8 ways language training can transform your business

Samantha Ball
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Around 20%of the , making it an integral component in global business operations. But the question remains for business leaders and HR professionals: how can language learning, specifically, business English courses, drive your organization forward?Here are 8 ways language training can impact your business.

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1) Foster career growth

Beyond the essential international workplace communication aspect, proficiency in English is considered critical for career opportunities.Employees overwhelmingly believethat English language proficiency is linked to earning potential –with 80% stating its importance in determining future earnings.

2) Close skills gaps

Furthermore, there's evidence of askills gapbetween the English taught in formal education and the language needed in the work environment. Addressing this gap through targeted workplace English programs can enable employees to be more effective in their roles, positioning your company ahead of the curve.

3) Boost confidence using English at work

The statistics spotlight a concerning chasm. Only 25% of professionals feel fully confident using all four key English language skills– listening, reading, speaking and writing – in their roles. Plus, a whopping 54% said that their formal education did not give them good enough English proficiency for work. This gap between formal education and real-world requirements signals an urgent need for tailored workplace language programs.

4) Improve employee engagement and satisfaction

9 out of 10 employees consider it crucial for employers to develop and offer language training, yet only a third currently have access to it. This closely mirrors other , revealing that over 60% of organizations lack a language training program or strategy.

, only 23% of employees worldwide are actively engaged at work, while 6 in 10 are “quietly quitting” (meaning they have psychologically disengaged from work). Gallup estimates that this cost to the global economy is around $8.8 trillion each year. So, how satisfied with their jobs were our survey respondents?

Overall, 77% said they were very satisfied or somewhat satisfied with their current role. On closer inspection of the data, however, there is a clear correlation between job satisfaction and level of English proficiency, with a 24-point difference between those with the lowest and highest levels of English. Learning and development are a priority for many in the workforce and are particularly important to younger generations (Gen Z and Millennials). 94% of employees say they would stay at their company longer if employers invested in training and development.

5) Enhance your competitive edge

Despite the challenges, language proficiency offers significant rewards. Kris Lynne D. Tinaza, Vice President for Talent Acquisition at MicroSourcing in the Philippines, encourages businesses to prioritize language training as a means of empowering their workforce and enhancing their competitive edge in the global marketplace.

“English – especially spoken fluency – remains a top skill employers seek. When I became a recruiter in 2004, 'near-native' speakers were considered the 'cream of the crop.' Today, across various industries, from simple tasks to niche expertise, 80% of my clients prioritize excellent communication – regardless of the role.”

6) Capitalize on your workforce's learning motivations

Self-service learning methods, such as language apps, online courses, and engaging social media content, are rising in popularity – particularly among the Gen Z workforce, who tend to favor tech-based methods like online games and chat rooms to sharpen their language skills. These modern avenues present a golden opportunity for businesses to integrate flexible yet structured language learning pathways into their employee enrichment strategies.

Isaac Johnson, CEO of EduGuide (Saudi Arabia), says:

“English language training around the world has never been in such high demand. In Saudi Arabia in particular, the ambitious goals of Vision 2030 make English an essential skill for the future of the Kingdom. High-quality English training that uses technology to personalize learning should be the standard for every HR department and educational institution these days.”

Invest in transferrable skills

Learning English for work isn't just a skill upgrade – it's a transformative investment that reshapes employees' professional personas and personal lives. This transformation leads to improved international communication, collaboration, and stronger relationships across the board.

Angeline Verzosa-Cayago, PhD, Director of Language Learning at De La Salle University-Dasmarinas, says:

“English language learning is not solely the concern of students and teachers alike, but employers and staff. Knowing how valuable the English language is in cultivating professionalism and fostering professional and international relations, English proficiency level is pivotal in concretely identifying the ability of professionals in effectively communicating in a variety of settings and contexts.”

7) Strengthen workplace relationships

The direct link between well-trained, confident, satisfied employees and enhanced business profitability cannot be overlooked. When staff and team members are proficient learners of English and feel content within their roles, it catalyzes a positive ripple effect throughout the organization. A proficient workforce means smoother internal team communications, fewer misunderstandings, and more efficient teamwork on projects with global partners. Currently,31% are learning English to build better workplace relationships.

Additionally, happier employees are more invested in their work, leading to decreased turnover rates and lower recruitment costs.

8) Reduce churn and improve retention

According to a study by the(SHRM), the average cost of hiring a new employee can exceed $4,700, not accounting for the time and resources spent on training and integration into the company.

This figure highlights the significance and significant benefits of investing in language training and development programs as not only a method to enhance employee satisfaction and retention, but also as a strategic approach to mitigate the high costs associated with employee turnover.

By prioritizing English proficiency and other relevant skill sets, businesses can considerably reduce the frequency of recruitment cycles, thereby saving on these substantial costs in the long run.

These factors combined lead to a more agile and resilient business capable of adapting to market changes and seizing new opportunities. Ultimately, investing in employee satisfaction and language proficiency is not merely an expense but a strategic manoeuvre that pays dividends through superior output and heightened profitability.

A call to action for business leaders

Now, the pathway to leveraging these benefits is clearer than ever. Employers are encouraged to offer on-the-job language training and to recognize the broader merits of linguistic versatility among employees, even when their initial proficiency may not meet conventional benchmarks.

Reviewing existing criteria for measuring language proficiency is a sage step for HR professionals looking to develop and refine their teams' communicative prowess. Providing language training to promising applicants can yield a high return on investment, particularly if they possess other crucial skills your business needs.

Discover the transformative power of English training

For an in-depth understanding of how business English skills can catalyze business growth and employee advancement,download our research paper 'How English Empowers Your Tomorrow'. It contains valuable insights into the English proficiency landscape and its impact on global business practices, offering a roadmap for integration into your talent development strategies.

Where to start

app is here to support your business with flexible, relevant solutions, including the leading Global Scale of English (GSE), the app English Journey, Versant by app language testing and online learning solutions.

Read more about our suite of tools and programs. Empower your workforce, inspire your leaders and connect your business to the world. Start by speaking the language of global opportunity – start your business’s English journey now.

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    Soft skills are interpersonal or people skills. They include things like active listening, teamwork, decision-making and influencing skills. Mastering these skills will help students progress more rapidly and become more independent learners. However, isolating the specific vocabulary or grammar structures that these skills use is complex and they often get overlooked in language learning classes as a result.

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    The importance of teachers professional development

    By Richard Cleeve

    There’s the saying, “There are two types of teachers with 20 years of teaching experience: the first are those with 20 years of experience and the second are those with one year’s experience repeated 20 times.”

    Some believe most teachers want to be the first kind of teacher – constantly evolving throughout their careers – rather than repeating the same classes. Additionally, taking professional development courses can help us reach these new heights.

    Doctors, engineers, lawyers and other professionals regularly have to seek training opportunities. This enables them to keep up to date with the latest technologies, innovations and changes in the wider world. It could be argued that teachers are no different.

    Benefits of professional development training

    There are several benefits to continued professional training for teachers. For instance, there’s always something new to learn as developments are happening regularly in the world of ELT. Whether it’s innovations in ed-tech, new research into how we learn languages or a new pedagogy, certain courses can help bring you up to speed with these!

    Undertaking further training will help you to deepen your knowledge and widen your expertise. So rather than simply repeating the same method of teaching a grammar point over again, you’ll learn new approaches. In turn, you’ll be better equipped to find the tools that work to help your students reach their learning goals.

    Another great thing about professional development is that it can lead to career progression and promotion. There are a number of courses that you can take to develop not only skills for teaching, but other roles in the ELT industry.
    For example, you can train to become a director of studies, specialize in business or academic English, or enter ELT publishing or management. There are many options to explore through further education!

    New trends in English language teaching

    To be the best teachers we can be, it's important to be aware of new trends in the field of ELT. Some of the latest ones include:

    Hybrid learning

    Gaining popularity in recent years, hybrid learning is an approach to teaching. Specifically, it involves some students attending class in person, while others join the class virtually from home. This means that teachers must be prepared to simultaneously teach both students in person and online.

    Flipped classroom

    A flipped classroom means students are introduced to content at home. Often teachers introduce this via videos and then practice working through the new knowledge in class. This is the opposite of the more traditional method where they are given new content at school, and complete assignments independently at home.

    Bite-sized learning

    One method of teaching that has become more common is bite-sized learning. For example, breaking down information into smaller chunks instead of having learners listen to long, uninterrupted sessions, and this helps students absorb information and keeps them engaged.

    If you’re not already familiar with these, there are lots of professional development courses that teach you how to use them in your classroom.

    Formal qualifications in ELT

    So what courses can you take? Here are some of the most common courses you can take for English language teaching.

    • CELTA (Certificate in Teaching English to Speakers of Other Languages) - Cambridge’s Level 5 qualification is an internationally recognized ELT course. While this certificate focuses on teaching adults, language academies accept it for both adults and young learners.
    • Trinity CertTESOL (Certificate in Teaching English to Speakers of Other Languages) - Like the CELTA, the Level 5 course is designed for people with little or no English teaching experience.
    • Trinity CertPT (Certificate for Practising Teachers) - Trinity’s Level 6 is designed for teachers who have already been teaching for a minimum of six months. It aims to support teachers' further development and help them improve their teaching practice.
    • DELTA (Diploma in Teaching English to Speakers of Other Languages) - Cambridge’s provides professional development for teachers with at least one year’s experience. This level 7 qualification is also designed for those who want to progress into more senior roles such as head of English and teacher training.
    • Trinity DipTESOL (Diploma in Teaching English to Speakers of Other Languages) - Trinity’s is designed for teachers who have reached a stage in their career where they’d like to progress to a more senior level. Like the DELTA, it’s an internationally respected level 7 qualification for experienced TEFL teachers.
    • Master’s degree - Master’s studies in English Language Teaching, TESOL, or applied linguistics, are great options to reach a more senior level in your career. Most people take them to become a director of studies or reach a management position.
    • Specialized courses - If there’s an area of teaching that you’d like to specialize in, plenty of short courses cover a range of topics. These include teaching online, teaching with technology, teaching business English and teaching very young children. Check out , or to see what they offer.

    If you’re unable to take a formal course, sharing ideas with colleagues is a great way to create professional development opportunities. You could exchange lesson plans and ask for feedback or input. There are plenty of podcasts, webinars and social media groups for teachers where you can find great tips and ideas from fellow teachers worldwide.

    Whichever route you decide, remember that learning is a lifelong journey – not only for your students but for yourself too! There are always new things to discover that will help you develop as a teacher.