Making the case for English language training and assessment in your organization

Samantha Ball
Two business men looking at a laptop
Reading time: 4 minutes

You’ve done your research and you know that a greater focus on language skills could help you and your organization reach your goals faster and more effectively. The next stage? Getting buy-in from your key stakeholders.

Securing budgets and implementing new initiatives is a real challenge for HR professionals. That’s why building a strong business case is essential. Reliable language testing tools can accurately measure a candidate's ability to use a language in real-life contexts. Assessing language proficiency is crucial for tracking employee fluency levels and ensuring effective communication within the organization.

Making the case for English language training and assessment in your organization
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Your essential business case template

Designed to support busy HR professionals, our free business case template helps you build a compelling case for language training and assessment, whilst saving you time.

Key features and benefits

  • Time-saving: Spend less time crafting your business case from scratch.

  • Data-driven: Guides you with examples and more to help you find robust data to back up your claims and arguments.

  • Persuasive: Present a compelling argument that resonates with decision-makers.

  • Customizable: Easily tailor the template to suit your organization’s specific needs and objectives, which can be used for language training or assessment or both, and includes branding guidance.

  • Comprehensive: Cover all necessary aspects of a comprehensive, bespoke language training and language assessments business case, including potential return on investment (ROI), employee engagement, and talent retention, and ensure nothing is overlooked.

  • User-friendly: Easy to navigate with clear instructions, enabling you to create a professional-looking document efficiently.

How the template can help your stakeholder buy-in

Identifying business needs

The first step in using the template is identifying your organization’s specific language training needs. This could include improving customer service, enhancing internal communication, or supporting international business expansion.

Additionally, it is crucial to consider the unique needs of English language learners to ensure that training programs are inclusive and effective.

Calculating ROI

Our template provides a framework for calculating the ROI of language training programs. Whether it’s through improved customer satisfaction, increased revenue, or enhanced employee engagement, you’ll be able to quantify the benefits in financial terms.

Securing budget approval

Once you’ve identified the business needs and calculated the potential ROI, the next step is to secure budget approval. The template includes sections to outline the costs involved and the expected benefits, making it easier for you to present a well-rounded argument.

The benefits of language training and assessment

To illustrate the impact of language training, consider the following benefits:

  • Improved customer satisfaction: Companies that invest in language training often see higher customer satisfaction scores due to better communication with clients.

  • Increased revenue: Enhanced language skills can open up new markets and opportunities, driving revenue growth.

  • Enhanced employee engagement: Employees who receive language training feel more valued and engaged, leading to higher retention rates.

  • Stronger teamwork: Language training fosters collaboration among diverse teams by bridging communication gaps, leading to improved teamwork and a more inclusive workplace culture.

  • Competitive advantage: Businesses with a multilingual workforce can differentiate themselves in the market, attracting a broader client base and establishing stronger relationships globally.

  • Adaptability and agility: In a constantly changing business environment, employees equipped with language skills can more easily adapt to shifts in market demands, facilitating agile responses to new opportunities or challenges.

Ready to make a difference in your organization?

Building a business case for language training and language assessment doesn’t have to be a daunting task. With our template, you can create a compelling business case that demonstrates the tangible benefits of language training and assessment for your organization.

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    Classic holiday stories and poems

    A Christmas Carol by Charles Dickens

    This novella tells the story of Ebenezer Scrooge, a miserly old man who is visited by the ghosts of Christmas Past, Present and Yet to Come. Through these supernatural visits, Scrooge learns the importance of kindness, generosity and the true holiday spirit.

    How to use in the classroom:

    • Reading comprehension: Assign chapters to read in class or as homework. Discuss key events and character developments.
    • Vocabulary building: Highlight and define challenging vocabulary words. Create flashcards or vocabulary quizzes.
    • Role-playing: Have students act out scenes to practice speaking and improve their understanding of the dialogue.
    • Creative writing: Ask students to write a diary entry from the perspective of Scrooge at different points in the story.

    Discussion questions:

    - What are the main reasons for Scrooge's initial behavior?
    - How do the visits from the ghosts change Scrooge’s perspective on life?
    - What lessons can we learn from "A Christmas Carol" about the true meaning of Christmas?

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    The end of the school year can be bittersweet. Students are excited for the holidays, but teachers have the tricky task of keeping their attention as focus starts to fade. The upside? It’s the perfect chance to make this time fun, memorable and engaging with creative classroom ideas that really stick. Here's a list of end-of-year school activities to ensure your students stay motivated all the way to the final bell.

    1. End of year projects

    Longer projects are perfect for the end of the year because they encourage deeper engagement. Here are a few ideas to try out.

    • Class memory book: Ask students to contribute to a collaborative memory book filled with drawings, photos, or written reflections on their favorite moments of the year.
    • Passion projects: Give students the chance to dive into something they’re really interested in and wrap it up with a fun presentation or creative display.
    • Local impact projects: Challenge your learners to brainstorm ways to support their local community. They could develop a plan or even implement their ideas.

    2. Holiday-themed school activities

    With the festive season approaching, it’s the perfect excuse to blend learning with holiday cheer.

    • Cultural exploration: Encourage students to research and share how different cultures celebrate the holidays, fostering inclusivity and curiosity. They can also share how they celebrate the end of the year and any New Year traditions.
    • Art session: Organise a holiday craft-making session where students create ornaments, cards, or posters. Encourage students to write and create cards to take home to their loved ones.

    3. Interactive learning games

    Interactive games are an easy way to maintain focus and excitement.

    • Trivia challenges: Create trivia questions about topics covered during the year—bonus points for including playful or funny questions about inside jokes or class moments.
    • Escape room activities: Turn your classroom into an educational escape room with puzzles, problem-solving challenges and hidden clues.
    • AI Guess Who: Most AI chatbots will let you play games like Guess Who; play this with the class to liven things up.Let them take turns to guess who the chatbot is thinking of. You can also use '.

    4. Group activities

    Encourage collaboration with team tasks that bring students together.

    • Talent show: Give students the chance to showcase their talents, from singing and dancing to magic tricks and storytelling. It can be a great way to encourage them to practice language skills.
    • Debate tournaments: Divide your class into teams and set them up for friendly debates on fun or meaningful topics.
    • Story circles: Build stories as a group by having students take turns adding to the tale.

    5. Creative classroom ideas

    Don’t hesitate to think outside the box with these unique ideas:

    • Class awards ceremony: Create fun and light-hearted awards for each student, such as “Best Scientist” or “Most Curious Learner.”
    • Time capsule creation: Have students write letters to their future selves or fill a box with objects representing the year.
    • Themed classroom party: Use a theme, such as a tropical luau or winter wonderland, to bring the class together for a fun party with food, games and music.

    6. Classroom party ideas

    Every great year deserves a great finish. Host a lesson that brings your students closer together.

    • Movie afternoon: Set up your classroom and dim the lights to create a cinema atmosphere for a class movie.
    • Game board bonanza: Bring in board games and allow students a relaxed day of friendly competition. If none are available, get students to create their own games.

    Keep the learning spirit alive

    The end of the school year doesn’t have to signal the end of learning. With a bit of creativity, teachers can make the last weeks of school productive and enjoyable. From fun classroom activities to meaningful year-end projects for students, these ideas will set the stage for a memorable finish.