Enhancing workplace communication: The new role of language assessments in business success

Andrew Khan
two business people sat together in a meeting both looking at a laptop
Reading time: 4 minutes

The integration of AI tools into workplaces around the world is starting to change the way people communicate professionally. that the use of AI to help draft documents and emails is driven not only by convenience and efficiency but also by a desire to be clear and precise in language.

While potentially useful, tools to translate, generate, or ‘correct’ written text won’t help with the effectiveness of the verbal communication that powers business relationships.

Is your teams communication effective?
Reproducir
Privacy and cookies

By watching, you agree app can share your viewership data for marketing and analytics for one year, revocable by deleting your cookies.

The importance of effective communication

Whether it’s customer support calls, sales presentations, health and safety instructions or day-to-day engagement with colleagues, our personal and professional interactions in the workplace rely on our ability to understand and be understood.

Equally, clarity of communication is central to many of the ‘future skills’ that employers have identified as critical to sustained success – notably .

It can be challenging for people who have English as a first language to feel confident in these skills – and even more difficult for those who may use another language at home but are required to speak English at work.

Challenges faced by second-language English speakers

When designing assessments that measure English proficiency, we need to balance the convenience and duration that enable them to fit into a fast-paced hiring workflow with the coverage that gives businesses confidence in the results. This means focusing on the most essential elements of effective communication.

Introducing the Versant by app English Speaking and Listening Test

With the new Versant by app English Speaking and Listening Test, we take just seventeen minutes to give a comprehensive picture of communicative English competence. So where do we focus?

Effective verbal communication: Balancing listening and speaking skills

As a starting point, the businesses that we heard from in our research were clear that listening is just as important a skill as speaking when it comes to making hiring decisions.

Anyone who has been through sales or customer support training in the past will likely be familiar with the phrase “you have one mouth but two ears,” meaning that, in a professional context, our ability to listen, actively and attentively, for detail and nuance, can be twice as valuable as speaking. A test that didn’t place equal weight on comprehension and productive speech when assessing communicative ability would be missing the mark.

Evolving expectations around speech

Our research also pointed to expectations around speech having shifted in recent years. The range of jobs where English is required at the point of hiring has increased in many countries – with professionals from taxi drivers to online tutors often asked to demonstrate communicative competence.

With this in mind, app has introduced the Global Scale of English Job Profiles framework to help employers define appropriate English requirements for a variety of different positions.

Customer Support roles and communicative ability

Customer Support roles, historically the main use case for testing English in the workplace, are also evolving. Employers are placing a much greater emphasis on true communicative ability to help resolve complex problems rather than scripted or pre-prepared responses delivered with US-style accents.

Designing effective assessments

Taking this into account, we recognized a need to design a more effective way of testing both the manner of speaking and the content of that speech. Manner-of-speaking scores bring together the measurement of fluency or the fluidity and cohesion of a spoken response, pronunciation and intelligibility.

Pronunciation is different from accent – a test taker can have an Indian accent, a French accent or a Japanese accent and still pronounce English words in a way that first-language speakers will expect to hear them. Intelligibility reflects the reality that we all speak in different ways, with a voice authentic to ourselves, and looks to assess whether that voice can be easily understood by others.

Measuring communication skills

The most relevant measure of communication skills isn’t whether you sound like a fluent speaker but whether you can use your ability with language to convey meaning effectively. Our speech also needs to be relevant and appropriate, with suitable vocabulary and grammatical accuracy.

We’ve found the most successful way to measure speech content is to blend short questions with a limited set of potential responses with more open-ended items. This enables test takers to speak organically and really show what they can do with their language skills.

The value of fair and objective assessments

Whether used as a hiring tool, to diagnose employees' learning and development needs or to benchmark improvement over time, English assessments can be a great asset to businesses – but only if they’re fair, objective and laser-focused on the skills that underpin true communicative competence.

Join our webinar to learn more

Join us for an insightful webinar where we will delve deeper into the role of language assessments in enhancing workplace communication and driving business success. Sign up now to secure your spot and learn how the Versant by app English Speaking and Listening Test can benefit your organization.

More blogs from app

  • A couple laughing together while having drinks

    10 English words and slang terms you should know

    Por app Languages

    Not everything can be taught in the classroom – that’s why we’ve put together a list of 10 English words, slang terms and figures of speech for you to sprinkle into your English conversations. Not sure how to use them? Don’t worry, we’ve included definitions and examples of how to use them in a sentence.

    Earworm

    A song or tune that, once you’ve heard it, is stuck in your head.

    Use it: “That new Taylor Swift song is such an earworm!”

    Staycation

    Spending your holiday in your hometown rather than traveling abroad. Often spent relaxing around the house or doing activities in the local area.

    Use it: “I’m having a staycation this summer, as I’m trying to save money.”

    Webisode

    An episode or series created exclusively for online viewing. This can be part of a web series or used to promote a television series.

    Use it: “There’s a new Breaking Bad webisode online, have you seen it?”

    Crowdfunding

    Funding a project or business venture by asking a large number of people (typically online) to invest a small amount of money – usually via websites such as Kickstarter and Indiegogo.

    Use it: “We raised enough money to launch our business using crowdfunding.”

    Glamping

    Glamorous camping! Avoiding any rough conditions with luxurious facilities and accommodation, such as a yurt or cabin.

    Use it: “We’re going to be glamping at Glastonbury this year.”

    Lookalike

    Something or someone that closely resembles something else, often used to describe someone who looks very similar to a celebrity.

    Use it: “Have you seen the Prince William and Kate Middleton lookalikes over there?”

    Handover

    This word has a more political significance, in terms of gaining land or ownership. However, its modern usage is commonly in the workplace: The act of passing over control or responsibility to another person while you are off work on holiday or leaving a job.

    Use it: “I’ll send my notes in a handover email so you can continue the project while I’m away.”

    Meh

    When something is a little uninspiring or dull. Also a word you could use to describe your lack of interest or indifference. It’s basically a verbal shrug.

    Use it: “The film was a bit meh.”

    Binge-watch

    Watching multiple episodes of a TV show, one after another, in a single sitting. Usually, with a DVD box set or using online streaming.

    Use it: “I’m planning to binge-watch the entire series of Game of Thrones this weekend!”

    Spill the tea

    When someone 'spills the tea' they are telling you all the latest news or gossip.

    Use it: “Please spill the tea about last week's party!"

  • A pile of open books on top of each other

    Using authentic material from the real world to teach English

    Por app Languages

    There are lots of resources available to English language teachers today: from textbooks to online teaching tools, they can all aid and enrich English lessons. Many teachers also introduce authentic English material into their lessons to expose learners to the language as it is spoken in the real world.

    Authentic material is any material written in English that was not created for intentional use in the English language classroom. Using this content to teach the English language can make the learning process even more engaging, imaginative and motivating for students. It can also be useful to elicit genuine responses from learners.

    The great thing about using authentic material is that it is everywhere, which makes it easy to find, and simple for learners to practice English in their own time. Remember that it isn’t limited to articles from newspapers and magazines. Songs, TV programs and films, radio and podcasts, leaflets, menus – anything written in English constitutes authentic material.

    Selecting authentic material

    The best content to select depends on the learners, their level of English and the course content the teacher wishes to focus on. It’s also a good idea to find out the learners’ interests – after all, there’s no point trying to get students fascinated by a text on the latest sci-fi movie if they’re all fans of action films.

    The materials should reflect a situation that learners may face in an English-speaking environment – this will help them transition into a world where English is the norm. In this world, people use abbreviations, body language is important and they’ll use 'filler' sounds – such as 'ummm' – when they are speaking English – and learners will encounter these in authentic material.

    It’s important not to overwhelm learners with the first piece of authentic material. So, choose articles, songs or sections of TV programs or movies that aren’t too difficult to understand or take too long to get through.

    Some ways to use authentic material

    Here are two ideas for using authentic material in class: do remember to develop the ideas into proper lesson plans and explain the aims thoroughly to your learners…

    1. Restaurant menus: order your favorite dish

    Food is important to everyone, so introduce language learners to some of the common dishes in English-speaking countries so that they will be able to order meals with confidence. Many restaurants have their menus online, so you can easily download them (no need to walk or drive around the neighborhood!). Try to use local restaurants to make it more meaningful for your students, and ensure you have plenty of copies of the menu.

    You can then either go through the menu and ask students to guess what the meals are, or they can write down what they would order. You could use different menus for each course, which would widen the types of dishes you can cover during the learning activity. You or another team member could pretend to be the waiter or waitress and your students can practice their spoken English by reading their order back to you.

    At the end of the task, you could encourage learners to add up the cost of their courses to calculate their bill – and even ask them to add on a 10% tip to mirror the experience of being in a real restaurant.

    Remember, these suggestions focus on different skills, so you could use them to form lesson plans for a 'speaking' lesson, a “reading” lesson, etc.

    2. Songs: recognizing English lyrics

    Listening to songs with English lyrics is an excellent way of boosting skills in listening and pronunciation, and confidence in using the language. And students will always respond positively to a lesson that involves their favorite singer or bands.

    Ask your learners to write down their favorite artist and a song by them that they like and have listened to a few times. They can then try to remember the lyrics, or look at the video on YouTube – they only need to write down a few lines of the song.

    Then ask them to listen to the lyrics for useful vocabulary, phrases and expressions for everyday language, including colloquial speech. The language used in lyrics can be casual, tell a simple story or convey strong emotions, which should help learners to establish a connection with the language because it will give them new ways to describe their feelings in different situations. You could even ask them to come up with alternative words, as a way of further increasing and using their vocabulary.

    Some song lyrics are commonly misheard, so you could create a quiz in which learners have to choose the next words – words that grammatically fit into the lyrics. This can be a funny lesson – for you as well as your students!

  • a young boy and a young girl sat at desks in a classroom, smiling and looking at another child in front of them

    Five ways to promote friendship in your English language classroom

    Por app Languages

    There is a strong link between well-being and friendship, which is just as accurate for children as it is for adults. that children with stable friendships are happier, more able to cope with stress, and have higher self-esteem. Moreover, too, and children who experience friendship adjust more easily to school and perform better academically. School friendships are also a valuable way of learning social skills like sharing, resolving conflict, and engaging with peers positively.

    Having friends is an important part of school life, and teachers can play a significant role in creating a positive classroom culture and helping children and young people to form friendships. How can you promote friendships between your students? Here are some ideas:

    1. Make friendship a central theme in your classes

    If there is an example of a good friendship in a book you are reading with students or in your lesson materials, draw your students’ attention to it. For instance, The Jungle Book is an excellent example of a story about friendship. Encourage your students to think critically about the friendships that they read about. You can ask questions like:

    • What are some things a good friend does?
    • What are the qualities of a good friend?
    • What words do you associate with friendship?

    By discussing friendship regularly in the classroom, your students will learn about the behavior and characteristics of being a good friend.

    2. Create opportunities for interaction

    You can create lots of opportunities for students to build friendships with one another during class time. Design activities that call for pair or group work, and include at least one or two in every lesson. Focusing on a common goal or problem is a great way to encourage your students to bond with one another.As a bonus, this collaborative way of working promotes important 21st century skills like communication and problem-solving.

    Another way of promoting friendships between different groups of students is moving them around. Adjust your seating plan regularly to ensure that all your students interact with and work alongside different classmates, to promote positive, friendly classroom vibes.

    3. Discuss and model good behavior

    Friendship is a social skill that children need to learn – and you can help by teaching them. Be explicit about exactly what you expect from them. Saying, “Be kind” is an abstract, vague concept that children might struggle to put into practice. Instead, give them concrete examples of behavior, such as:

    • take turns when playing
    • speak respectfully
    • share pens or other resources

    When you see a student engaging in these behaviors, draw attention to them and praise them.

    But to really convey the importance of school friendships and kind behavior, it’s not enough to tell them. As the teacher, you must model the behavior you’d like to see in your students. Be consistently positive and upbeat in your interactions with students, thank your learners when they offer help with something, and try to refrain from sounding impatient (even when you are!). All these steps will help to build a positive classroom culture where students feel secure, supported and happy.

    4. Help to navigate difficult situations

    Conflict is an inevitable part of school life, but you can help students to navigate arguments and other difficult situations in the classroom. If two students argue, you can help them to resolve it with the following steps:

    • Separate the students to give them time to calm down.
    • Have a conversation with them. Ask for their perspective on the conflict, and find out how their day has been in general. Sometimes, you can better understand a student’s reaction when you look at the bigger picture. Ask them how they feel, and how they could resolve the situation.
    • Bring the students together again to discuss things and find a resolution together. Reconciliation is the goal.

    Following these simple steps teaches children a framework for resolving conflict and gives them the tools to process strong emotions.

    5. Do some friendship-focused activities

    An excellent way to promote a positive classroom culture is to do friendship-focused activities with your students:

    You could do a Venn diagram activity, where students work in pairs to discuss and write down things they have in common and areas of difference. It’s good to pair students who don’t spend much time together for this activity.

    Another positive activity is a 'Honey Roast'. Give students enough squares of paper to have one for each of their classmates. Get them to write their classmates’ names on the paper, and then, on the other side, write down a compliment or something they like about that person, for example, “I like your handwriting”, or “You always use kind words”. Collect the pieces of paper and read out some nice examples to the class. Alternatively, give them directly to the students to read to themselves.