Enhancing workplace communication: The new role of language assessments in business success

Andrew Khan
two business people sat together in a meeting both looking at a laptop
Reading time: 4 minutes

The integration of AI tools into workplaces around the world is starting to change the way people communicate professionally. that the use of AI to help draft documents and emails is driven not only by convenience and efficiency but also by a desire to be clear and precise in language.

While potentially useful, tools to translate, generate, or ‘correct’ written text won’t help with the effectiveness of the verbal communication that powers business relationships.

Is your teams communication effective?
Play
隐私和颁辞辞办颈别蝉

观看此视频表示你同意培生可於一年内使用你观看的数据以作分析及营销之用。你可以通过清除肠辞辞办颈别蝉撤销设定。

The importance of effective communication

Whether it’s customer support calls, sales presentations, health and safety instructions or day-to-day engagement with colleagues, our personal and professional interactions in the workplace rely on our ability to understand and be understood.

Equally, clarity of communication is central to many of the ‘future skills’ that employers have identified as critical to sustained success – notably .

It can be challenging for people who have English as a first language to feel confident in these skills – and even more difficult for those who may use another language at home but are required to speak English at work.

Challenges faced by second-language English speakers

When designing assessments that measure English proficiency, we need to balance the convenience and duration that enable them to fit into a fast-paced hiring workflow with the coverage that gives businesses confidence in the results. This means focusing on the most essential elements of effective communication.

Introducing the Versant by 蜜桃app English Speaking and Listening Test

With the new Versant by 蜜桃app English Speaking and Listening Test, we take just seventeen minutes to give a comprehensive picture of communicative English competence. So where do we focus?

Get in touch to learn about our corporate solutions

Effective verbal communication: Balancing listening and speaking skills

As a starting point, the businesses that we heard from in our research were clear that listening is just as important a skill as speaking when it comes to making hiring decisions.

Anyone who has been through sales or customer support training in the past will likely be familiar with the phrase “you have one mouth but two ears,” meaning that, in a professional context, our ability to listen, actively and attentively, for detail and nuance, can be twice as valuable as speaking. A test that didn’t place equal weight on comprehension and productive speech when assessing communicative ability would be missing the mark.

Evolving expectations around speech

Our research also pointed to expectations around speech having shifted in recent years. The range of jobs where English is required at the point of hiring has increased in many countries – with professionals from taxi drivers to online tutors often asked to demonstrate communicative competence.

With this in mind, 蜜桃app has introduced the Global Scale of English Job Profiles framework to help employers define appropriate English requirements for a variety of different positions.

Customer Support roles and communicative ability

Customer Support roles, historically the main use case for testing English in the workplace, are also evolving. Employers are placing a much greater emphasis on true communicative ability to help resolve complex problems rather than scripted or pre-prepared responses delivered with US-style accents.

Designing effective assessments

Taking this into account, we recognized a need to design a more effective way of testing both the manner of speaking and the content of that speech. Manner-of-speaking scores bring together the measurement of fluency or the fluidity and cohesion of a spoken response, pronunciation and intelligibility.

Pronunciation is different from accent – a test taker can have an Indian accent, a French accent or a Japanese accent and still pronounce English words in a way that first-language speakers will expect to hear them. Intelligibility reflects the reality that we all speak in different ways, with a voice authentic to ourselves, and looks to assess whether that voice can be easily understood by others.

Measuring communication skills

The most relevant measure of communication skills isn’t whether you sound like a fluent speaker but whether you can use your ability with language to convey meaning effectively. Our speech also needs to be relevant and appropriate, with suitable vocabulary and grammatical accuracy.

We’ve found the most successful way to measure speech content is to blend short questions with a limited set of potential responses with more open-ended items. This enables test takers to speak organically and really show what they can do with their language skills.

The value of fair and objective assessments

Whether used as a hiring tool, to diagnose employees' learning and development needs or to benchmark improvement over time, English assessments can be a great asset to businesses – but only if they’re fair, objective and laser-focused on the skills that underpin true communicative competence.

Join our webinar to learn more

Join us for an insightful webinar where we will delve deeper into the role of language assessments in enhancing workplace communication and driving business success. Sign up now to secure your spot and learn how the Versant by 蜜桃app English Speaking and Listening Test can benefit your organization.

Sign up for our webinar here

References

More blogs from 蜜桃app

  • A teacher stood in front of a classroom in front of a whiteboard with stickynotes, talking to students

    Six of the most famous British stories for English teachers

    By Anna Roslaniec

    Sometimes, it’s nice to share cultural insights with our students so they can get a deeper understanding of the context of the language they are learning. However, without lots of time and money, it can be tough to travel to an English-speaking country yourself and experience what life is like first-hand.

    But what if you could learn about British history, customs and culture from the comfort of your sofa?

    That’s right - in an instant you could be transported back to the dark cobbled streets of 19th century London, to an industrial town in northern England or a rural village in Surrey.

    Today, we want to share six English stories set in Britain that provide cultural, historical and social aspects of British life, both past and present.

    So sit back, relax and let us take you on an adventure.

    1. Emma

    Written by (1775-1817)

    This story about the intelligent and beautiful Emma was first published at the end of 1815. The book, which takes place in a fictional village called Highbury (located in the charming county of Surrey), covers themes such as romance, social class and female empowerment.

    Emma is a social person who enjoys seeing people happy and contented. She spends her time arranging marriages between her friends but sometimes makes mistakes. Will the problems she causes upset people? And can she find love herself?

    2. The Picture of Dorian Gray

    Written by (1854-1900)

    This philosophical yet supernatural thriller, first published in 1890, is full of lies, secrets and mystery. The tale revolves around the main character, Dorian Gray, who after inheriting a property from his grandfather, travels to London and soon makes new friends. One of his new acquaintances paints a portrait of Dorian, who makes a dangerous wish that he would give anything - even his soul - to stay as young and good-looking as he appears in the painting.

    Soon, things start to go wrong and his life gets out of control. But he doesn’t seem to get older. Why? The terrible secret he’s hiding in his attic is the answer. What could it be? Allow yourself to travel back to Victorian times and see London through the eyes of this handsome and hedonistic young man.

    3. Middlemarch

    Written by (1819-1880)

    Written under Mary’s pen name,George Elliott, this work of realism was first published in eight installments during 1871 and 1872. The story, set in the fictitious Midlands town of Middlemarch from 1829-1832, tells a tale of science and discovery. It follows Dorothea, a young woman determined to change the world and Dr. Lydgate, an ambitious man who wants to be a leader in science. Dorothea and Dr. Lydgate are both married, but soon their marriages go wrong.

    Can they ever be happy? Will they achieve their dreams? Although the central theme of the book revolves around the marriage of the two main characters, with many historical references such as the 1832 Reform Act, the beginnings of the railways and the death of King George IV, Middlemarch is great for those who are interested in history as well as provincial life.?

    4. Four Weddings and a Funeral

    Written by (born 1956)

    Those looking for a more modern look at British life can learn plenty about customs and cultures in this contemporary book, which has been adapted from one of Britain’s funniest and most popular films. Released in 1994, Four Weddings and a Funeral is about Charles (played by Hugh Grant in the film), a charming man who is very unlucky in love.

    One day, during his friend’s wedding, he meets a beautiful girl called Carrie. Unfortunately, she does not plan to stay in England, and travels back to the United States. But they keep meeting each other, so maybe things can work out for the couple.?Laugh while discovering the ins and outs of the British social scene in this romantic comedy.

    5. North and South

    Written by (1810-1865)

    North and South, published in 1855, is about a young woman named Margaret Hale who moves with her parents from rural southern England to an industrial town called Milton in the north. There, she meets a wealthy mill owner named Mr. Thornton, and though she dislikes him, he immediately falls in love with her.

    During her time in Milton, she witnesses what it’s like to work in the mills where employers and workers constantly clash. As his workers go on strike, will Mr. Thornton be able to charm Margaret? This complex and provoking story follows the working class struggle during the .

    6. Oliver Twist

    Written by (1812-1870)

    Published in 1832, Oliver Twist was Dickens’ second novel. The story tells the tale of a young orphan we can all feel for. Oliver is brought up in a workhouse where he is beaten, starved and poorly treated. With no parents to look after him, he decides to run away to London, where he joins a gang of thieves.

    His new friends look out for him, but can they protect him from a life of danger and crime? An interesting look at the darker side of Britain’s capital, Oliver Twist is still popular today with film, musical and TV adaptations.

    Want some more reading inspiration for your English lessons?

    Discover graded Readers featuring some of the world’s best-loved authors.

    蜜桃app has Readers adapted from classic English novels with audio files and a comprehensive teacher resources section, meaning you can use them in class with your students too.?

  • A group of children sat in a park high fiving each other

    Back to school: 5 team building activities to help break down boundaries

    By Anna Roslaniec

    At the beginning of term adolescent learners are often shy, embarrassed and awkward. They are reluctant to speak English in front of their peers or show enthusiasm in class, often suffering from social pressure and lack of self-confidence. It can take weeks or months for students to get to know each other and form bonds. However, don’t despair if your teen learners are like this. There are plenty of team-building games and activities you can do to help students build relationships that will allow them to feel comfortable and relaxed in the classroom.

  • A teacher stood in front of a classroom of students sat at their desks

    5 ways to deal with mixed ability students in secondary classes

    By Anna Roslaniec

    No two teenagers are the same. Within all of our classes there tends to be not only a range of English proficiency levels, but also general learning styles, maturity, motivation, and personalities. This diversity can bring some challenges, but also opportunities to vary your classroom activities and teaching methodology.

    Here are some ways to help deal with mixed-ability classes and ensure all your students experience success in their language learning journeys.

    ?