English for employability: Why teaching general English is not enough

Ehsan Gorji
Ehsan Gorji
A teacher stood at the front of the class talking to her class
Reading time: 4 minutes

Many English language learners are studying English with the aim of getting down to the nitty-gritty of the language they need for their profession. Whether the learner is an engineer, a lawyer, a nanny, a nurse, a police officer, a cook, or a salesperson, simply teaching general English or even English for specific purposes is not enough. We need to improve our learners’ skills for employability.

The four maxims of conversation

In his article Logic and Conversation, Paul Grice, a philosopher of language, proposes that every conversation is based on four maxims: quantity, quality, relation and manner. He believes that if these maxims combine successfully, then the best conversation will take place and the right message will be delivered to the right person at the right time.

The four maxims take on a deeper significance when it comes to the workplace, where things are often more formal and more urgent. Many human resources (HR) managers have spent hours fine-tuning workplace conversations simply because a job candidate or employee has not been adequately educated to the level of English language that a job role demands. This, coupled with the fact that many companies across the globe are adopting English as their official corporate language, has resulted in a new requirement in the world of business: mastery of the English language.

It would not be satisfactory for an employee to be turned down for a job vacancy, to be disqualified after a while; or fail to fulfil his or her assigned tasks, because their English language profile either does not correlate with what the job fully expects or does not possess even the essential must-have can-dos of the job role.

How the GSE Job Profiles can help

The Job Profiles within the can help target those ‘must-have can-dos’ related to various job roles. The ‘Choose Learner’ drop-down menu offers the opportunity to view GSE Learning Objectives for four learner types: in this case, select ‘Professional Learners’. You can then click on the ‘Choose Job Role’ button to narrow down the objectives specific for a particular job role – for example, ‘Office and Administrative Support’ and then ‘Hotel, Motel and Resort Desk Clerks’.

Then, I can choose the GSE/CEFR range I want to apply to my results. In this example, I would like to know what English language skills a hotel desk clerk is expected to master for B1-B1+/GSE: 43-58.

Screenshot of gse toolkit

When I click ‘Show Results’, I am presented with a list of 13 learning objectives in the four skills of reading, listening, speaking and writing. For example:

  • Speaking:ÌýCan suggest a resolution to a conflict in a simple negotiation using fixed expressions.Ìý(B1+/GSE 53)
  • Reading:ÌýCan understand clearly written, straightforward instructions on how to use a piece of equipment. (B1/GSE 46)

Concentrating on specific skills

The Professional section of the GSE Teacher Toolkit also has the option to select learning objectives according to a specific business skill. Consider this scenario: Ms. Lahm is an HR manager at the imaginary LydoApps company, which designs and sells computer programs and apps in Germany. She already knows her team has the following English language profile:

Team 1

English language profile: GSE 10-42 / <A1-A2+

Number of employees: 15

Nationality: German

Department: Print programs

Team 2

English language profile: GSE 10-42 / <A1-A2+

Number of employees: 12

Nationality: German

Department: Packages

Team 3

English language profile: GSE 10-50 / B1

Number of employees: 9

Nationality: German

Department: Customer care

Team 4

English language profile: GSE 10-50 / B1

Number of employees: 5

Nationality: German

Department: Design engineering Ìý

Team 5

English language profile: GSE 10-58 / B1+

Number of employees: 3

Nationality: German

Department: OverseasÌýÌý

Ms. Lahm wishes to critically check what skills her Customer Care employees need to answer telephone calls in English. She selects ‘Business Skills’ and then ‘Telephoning’, with a GSE/CEFR range of 10-50.

Ms Lahm now has 28 GSE Learning Objectives related to English telephoning, for example:

  • Can introduce themselves on the phone and close a simple call. (A2/GSE 33)
  • Can ask for repetition or clarification on the phone in a simple way. (A2/GSE 35)
  • Can answer simple work-related questions on the phone using fixed expressions. (A2+/GSE 40)
  • Can use simple appropriate language to check that information has been understood on the phone.Ìý(B1/GSE 45)

Ms. Lahm can now use these GSE Learning Objectives to help organize her current team and recruit new colleagues with the appropriate skills for the job.

Try out the GSE Teacher Toolkit today

The GSE Teacher Toolkit is a fantastic resource when it comes to teaching English. General English is often not enough – and it can be daunting for teachers when they are faced with the whole of the language to teach.

Both teachers and HR managers can use the Job Profiles feature of the GSE Teacher Toolkit to examine more than 200 jobs for their English language profile and, by targeting these specific language functions, can prepare students for their chosen careers and recruit candidates with the level of English required to successfully perform a given job.

More blogs from ÃÛÌÒapp

  • Children singing in a line holding song sheets, with a teacher singing facing them

    How to incorporate music into the classroom

    Por ÃÛÌÒapp Languages

    Learning English with music can enhance learning and create a more engaging and dynamic classroom environment. In a previous post, we discussed if music can help you learn a language; this post looks at how music can be incorporated into the classroom.

    Using music in your classroom can help improve student motivation, focus, and retention of information. Here are some ways you can use music to enhance your classroom teaching:

    Ìý

  • A group of Young adult students in a library, looking in front of them smiling, some with their hands raised

    10 things to know about studying in Canada

    Por ÃÛÌÒapp Languages

    Have you considered studying abroad? Moving to Canada to study? With more than 100 world-class universities across the country, there’s good reason to. From coast to coast to coast, it offers many international students a safe and supportive learning environment and the opportunity to work after graduation.

    Want to learn more? In this guide, we cover ten things you should know about studying in Canada:

    Ìý

  • Business people sat at a desk chatting

    The ultimate HR guide to corporate language training

    Por ÃÛÌÒapp Languages
    Reading time: 9.5 minutes

    Workplaces are becoming more and more diverse, with employees hailing from various cultures and speaking different languages. This diversity bringsÌývaluable enrichmentÌýbut can also bring communication and collaboration challenges.

    That's why corporate language training is crucial. It bridges cultural divides, promotes understanding, and creates a harmonious work environment.ÌýCultural divides in the workplace can arise from various factors, including language barriers. When diverse employees can't communicate effectively, misunderstandings and decreased productivity can occur.

    Corporate language training plays a vital role in addressing this issue. It helps employees understand and appreciate different cultures, fostering unity and respect. Language training acts as a catalyst for positive workplace dynamics, driving businesses towards global goals.

    The importance of language training in modern corporations

    Enhancing communication and collaboration

    Corporate language training greatly enhances communication, benefiting employees' expression of ideas and fostering understanding among team members.

    Breaking down linguistic barriers promotes mutual respect, unity, and effective collaboration. It also prevents misunderstandings that may lead to conflicts, improving the overall workplace environment and fostering innovative ideas through successful teamwork.

    Fostering inclusion and diversity

    Corporate language training plays a key role in fostering an inclusive and diverse atmosphere. Learning a new language provides insights into different cultures, promoting a deeper appreciation for diversity and reducing biases. This creates a more inclusive work environment where employees from diverse backgrounds feel understood and valued, fostering a sense of belonging and unity.

    Language training also equips employees to engage with global customers and clients, reflecting the company's commitment to diversity. Corporate language training is instrumental in cultivating inclusion and diversity, enhancing corporate culture.

    Strengthening global business relations

    Corporate language training strengthens global business relations. As businesses expand worldwide, employees will interact face-to-face with diverse linguistic backgrounds. Knowledge of another language shows respect for other cultures, which is crucial for trust in business relationships.

    The ability to connect across cultures is a game-changer for businesses, helping them build strong international relations. Investing in corporate language training not only benefits employees but also secures a company's global future.

    Benefits of corporate language learning

    Improved team performance and productivity

    A common language fosters seamless communication, enabling effective collaboration. It cultivates a coherent team dynamic where ideas flow and tasks are executed efficiently. This linguistic unity significantly boosts team performance. Reduced misunderstandings lead to increased productivity. Read our post on performance management for language learning in the workplace.Ìý

    As the employees learn and gain confidence in their language skills, they engage, contribute, and excel, driving the team and the business forward.

    Enhanced employee engagement and retention

    If done correctly, corporate language training improves employee engagement and retention. Investing in employees' personal and professional development fosters a sense of value and belonging. Learning to speak a new language is challenging yet rewarding, promoting personal growth and cognitive skills.

    Language training also brings employees together, fostering teamwork and unity. This increased engagement leads to higher job satisfaction, loyalty, and reduced turnover. Corporate language training is a strategic investment in employee engagement and retention, a key feature bridging linguistic divides in the modern corporate arena.

    Increased competitive edge in global markets

    A competitive edge is crucial for business growth in today's global economy. Corporate language training contributes significantly to this edge, especially in global markets. Proficiency in multiple languages enables businesses to easily enter new markets, communicate effectively and build trust. Employees with language training represent their companies internationally, exhibiting cultural sensitivity.

    Companies showcasing expertise, language proficiency, expertise and cultural understanding stand out, reflecting a global-minded ethos. Corporate language training enhances a corporation or company's presence, reputation, and success in the global market.

    Identifying your organization's language training needs

    Assessing current language proficiencies and gaps

    To implement effective corporate language training, organizations should assess how employees learn languages and current language proficiencies and identify gaps. A skills audit can assist in identifying areas requiring training, taking into account the languages spoken within the company and the skill levels necessary for business strategies.

    Moreover, it allows for assessing employees' proficiency in various languages, encompassing written, spoken, and cultural understanding. This proactive approach ensures tailored and valuable language training for the organization and its employees, promoting skill development at all levels.

    Understanding cultural nuances and requirements

    Understanding cultural nuances is crucial in corporate language training courses. It's not just about learning to speak the language but also grasping the cultural contexts. This includes knowing the etiquettes, conventions, and unspoken rules governing social interactions across cultures. Being mindful of these subtleties prevents misunderstandings, fosters better relationships, and facilitates smoother communication.

    Effective corporate language training should include cultural education to equip employees with the cultural insights and skills to confidently navigate these complexities.

    Aligning language training with business objectives

    Aligning language training with business objectives is a strategic move that ensures relevant, effective, and valuable training.

    In an international business context, objectives may include expanding into new markets, improving multilingual customer service, enhancing internal communication among a diverse workforce, or forming alliances with foreign partners.

    By defining these objectives, corporations can tailor language learning programs to specific needs, maximizing ROI. For example, if a company aims to enter a new market with a dominant language, the training could focus on equipping employees with linguistic and cultural skills to communicate effectively with potential clients or partners. This alignment ensures successful training implementation and achievement of broader business goals.