Bridging cultural divides: The ultimate HR guide to corporate language training

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Workplaces are becoming more and more diverse, with employees hailing from various cultures and speaking different languages. This diversity bringsvaluable enrichmentbut can also bring communication and collaboration challenges.

That's why corporate language training is crucial. It bridges cultural divides, promotes understanding, and creates a harmonious work environment.Cultural divides in the workplace can arise from various factors, including language barriers. When diverse employees can't communicate effectively, misunderstandings and decreased productivity can occur.

Corporate language training plays a vital role in addressing this issue. It helps employees understand and appreciate different cultures, fostering unity and respect. Language training acts as a catalyst for positive workplace dynamics, driving businesses towards global goals.

The importance of language training in modern corporations

Enhancing communication and collaboration

Corporate language training greatly enhances communication, benefiting employees' expression of ideas and fostering understanding among team members.

Breaking down linguistic barriers promotes mutual respect, unity, and effective collaboration. It also prevents misunderstandings that may lead to conflicts, improving the overall workplace environment and fostering innovative ideas through successful teamwork.

Fostering inclusion and diversity

Corporate language training plays a key role in fostering an inclusive and diverse atmosphere. Learning a new language provides insights into different cultures, promoting a deeper appreciation for diversity and reducing biases. This creates a more inclusive work environment where employees from diverse backgrounds feel understood and valued, fostering a sense of belonging and unity.

Language training also equips employees to engage with global customers and clients, reflecting the company's commitment to diversity. Corporate language training is instrumental in cultivating inclusion and diversity, enhancing corporate culture.

Strengthening global business relations

Corporate language training strengthens global business relations. As businesses expand worldwide, employees will interact face-to-face with diverse linguistic backgrounds. Knowledge of another language shows respect for other cultures, which is crucial for trust in business relationships.

The ability to connect across cultures is a game-changer for businesses, helping them build strong international relations. Investing in corporate language training not only benefits employees but also secures a company's global future.

Benefits of corporate language learning

Improved team performance and productivity

A common language fosters seamless communication, enabling effective collaboration. It cultivates a coherent team dynamic where ideas flow and tasks are executed efficiently. This linguistic unity significantly boosts team performance. Reduced misunderstandings lead to increased productivity. Read our post on performance management for language learning in the workplace.

As the employees learn and gain confidence in their language skills, they engage, contribute, and excel, driving the team and the business forward.

Enhanced employee engagement and retention

If done correctly, corporate language training improves employee engagement and retention. Investing in employees' personal and professional development fosters a sense of value and belonging. Learning to speak a new language is challenging yet rewarding, promoting personal growth and cognitive skills.

Language training also brings employees together, fostering teamwork and unity. This increased engagement leads to higher job satisfaction, loyalty, and reduced turnover. Corporate language training is a strategic investment in employee engagement and retention, a key feature bridging linguistic divides in the modern corporate arena.

Increased competitive edge in global markets

A competitive edge is crucial for business growth in today's global economy. Corporate language training contributes significantly to this edge, especially in global markets. Proficiency in multiple languages enables businesses to easily enter new markets, communicate effectively and build trust. Employees with language training represent their companies internationally, exhibiting cultural sensitivity.

Companies showcasing expertise, language proficiency, expertise and cultural understanding stand out, reflecting a global-minded ethos. Corporate language training enhances a corporation or company's presence, reputation, and success in the global market.

Identifying your organization's language training needs

Assessing current language proficiencies and gaps

To implement effective corporate language training, organizations should assess how employees learn languages and current language proficiencies and identify gaps. A skills audit can assist in identifying areas requiring training, taking into account the languages spoken within the company and the skill levels necessary for business strategies.

Moreover, it allows for assessing employees' proficiency in various languages, encompassing written, spoken, and cultural understanding. This proactive approach ensures tailored and valuable language training for the organization and its employees, promoting skill development at all levels.

Understanding cultural nuances and requirements

Understanding cultural nuances is crucial in corporate language training courses. It's not just about learning to speak the language but also grasping the cultural contexts. This includes knowing the etiquettes, conventions, and unspoken rules governing social interactions across cultures. Being mindful of these subtleties prevents misunderstandings, fosters better relationships, and facilitates smoother communication.

Effective corporate language training should include cultural education to equip employees with the cultural insights and skills to confidently navigate these complexities.

Aligning language training with business objectives

Aligning language training with business objectives is a strategic move that ensures relevant, effective, and valuable training.

In an international business context, objectives may include expanding into new markets, improving multilingual customer service, enhancing internal communication among a diverse workforce, or forming alliances with foreign partners.

By defining these objectives, corporations can tailor language learning programs to specific needs, maximizing ROI. For example, if a company aims to enter a new market with a dominant language, the training could focus on equipping employees with linguistic and cultural skills to communicate effectively with potential clients or partners. This alignment ensures successful training implementation and achievement of broader business goals.

Business man presenting with a board full of graphs

Setting goals for corporate language training

Establishing clear and measurable objectives

Setting clear and measurable objectives is vital in goal setting andmonitoring training progress. These objectives should be SMART: Specific, Measurable, Achievable, Relevant, and Time-bound. Success can be measured by progress in language tests or the student's ability to perform tasks like conducting meetings or giving presentations in the new language. Read more on our post onhow goal setting can help your team's language fluency.

By identifying these objectives upfront, the company can track progress, assess the language training program's effectiveness, and make necessary adjustments. Clear objectives also motivate employees, giving them targets to strive for anda sense of achievementwhen met. Establishing clear and measurable objectives is integral to successful corporate language training.

Customizing training programs to meet diverse needs

Tailoring training programsto meet diverse needsis crucial for success in corporate language training. Recognizing employees' varying learning styles, proficiency levels, and roles is key to designing an effective language learning program. Some may be beginners seeking to grasp industry basics, while others aim to refine speaking skills or learn industry-specific industry terminology.

Programs should offerdifferent levelsof instruction, from beginner to advanced, and be flexible to adapt to individual needs. Incorporating various teaching methods, like one-on-one private lessons, group classes, online platforms, and interactive apps, caters to different preferences and paces.

Training should align with job requirements; for example, customer service reps may focus on verbal communication, while those in written professional roles may need advanced grammar and composition training. Customized programs ensure relevance, effectiveness, and engagement, maximizing participation and outcomes.

Encouraging continuous learning and improvement

Promoting ongoing learning and development is vital for effective training. Viewing language learning as a continuous journey rather than a time-bound activity is important.Regular practice and exposureto the target language help embed learning and improve skills over time.

Companies can foster a culture of continuous learning by providing teams with ongoing access to resources, workshops, and courses.Creating opportunitiesfor teams to practice, such as language immersion days and conversation groups, also helps.Read more aboutestablishing a learning culture to ensure your employee's success.

Additionally, establishing a system for regular feedback and assessment enables tracking progress, identifying areas for improvement through personalized feedback, and providing constructive guidance. This creates an environment of growth, encouraging employees to develop their language skills and cultural awareness, which benefits bothindividuals and organizations.

Crafting an effective language training strategy

Choosing the right training program

Choosing the right language training program is a crucial first step toward achieving effective corporate language training. It should be a program that caters to the company's specific language skills requirements, objectives, and available resources.

A well-designed program should include diverse content, cater to learners of different proficiency levels, and use effective teaching methods. It can incorporate private lessons, group classes, full lessons and digital platforms like online courses and language apps toaccommodate various learning styles.

It's also beneficial if the program includesregular assessmentsto track employees' progress and measure the effectiveness of the training. A good language training program should ultimately be flexible, scalable, and tailored to your organization's needs.

Integrating language training into corporate culture

Integrating training into corporate culture involves strategically weaving language learning opportunities into theeveryday work environment. Here are some ways to achieve this:

  • Encourage employeesto utilize their language skills in practical situations, such as during foreign business interactions or internal meetings.
  • Incorporate businessEnglish learning initiativesinto team-building activities or company-wide challenges. This serves a dual purpose of enhancing language proficiency while promoting unity and camaraderie.
  • Use internal communication channels toshare language learning resourcesand celebrate language learning achievements.

By integrating language training into the heart of corporate culture, companies can normalize andencouragethe use of multiple languages.

This makes it an integral part of the workplace culture, enhancing the organization's global competency and contributing to a diverse and inclusive work environment.

Technology and learning tools

Digital platforms like e-learning portals, language apps, and online resources provide learners access to materialsanytime and anywhere. They cater to individual learning patterns and pace, while interactive elements within individual lessons such as videos, quizzes, and gamified modules enhance engagement.

Collaborative tools like digital whiteboards and discussion forums promote peer learning and team collaboration, mimicking real-world language dynamics. These tech-enabled approachesrevolutionize corporate language training, making it efficient, flexible, and learner-centric, driving user adoption and long-term outcomes. Tools likeMondly by appandapp English Connectcan help support their learning.

Measuring success and ROI of language training

When evaluating the success and ROI of corporate language training programs, establishing Key Performance Indicators (KPIs) is critical. KPIs offer quantitative measures to assess the effectiveness of the corporate language training courses and the progress of the learners.

  • Learner engagement:This KPI measures the active involvement of employees in the training program.
  • Language proficiency improvement:A direct measure of learning outcomes, this KPI assesses the improvement in language proficiency of the employees.
  • Application of skills in the workplace:This KPI evaluates how well employees apply the newly acquired language skills in their daily work.
  • Business outcomes:Linked directly to the company's strategic goals, this KPI assesses the impact of language training on business results.
  • Employee satisfaction and motivation:This KPI gauges how well the training was received by the employees. Feedback surveys, interviews, and attrition rates can provide insights into employee satisfaction and motivation levels.

By defining these KPIs, companies can systematically track the progress and outcomes of their corporate language training programs, ensuring they deliver value to customers and meet their intended objectives.

Overcoming challenges in implementing language training

Addressing common obstacles and resistance

To ensure the success of language learning programs in a corporation, it is crucial to:

  • Identify and addresscommon obstacles and resistance appropriately.
  • Emphasize the value of language skillsfor personal development, career growth, and overall business objectives.
  • Create asupportive and non-judgmentallearning environment.
  • Incorporate interactive elementssuch as games, real-life simulations, and industry-specific content.
  • Tailor the approach toconsider the unique needs and concerns of employees, while aligning the training with the organization's strategic goals.

Strategies for engaging and motivating employees

In order toinspire and encourageyour employees to participate in corporate language training, consider the following strategies:

  • Create anappealing and supportivelearning environment
  • Utilize gamification techniques, such as incorporating game-design elements into language learning, to enhance enjoyment
  • Track progress, reward achievements, andfoster a sense of competition
  • Integrate language learning into daily work routines byusing practical scenarios
  • Personalize learning pathsand provide feedback based on proficiency level and learning style
  • Encouragepeer learning and mentorship programs
  • Regularly provide feedback, recognition, and encouragement toboost morale and motivation

These approaches will help create a more effective and enjoyable language learning experience for employees and other learners.

Ensuring long-term sustainability and adaptability

To achieve lasting sustainability, a well-designed corporate language training program is crucial. It should evolve with changing business needs, industry trends, and employee competency development.Regularly reviewing and updatingthe training content ensures relevance and effectiveness.

Adaptive learning platforms enhance personalized, scalable experiences by adjusting to learners' performance.Fostering a culture of continuous learningis key, with ongoing access to resources, courses, peer learning, and practical application of language skills. Regular employee feedback informs necessary adaptations. Embrace adaptability and focus on sustainability for effective language training.

Conclusion

Corporate language training is vital for global businesses. Organizations can develop a multilingual workforce thatdrives global successby integrating language learning into company culture, using technology and innovative tools, setting clear KPIs, overcoming resistance, engaging employees and ensuring adaptability.

This investment yields dividends in communication, business outcomes, employee retention, and fostering diversity and inclusion.

As HR professionals, it's your responsibility to optimize language training in your company and organization. By implementing and refining training initiatives, you equip your workforce withvaluable skills and confidencethat foster inclusivity, diversity, and global readiness.

At app we offer a range of language learning solutions for the workplace, here you can find out more and how we can help support language learning programs for your business:

Explore our corporate language learning

Frequently asked questions

Corporate language training is a program designed to improve employees' communication skills in the workplace, focusing on a work-specific and conversational curriculum tailored to meet the company's specific needs. This could include enhancing vocabulary for use in meetings, presentations, and negotiations to facilitate effective business communication.

Corporate language training offers benefits such as improved communication, higher employee satisfaction, increased productivity, and broader market opportunities. These advantages make it a valuable investment for businesses.

Implementing a corporate language training program involves assessing needs, developing a curriculum, and monitoring progress to ensure successful implementation.

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  • A teacher sat in a classroom pointing and smiling,  surrounded by children sat on the floor

    5 ways to keep students attention in class

    Por Joanna Wiseman

    Do you ever find it hard to keep students focused and on task? Young learners get easily distracted and it can be hard to find ways to keep them engaged.

    So what can we do to get, and more importantly, keep our students’ attention? Here are our five top tips.

    1. Plan a range of activities

    Young learners have relatively short attention spans. In the classroom, it is rare to have the whole class fully engaged in something for a long time, since the children will have different interests and levels, so it is essential to plan a number of activities for each lesson.

    The more variety you can include in the activities and tasks you plan, the easier it is to provide something enjoyable and relevant for each child. Choose short tasks and try to have a couple of extra activities up your sleeve if something you planned doesn’t work well. However, don’t worry if you don’t have time to do them all – you can always save them for a future lesson.

    2. Vary the dynamics and pay attention to the mood

    Another way of keeping students engaged is to mix up the classroom dynamics, having a combination of individual heads-down work, pair work, group work, and whole class discussions or games. When planning your lesson, consider how your students might feel at each stage. After doing some reading or quiet work, students may start to become restless, and this is the ideal time to get them up and moving about.

    While you are in class, pay close attention to the mood of the class. When you sense that students are becoming distracted or bored, change the dynamics of the activity.

    3. Use brain breaks

    Ever notice that students become lethargic and show a lack of interest? Why not try introducing brain breaks at strategic points in your lessons? Brain breaks are short physical activities or games designed to get the blood flowing and to re-energize students to help them get ready for learning. They range from short activities that last a couple of minutes, to longer breaks that may be suitable if your lessons last more than an hour.

    4. Peer teaching

    We can vary different aspects of the lesson using the previous strategies, but one thing that rarely changes is the role of the teacher! One way of keeping students involved is by giving them more responsibility and allowing them to take a more active role in their learning.

    Peer teaching completely changes the classroom dynamic and has students teach their peers while you take a step back. For primary classes, ask one or two students to take charge of a ready-made activity, e.g. one from your course book. They should give instructions, demonstrate, monitor as necessary, and check answers.

    When students are used to doing this, you can start to have them work in pairs or small groups to plan their own activities to use in class.

    5. Useful classroom management strategies

    Of course, nobody is perfect and there will be times when you lose students’ attention and they are not on task. For these occasions, you can use a wealth of classroom management strategies to regain the class's attention. Here are a few techniques:

    • Walk around the classroom as students are working. They are less likely to go off-task if you are available and watching.
    • Stand next to or behind individuals who are not paying attention, or move your position to a strategic point in the classroom where everyone, particularly those who are not listening, can see and hear you clearly.
    • Have a code word. Choose a word before the lesson and display it on the board. Tell students that you will sometimes call out this word during the lesson and they need to pay special attention. You could ask students to do an action e.g. stand up and turn around, and give points to the first student who does so.
    • Silence. An old but effective trick is to stand in silence at the front of the class and wait for everyone to stop talking.

    Your enthusiasm is key

    Finally, if we want our students to be motivated and engaged in our lessons, we must show enthusiasm for what we are teaching. The more lively and animated you are about the lesson, the more the students will want to join you and learn.

  • Two Adult students studying in a library, one with a laptop, the other writing

    How can we motivate adult language learners?

    Por

    The problem of motivation

    Have you ever had a problem like Jaime?

    One of my TESOL graduate students in Colombia does. She has a dream job, teaching English at a country club near Bogota. The club attracts international visitors who come to stay, swim, play tennis and golf. Her job is to improve the English skills of everyone from the club’s hotel staff to the tennis coaches, lifeguards, and golf caddies. Most are highly motivated.

    Except for Jaime.

    Jaime, a golf caddy, would slump into class each day, throw down his bag, sit at the back, and automatically take out his phone.

    “Jaime, could you take out your book, please?”

    “Forgot it, teacher.”

    “Jaime, could you answer the question?”

    “No idea, teacher.”

    She tried everything to motivate him, but nothing seemed to work. So, imagine her surprise one day when she walked into class to find him sitting at the front, book open, sharpened pencils ready, and no phone in sight. Although she found it surprising, she didn’t want to embarrass him and instead taught the lesson as normal. Jaime’s hand shot up constantly, either asking her to repeat a point while he took careful notes, or attempting to answer each of her questions.

    What changed? By the end of the week, she had to find out and asked him to stay behind.

    “Because I only speak Spanish,” he sighed, “I only work for local golfers. But I just found out that the caddies who speak English and carry clubs for the international golfers get tipped ten times as much.”

    Jaime had discovered one of two major reasons for adults to learn a second language: career progression. The other, if you can’t guess, is love...removing language as a barrier to intimacy.

    Transferring motivation

    Everyone is motivated about something and that motivation can be translated to the classroom. For example, without mentioning language learning, ask your students to list a few things they have been motivated about in the past, and identify the principles involved.

    Let’s say a student is motivated to improve her soccer skills. Beyond “It’s fun!”, dig deeper and you’ll uncover things such as understanding personal potential, doing something social, and not letting down teammates. If you substitute classmates for teammates, you can see that these are all motivations for learning a language. There are countless more, but focus on what is personal for each student.

    Enemies of motivation

    Beyond a lack of awareness about the advantages of learning English, here are three enemies of motivation.

    Enemy 1: I’m shy.

    It’s a simple truth that more outgoing people have an easier time learning a language; they’re more willing to make an effort and continue trying until they succeed.

    Naturally shy people will still learn – sometimes focusing more on reading and writing – but there are ways to help them be more outgoing. For example, language games can help shy students by increasing a sense of competitiveness and lowering their affective filters, the emotions that interfere with language acquisition such as anxiety and a lack of self-confidence (Krashen, 1992). The connection is confidence; build up students’ confidence and they will be more motivated.

    Enemy 2: If I don’t speak, I won’t make mistakes.

    This issue is often a byproduct of constant teacher interruptions and comments on students’ language use. Be patient, give students time to think before they answer, and don’t always take the answer from the first person to raise a hand. Consider asking everyone to raise their hands before asking one student.

    When you give feedback, focus on errors and ignore mistakes. We all make mistakes in our first and second languages when we speak and generally know we are making them. It’s just that we may be temporarily distracted. Errors, on the other hand, are mistakes that are repeated and the speaker is unaware of them. This leads to fossilization and challenges remediating them. Focus on systematic errors instead of mistakes.

    Also, as a general rule, when students are speaking, observe the same politeness you would with anyone else. Avoid interrupting, and offer corrections later, perhaps privately or in a note.

    Enemy 3: I don’t have time.

    Many adult language learners are heavily committed to other activities; families and work obligations leave them little time to study. However, others may assume they are busy. As a language task, ask students to write a schedule of their typical day and explain what they do hour by hour.

    While studying cello in my 30s, I was fortunate to come across a book by educator John Holt (1991) who also learned cello as an adult. In the book, he said that if you do anything new in a major way, make room in your life by giving up something else. For students, that something else may be part of their social life.

    But even the busiest students have a few minutes between tasks… time waiting in lines, or on a bus. Using a phone app can provide practice.

    Motivation over time

    Students tend to be motivated to different degrees as they progress through a language. At first, students will make rapid progress and have high expectations about learning English. However, as they advance, their progress becomes less noticeable. This can be a difficult time for students.

    Try using 'imagining sessions' with students, where they roleplay themselves 20 years from now as fluent English speakers. What will they be doing? Maybe they’ll be English teachers themselves! Share your journey to becoming someone who now teaches English. Perhaps you were once a golf caddy named Jaime.

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    Preparing your learners for university study abroad

    Por Richard Cleeve

    Whether your learners are going for a single semester, academic year or an entire university course, studying abroad is an excellent opportunity for them. They’ll have the chance to discover a new culture, develop new skills and make new friends.

    University study in another country also poses several challenges. But as a teacher, you can equip them for this experience and prepare them for future academic success.

    Why study abroad?

    Most people think that studying at university is hard enough, without the added difficulty of doing it overseas. But that doesn’t stop hundreds of thousands of university students from leaving the support of family and friends and relocating to a foreign country.

    People apply to study in another country for a range of reasons. A university program abroad might offer the student better tuition and a greater promise of future employment or simply represent better value for money. And in the case of very specialist university courses, studying abroad may be the only option.

    Whatever the reason, the decision to study in a foreign country is likely to involve a high level of proficiency in another language – and more often than not, that language is English.

    A move towards English language in higher education

    There has been a significant shift in higher education in the last ten years, as many European institutions look to internationalize their programs. As a result, across Europe, we have seen a sharp growth in the number of university courses taught in English. English-taught bachelor’s programs offered by universities in the have multiplied dramatically over the last decade.

    What challenges do learners face?

    Academic skills

    There are a whole range of academic skills that students are expected to know when they start university. From research and evaluation, to note-making and referencing, many learners will enter higher education lacking many of the essential skills they require.

    Studying in a foreign language

    Not only will they have to master new skills, but they may need to do them in a second language. What’s more, even everyday things that fluent speakers may take for granted, such as understanding lectures, reading academic papers, writing essays and even socializing with new friends, will take a lot more effort if English isn’t your first language.

    Administrative issues

    There are many potential pitfalls for a student in a new academic setting. From the administrative process and campus regulations to the types of lessons and assessments, there may be a lot of differences to deal with. Even understanding the etiquette of addressing and interacting with professors can be daunting.

    Problems integrating

    Another challenge is integrating into another culture. Even if the host country is culturally similar, adapting to new surroundings is not always straightforward. There can also be a certain amount of ghettoization, where international students might stick together and remain isolated from the local student population.

    Homesickness

    for international students to deal with. Depending on how far they travel to study, your learners may be unable to return home easily, visit their families and alleviate their homesickness.

    Mental health

    Moving abroad and living in a completely new place can be very stressful and overwhelming, and many factors can exacerbate/cause . Making it harder to do day-to-day tasks, socialize and study.

    Money worries

    Without a grant or a scholarship, studying abroad can be very expensive. If your learners currently live at home with their parents, the cost of accommodation may be formidable. The higher cost of living could mean they have to look for a part-time job to supplement their income. Understanding a country's can also be confusing and hard to calculate into their budget.

    What can you do to get your students ready?

    All of the challenges mentioned above have one thing in common. If a student cannot communicate effectively, these situations can be exacerbated. Language is key, whether it’s accessing support, communicating with professors or getting to grips with a new culture.

    Here are some things you can do to help your learners prepare for university life:

    1) Put them in touch with past students

    It’s important that your learners have a clear idea of what university study abroad entails. Creating a chance for them to speak to other students who have already gone through that experience can be extremely valuable.

    Students who have returned from studying abroad can help with your learners' doubts and put their minds at rest. They might be able to provide essential advice about a specific country or university or simply tell their story. Either way, it’s a great way to reassure and encourage your learners.

    2) Use appropriate authentic content

    In preparation for your learner’s time abroad, the language course that you teach should align with their future linguistic needs. One of the main aims should be to develop the language skills required to perform successfully and confidently in their new context.

    3) Teach them academic study skills

    Think back to when you were at university and what you struggled with. Group work, presentations, critical thinking and exam skills are all things which your learners will need to be proficient in, so the more you practice them in class the better.

    4) Promote autonomous learning

    Success at university is deeply rooted in a student’s ability to work independently and develop practical self-study skills. Giving your learners more choice in the language learning process is one way to encourage autonomy.