Grammar 101: insider tips and tricks to instantly improve your writing (part 2)

Hannah Lawrence
A professional man sits at a desk, writing notes with a laptop open in front of him.
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As a proofreader and editor, I'm often asked to explain the rules of grammar. I answered three of the most common questions in the first post of this series, and now it's time to look at another frequent query: how to use apostrophes.Where do they go? When are they needed? And when should they be left out entirely?

Apostrophes might be small but they can cause big confusion because they are used both to indicate posession and to contract words. But the good news is that there are clear, simple patterns to follow, which we'll explore, along with exceptions to watch out for.Whether you’re writing a report or just a text message, these tips will help you use apostrophes correctly and confidently.

Apostrophes with ease: posession

Apostrophes show possession: they tell us something belongs to someone or something.When we want to show possession for regular plurals (when a word needs an "s" to make it plural), the apostrophe goes at the end and no further "s" is added:

  • The teachers' association
  • The campaigners' letter
  • The dogs' dinner

Whereas, when we want to show posession for either a single noun or an irregular plural (for example, children, geese), we add an "apostrophe s":

  • Sarah's car
  • app's assessment tools
  • The children's presents
  • The geese's pond

Single names that end in an “s” get an “apostrophe s” but plural names get only an apostrophe:

  • Mrs Jones’s car
  • James's cat
  • Whole Foods’ offices
  • Starbucks' nearest store

There's one exception that's important to note: "its" and "it's". The posessive form "its" does not have an apostrophe: "it's" always means "it is".

  • The cat ate its food

Apostrophes with ease: contractions

Contracted words are the combined and shortened forms of two words, which are commonly used in everyday writing and speech to sound more natural and conversational. They're made by omitting certain letters and replacing them with an apostrophe: for example, in "don't", it replaces the missing “o” from not.

When you miss one or more letters, use an apostrophe:

  • "would not" becomes "wouldn’t"
  • "cannot" becomes "can’t"
  • "we are" becomes "we're"
  • and, as before, "it is" becomes "it's"

When not to use apostrophes

A common mistake is using apostrophes when making words plural or when refering to decades and numbers. For example:

  • The 1980s had the best music (not "The 1980's")
  • Many people retire from working in their 70s (not "their 70's")
  • I bought some apples at the store (not "apple's")
Using apostrophes: simple tips to improve your writing skills
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Test your knowledge

Now you know the basic rules of apostrophes, it's time to check your knowledge.

Which sentence is correct?:

  1. The childrens break time has finished
  2. The childrens' break time has finished
  3. The children's break time has finished

It's sentence 3. We want to show posession – break time belongs to the children – and "children" is plural so it gets an "apostrophe s".
Now try these sentences and see if you can figure out which one is right:

  1. When you're walking my dog, its important to remember it's collar.
  2. When you're walking my dog, it's important to remember its collar.
  3. When youre walking my dog, it's important to remember it's collar.

The correct answer is 2. "You're" is a contraction of "you are", "it is important" so we use "it's" and we show that the collar belongs to the dog by using "its". Finally:

  1. Luis' daughter won't go to sleep.
  2. Luis's daughter wont go to sleep.
  3. Luis's daughter won't go to sleep.

Here, the right answer is 3. "Luis" is a single name, so gets an "apostrophe s", and "will not" is shortened to "won't".

Hopefully you now feel more confident in using apostrophes in your writing. Look out for the next post in this series, where we’ll explore more common grammar mistakes and how to avoid them.

Read our blog posts "11 fascinating facts about English"and "Grammar 101: insider tips and tricks to instantly improve your writing (part 1)".

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    9 English conversation mistakes to avoid

    Por Mohamed Shaik

    As humans, we learn and grow through our interactions with other people. Often these encounters are centered around great conversations – rich, meaningful exchanges among a small group of people where each person actively listens and shares. Great discussions are invaluable – they enrich our understanding of people and the world around us. Socially, being someone who can engage effortlessly with others allows us to create deep friendships and gain incredible personal growth and satisfaction. In our careers, we are more effective when we work well with others – the ability to collaborate and solve problems together makes us more effective professionals and makes our businesses more successful.

    Common English conversation mistakes

    But what if you must hold a conversation in English and it is not your native language? One of the many obstacles to learning something new, like English conversation, is that it can be difficult, time-consuming and even a little scary! That’s why we put together a list of nine English conversation mistakes to avoid that apply whether you are speaking with one or several people at once. Keep these tips in mind to help you improve your interactions with people all over the world…

    1) Faking interest in the person

    One of the things that separates a conversation from a 'transaction' (such as ordering something in a restaurant) is the genuine mutual interest of each person in the other. If one isn’t interested in knowing more about the other person, neither will engage meaningfully, and the interaction will become transactional or just 'small talk'. Most people are fascinating – take the time to learn what you can about them.

    2) Discussing negative and sensitive topics

    People are more engaged and willing to share when they are relaxed and happy. Especially when you don’t know someone well, it is always better to focus on the positives – avoid both sharing your biggest troubles and bringing up topics that could be negative from a cultural, religious, political, or even personal perspective. There is always something positive to share!

    3) Trying to 'win' an argument

    Particularly when speaking with someone you don’t know well and/or someone from another country or background, it is precarious for a conversation (especially one where you are practicing your English conversation skills) to evolve into a debate or argument. It is likely that for any two people, there will be many points of disagreement, and if such differences emerge, it’s better to attempt to understand the other person’s point of view rather than to 'win' an argument. It is perfectly acceptable to agree to disagree about specific issues and move on.

    4) Disrespecting others beliefs

    If you want a great conversation, others must feel you aren’t judgmental. When someone feels their ideas and beliefs are questioned or belittled, any meaningful exchange will often shut down. Instead, try listening for understanding, and you may learn something!

    5) 'Hogging' the stage

    It is said that great actors make their fellow performers look great. It is the essence of teamwork, and the same principle applies to great conversationalists. Ask questions that allow others to be positive, confident, and maybe even a little boastful, but certainly remember to do it in a genuine way. The positive energy will be contagious!

    6) Fearing learning something unknown

    There are over seven billion people worldwide, and none are exactly like you! The greatest learning experiences are often from interactions with those who are very different from ourselves. Embrace and celebrate those differences. Allow others to share their unique perspective and journey, always keeping in mind we all share so much in common. We all want to be happy, love others, and have meaning in our lives.

    7) Trying to be someone you are not

    There’s only one person you can be, so don’t try to be someone else or something you are not. A great conversation is based on authenticity; most people can easily sense when another is not truthful or authentic. While keeping in mind all of the other rules, it’s both acceptable and expected for you to share your own journey!

    8) Monopolizing the conversation

    We’ve all been in those conversations where the other person dominates by talking incessantly. At some point, we shut down, just waiting for it to end. Active listening and learning ceases. Engagement requires participation from both parties – don’t hold back from sharing, but at the same time, don’t be that person who dominates and effectively shuts down that engagement.

    9) Focusing on superficial topics

    What separates a great conversation from 'small talk' is the meaningful nature of the dialog. Talking about the weather doesn’t elicit much other than maybe politeness. A great conversationalist elicits meaningful thoughts from others, and those come from purposeful questions. People love to think; asking them something that requires thoughtfulness deepens the conversation's value and strengthens the relationship between the parties.