Language proficiency and succession planning: Developing future leaders

Berenice Lopez
business people in a board room with a graph on the wall behind
Reading time: 7 minutes

In today’s fast-paced business landscape, proactive succession planning is essential for HR professionals. Preparing the next generation of leaders is a business-critical initiative, to ensure organizational continuity, agility and long-term success.

Succession planning is often high up on the HR agenda, as it also promotes progression, reduces business disruption, and attracts top talent. There are many components to effective succession planning, including skills development, but one skill that’s often overlooked in this process is communication. One often overlooked yet highly influential component of effective succession planning is language proficiency.

At app ELL, we believe strongly in the power of language and have designed our succession planning strategy with this in mind. The focus is on creating multilingual leaders who are not only proficient in their respective fields but also have a deep understanding of global culture and market dynamics.

In this blog post, we explore how communication skills and specifically language proficiency plays a pivotal role in succession planning and the development of future leaders. We’ll also provide actionable insights for HR professionals and managers on integrating language development into their succession strategies. As well as some insights from our very own ELL HR team.

Integrating languages into succession planning
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What is succession planning?

Succession planning is a strategic process that organizations employ to identify and develop internal personnel with the potential to fill key leadership positions in the future. The succession planning process involves steps such as identifying key roles, assessing potential candidates, developing talent through training and mentoring, and regularly reviewing and updating the plan. This systematic approach ensures that businesses have a pipeline of qualified and capable leaders ready to step up when current leaders vacate their roles due to retirement, career progression, or unforeseen circumstances.

Effective succession planning goes beyond merely filling vacancies; it focuses on growing leaders who are aligned with the organization’s culture, values and business strategies. A well-developed succession planning strategy is crucial for identifying and preparing successors for senior leadership roles, emphasizing long-term talent development and leadership training. It involves a comprehensive assessment of potential leaders’ skills, performance and development needs, coupled with targeted training and mentoring programs. By investing in succession planning, organizations can mitigate risks, sustain their competitive edge, and ensure business continuity in an ever-evolving marketplace.

Implementing a succession plan

Successful succession planning involves:

  • Step 1: Identify roles: Recognizing the positions that are critical to the business and the individuals who have the potential to fill these roles in the future. This ensures business continuity and reduces the impact of turnover.
  • Step 2: Identify candidates: Strategically identifying and nurturing potential employees within the company to fill key organizational roles in the future.
  • Step 3: Prepare employees: Offering training and experiences that prepare these individuals for future leadership positions within the company.
  • Step 4: Transition: Implementing strategies that allow for a seamless shift of responsibilities when the time comes.

For internal candidates,we utilize a combination of performance evaluations, language proficiency assessments by the leader, and leadership potential indicators to identify candidates for key roles.

Additional benefits of succession planning

In addition to ensuring business continuity and minimizing the impact of turnover, succession planning can also support your wider HR initiatives, including:

  • Attracting top talent: An organization that has a well-developed succession plan in place signals to potential candidates that it values employee development and career progression. This can be a significant draw for top talent.
  • Fostering employees’ motivation and engagement: When employees see opportunities for growth and advancement within the organization, they are more likely to be motivated and engaged in their work.
  • Promoting diversity and inclusivity: By identifying and developing a diverse pool of leaders, succession planning helps organizations foster a culture of diversity and inclusivity.
  • Saving time and costs: Succession planning enables organizations to proactively prepare candidates for leadership positions, saving time and resources that would otherwise be spent on external recruitment. With external hiring costing, on average, than internally.

Integrating language proficiency into succession planning

Effective communication is fundamental to strong leadership, particularly when working with international teams. Mastery of English, the global business language, is essential. Enhancing English proficiency can significantly improve a leader's ability to communicate clearly and effectively with diverse audiences, making them more adaptable and confident in their roles.

Incorporating language training into leadership development programs is vital for identifying and nurturing future leaders. These programs should include personalized development plans, talent assessments, and considerations for diversity to better adapt to global and remote work environments.

1. Assessment and identification of key positions

Start by assessing the current language skills within your organization and identifying key positions that are critical to your business operations and future goals. Recognize the importance of these roles and ensure that you have effective succession planning in place. Evaluate potential leaders not only on their existing competencies but also on their ability to learn new languages.

At app Languages, when it comes to identifying potential successors for key roles, we look beyond performance metrics. We consider language proficiency an essential skill set. Our Talent Management team works closely with the HR department and department heads to identify employees with strong language skills. These are individuals who not only excel in their current roles but also display the potential to take on bigger responsibilities.

We understand the risks and gaps that may arise in succession planning. To mitigate these, we conduct regular risk assessments and gap analyses, focusing especially on roles requiring specific language skills. For roles with specialized language requirements, we take a proactive approach by investing in targeted recruitment, promoting the use of our products for self-improvement, and providing immersive language experiences.

2. Training and development

Incorporate talent development programs into your leadership development programs to nurture high-potential employees through structured training. This can be done through formal classes, online courses, or immersive experiences such as international assignments or exchanges.

Encourage continuous learning and provide resources that make language acquisition accessible and engaging. When looking at language training you can use applications like Mondly by app Workplace English to make learning relevant, fun and easy for staff.

Here at app Languages, we believe in continuous learning and provide our employees with a plethora of opportunities to enhance their skills. This includes access to e-learning platforms, regular workshops and seminars.

3. Real-world application

Create opportunities for emerging leaders to use their language skills in real-world situations, emphasizing the importance of developing a competent leadership team that can fulfil both operational and strategic responsibilities. This could involve leading multinational projects, participating in global conferences, or managing international teams. Practical application solidifies language skills and builds confidence.

As for us here at app Languages. Our company provides ongoing opportunities for high-potential employees to enhance their skills. Through mentoring, coaching and buddy support opportunities. Regular events focusing on professional development and internal groups that encourage knowledge sharing and collaborative learning.

4. Cultural training

Combine language training with cultural education. Offer workshops and seminars that cover cultural norms, business etiquette, and effective communication strategies for different global or local regions. This approach ensures that key leaders are not only linguistically proficient but also culturally competent, which is crucial for developing employees who might perform well in top leadership roles.

To prepare employees for future leadership roles that require language proficiency, we believe in practical learning. Our initiatives include cross-cultural leadership interactions and various engagement initiatives aimed at promoting language skills and cultural competency.

5.Keeping plans up to date

Once you've implemented the plan, it's important to keep it regularly updated to avoid any issues. A systematic approach to monitoring and evaluating progress is crucial to ensuring the effectiveness of language integration in succession planning. Establish key performance indicators (KPIs) related to language proficiency and regularly assess how these are being met.

This involves tracking the progress of language development in emerging leaders through assessments, feedback sessions and performance reviews. Such continuous evaluation allows organizations to make necessary adjustments to their training programs and to address any emerging gaps swiftly.

As a dynamic business, we believe in keeping our succession plans current. They are reviewed and updated annually to ensure our readiness to manage unexpected changes and evolving business needs. The focus of these reviews includes reassessing the language requirements for all critical roles while aligning with our global strategy.

Our commitment to continuous improvement helps us refine and enhance our succession planning strategy. Through regular feedback loops, monitoring industry benchmarks, and staying updated with the latest best practices, we continue to focus on incorporating language skills into our planning.

Successful integration of language proficiency

Talent management is an invaluable asset in the toolkit of future leaders. By recognizing its importance and integrating it with succession planning and leadership development practices, HR professionals and managers can explore employees' career paths and skills development while focusing on filling critical roles within the company.

Being part of a leadership development program that integrates language proficiency is an amazing opportunity for employees to enrich their lives and careers with essential language skills. These skills are pivotal in propelling them through the ranks within the organization. For individuals aspiring to international leadership positions, highlighting the organization's commitment to supporting language acquisition can be a significant draw. This not only demonstrates the company's investment in its employees' growth but also underscores its dedication to fostering a pool of well-rounded, competent leaders.

By focusing on language skills, the organisation ensures its leaders thrive, are equipped with the tools necessary to navigate the complexities of a global marketplace, and are ready to elevate their careers alongside the organisation's success.

Find out how app can support your team with language training and assessment for businesses.

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    What to look for in an English placement test

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    If you’re an English teacher, Director of Studies or school owner you’ll know the importance of putting students in the right group. Whether it’s a business English class, exam prep or general English – a placement test is essential. Without one, you’ll teach classes with such varied levels and needs, it’ll be hard to plan an effective lesson.

    Placing students at the wrong level will not only lead to unmotivated learners, but it may also cost your institution money.

    But how exactly do you design a reliable, accurate and easy-to-use test? In this post, we’ll examine the key questions you need to consider before making your own placement test. We’ll also explore what features you need to achieve your goals.

    Problems with traditional placement tests

    Most private language schools (PLSs) and higher education institutions offer new students the opportunity to take a placement test before starting a course. However, these are often just a multiple-choice test, a short interview, or a combination of the two.

    While this does act as a filter helping us group students into similar levels, there are a number of downfalls. Students can guess the answers to multiple-choice questions – and while they might give us a rough idea of their grammar knowledge, these tests don’t consider the four skills: speaking, writing, listening and reading.

    Oral interviews, on the other hand, can give us an indication of the students’ spoken level. However, they also raise questions of objectivity and consistency that even specially trained teachers will struggle to avoid.

    Another big issue with traditional tests is the amount of time they take. Multiple-choice exams are often graded by hand and interviewing every new student uses valuable resources that could be used elsewhere.

    Key questions to consider

    Before you re-design your current test completely, we’ve put together a series of questions to help you think about your objectives, define your needs and explore the challenges you may face.

    Taking a few minutes to think about these things can make the process of finding the right English placement test go more smoothly and quickly. Once you know what you’re looking for, you’ll be ready to make a checklist of the most important features.

    What will your test be used for?

    • Placing incoming ESL students into the appropriate English language program.
    • Measuring students’ progress throughout the school year.
    • Final assessment of students' abilities at the end of the school year (“exit test”).
    • All of the above.

    Is this different from what you use your current test for? How soon are your needs likely to change?

    What skills does your current test measure?

    Does it measure speaking, listening, reading, writing, or all of the above? Are all of these skills measured in separate tests — or in one test?

    • How many students do you need to test at each intake?
    • How many students do you need to test each year? How many do you expect you’ll need to test in three years?

    How quickly do you currently receive test results? How quickly would you like to receive them?

    If you can test your students weeks before the start of the school term, you may have time to wait for results. However, if you are continuously testing students, or have students arriving just before the term begins, you may need to get results much more quickly.

    What features in your current test do you like and dislike?

    Are there things in your current test that you also want in your new test? Is anything missing, or anything that you don’t want your new test to have?

    What resources are available to you?

    Some English language tests require students to have the computer skills needed to take the test online. You may also need a testing lab that has the following:

    • computers
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    • a headset with a built-in microphone
    • a preliminary checklist for placement tests.

    Once you’ve got answers to the questions, you can use the checklist below to make sure your placement test has the features you need. It may also be useful for comparing products if you decide to use an external placement test.

    A preliminary checklist for placement tests

    What features do you need to achieve your goals?

    Now that you've analyzed how you want to use your new English Placement test, create a checklist of the features that you need to achieve your goals.

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    Which exam is right for my students?

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    A guide to the app assessment suite

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    We’re bringing it all together in this handy guide to help you decide which English language assessment is right for your students.

    Exams for young learners

    Language exams can be quite daunting for your younger students, especially if they’re taking them for the first time. That’s why we think it’s important to ensure what they have to do is interesting, fun, and motivating.

    English Benchmark and app English International Certificate Young Learners exams are designed with this in mind, so let’s take a closer look at them both.

    English Benchmark

    Who it's for:This assessment is aimed at young learners aged between 6 and 13, and who have Common European Framework of Reference (CEFR) levels between pre-A1 and B1. English Benchmark is a great tool for teachers who want a simple way to assess the English abilities of their classes at any stage of the year.

    With individual reports produced quickly after completion, parents and teachers can quickly see where their children are on the Global Scale of English (GSE) or CEFR. This can help assess their readiness for the next step, such as the app English International Certificate Young Learners exam.

    What it tests:English Benchmark aims to assess a student’s competence in the four skills of speaking, listening, reading and writing (with the exception of Level 1, which does not test writing). It covers five different ability levels, with three tests per level.

    app English International Certificate Young Learners

    Who it's for:This test is for young learners who are again aged between 6 and 13, and whose CEFR levels range from pre-A1 to A2. It is available in over 40 territories worldwide, and at different times of the year.

    Upon completion, the learners will be able to take pride in receiving an official certificate from , the UK’s largest governing body for academic qualifications.

    What it tests:International Certificate Young Learnersfocuses again on integrating all four of the main skills and these are divided over four ability levels – Firstwords (Level 1), Springboard (Level 2), Quickmarch (Level 3), Breakthrough (Level 4). It focuses on completing realistic communicative tasks throughout, giving them a great first experience of official assessment.

    Spread out over two separate written and speaking parts; the learners are encouraged to talk effectively about their own lives, rather than simply reciting grammatical or vocabulary structures. This includes activities such as board games and picture matching.

    Exams for adults

    There are many reasons why your students may need to take a language exam. Some adults need proof of their level for work or university, companies may wish to analyze the abilities of their staff, or individuals may be keen on pursuing a personal goal.

    Whatever the motivation, choosing the correct assessment is crucial.By checking out the summaries below of all our assessment options for adults, you’ll be sure you’ve picked the best one.

    app English International Certificate

    Who it's for:app English International Certificate (PEIC) is designed for adults of any level who use English in a variety of daily activities, such as with work, at university or socially. As a result, we’ve ensured that the content of PEIC is suitable for learners in any part of the world, age-appropriate, and available at various times of the year.

    With its widely recognized Ofqual accreditation, PEIC is excellent for those needing a general English certificate for their work or higher-educational institutions.

    What it tests:Throughout the six-level options, ranging from A1 (beginner) to Level 5 C2 (proficiency), authentic materials regarding specific themes are frequently used to assess all four key skills.

    Learners will complete tasks related to note completion, letter or email writing, and speaking role plays, along with defending a point of view at higher levels. This reinforces the PEIC as an exam which best suits those who complete everyday tasks in English.

    PTE Academic

    Who it's for:If your learners are looking for reliable, unbiased proof of their English level for immigration or studying abroad, then the app Test of English Academic is perfect for them. by governments for their visa application processes, and multiple leading universities such as Harvard University in the USA, PTE Academic can be .

    In addition, the exam is 100% computer-based, can be accessed over 360 days of the year, and can be booked only 24 hours in advance. This suits students and professionals who require more flexibility and benefit from the results being available after only 5 business days.

    What it tests:PTE Academic uses the latest Artificial Intelligence software. This means students can be confident that they’re given an unbiased grade for the four main skills they are tested on. The initial speaking and writing sections assess your learner’s abilities to produce responses to questions and scenarios using academic English.

    This theme continues through the subsequent listening and reading sections, where candidates complete various tasks such as interpreting information, reordering paragraphs, and summarizing a spoken text.

    Versant tests

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    Level test

    Who's it for: Level Test is designed for educators and learners aged 14 and above who are seeking to determine their proficiency level in English, particularly for those interested in assessing their general international English skills. It is suitable for both American and British English users.

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    Managers and HR professionals have a global workforce at their fingertips – and now, . This makes adopting a secure English language test for employment more important than ever.

    An online English test enables organizations to assess candidates’ language proficiency from anywhere in the world, screen more applicants, and standardize the hiring process. They also help HR professionals and managers to save time – ensuring only people with the right language skills advance to the interview stage.

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    What is an online English test?

    An online English test measures how well a job applicant can communicate in English, focusing on speaking, listening, reading and writing skills. They also assess a candidate’s specific English for business skills – for example, how clearly someone can communicate on the phone with clients, or understand what is being said during a conference call.

    Online tests can be taken in a controlled environment – in a testing center with in-person proctors – but also from a job applicant’s personal computer or mobile phone at home. When tests are taken at home, they can be made more secure using virtual proctors or powerful AI monitoring technology.

    Cheating, grading and data security

    When many people think of taking a language test, they imagine the traditional way: students in a large testing center scribbling away with pen and paper. No mobile phones are allowed, and if test-takers are caught cheating, they’ll be flagged by a proctor walking around the room.

    So when managers or HR professionals consider the option of an online English test – taken digitally and often without human supervision – it’s no surprise that many have questions about security. Let’s take a look at some common concerns:

    Is cheating a problem?

    A large number of test takers admit to cheating on their tests. According to research by the International Center for Academic Integrity, 68% of undergraduate students say they’ve cheated on a writing assignment or test, while 43% of graduate students say they have.

    But how easy is it to cheat during a Versant test?

    The truth is, not very. With Versant, exam cheating is actually quite difficult, and test takers would have to outsmart a range of AI monitoring technologies.

    If a verified photo is uploaded to the platform, HirePro’s face recognition technology can compare the live test taker with it. This ensures test takers are who they say they are, and haven’t asked someone else to sit the exam for them. It is the institution’s responsibility to verify the original photo.

    And since Versant tests are monitored using specialized AI algorithms – without a human present – even the slightest suspicious behaviors are flagged for review. For example, Versant notices if a different face appears in the video, or if the camera goes dark. With video monitoring, our platform also flags if the test taker moves from the camera, or looks away multiple times. And we’ll see if someone changes tabs on their computer.

    Finally, the entire test is recorded. When suspicious behavior arises, HR professionals will decide whether to accept or reject the results – or have the candidate retake the test.

    Are scores accurate?

    We’ve all had frustrating experiences with AI. Chatbots don’t always understand what we’re trying to say, and speech recognition technology sometimes isn’t up to par. This leaves many wondering if they should trust AI to grade high-stakes tests – especially when the results could be the difference between someone getting the job, or not.

    Versant uses patented AI technology to grade tests that are trained and optimized for evaluating English language proficiency. It evaluates speaking, listening, reading, writing, and even intelligibility.

    Our AI is trained using thousands of fluent and second-language English speakers. With these models, we’re able to not only evaluate how someone should be assessed but also understand when they’ve mispronounced words or have made another mistake. Using all this information, a candidate’s final score is evaluated based on more than 2000 data points.

    Do online tests follow GDPR standards?

    HR professionals and managers deal with sensitive personal information every day. This includes each job applicant’s name, full address, date of birth, and sometimes even their social security number. The HR tools they implement therefore must also keep this data secure.

    Most importantly, it must follow GDPR standards. The data must be gathered with consent and protected from exploitation. With Versant, test-taker data is securely stored and follows all .

    All our data is encrypted at rest and in transmission. Versant assessment data is stored in the US and HirePro, our remote monitoring partner, stores the proctoring data in either Singapore or Europe, depending on customer needs. Both systems are GDPR compliant.

    Versant: a secure English language test

    ճ Versant automated language test is powered by patented AI technology to ensure the most accurate results for test takers and employers alike. Even better, our remote testing lets HR professionals securely and efficiently assess candidates worldwide, 24/7 – and recruit top global talent to help more companies scale.