ÃÛÌÒapp

In a world full of study destinations, the United States continues to stand out. Despite shifting visa policies and rising competition from other countries, students from around the globe still set their sights on the U.S. for one big reason, it offers more than just a degree. It offers a valuable launchpad.

So, what keeps the U.S. at the top of students’ wish lists? And why should admissions teams continue to lean into this global interest?

Prestige that opens doors

The U.S. is home to some of the world’s most prestigious universities. From Ivy League institutions to top-ranked public colleges, the reputation of a U.S. degree carries weight. For many students, studying in the U.S. is not just about education, it is about opportunity. Employers around the world recognize the value of a U.S. degree, and that recognition can open doors to global careers. 

Flexibility that fits ambition

Unlike many other systems, U.S. universities allow students to explore. They can choose a major and a minor, or even switch paths as they discover new interests. This flexibility is a huge draw for students who are still figuring out their future or who want to combine passions, like pairing economics with environmental science, or computer science with music. 

A campus experience like no other

American campus life is iconic for a reason, made famous from movie scenes seen across the world. From sports and clubs to dorm life and student unions, the sense of community is strong. For international students, this can make all the difference. It is not just about the academic life, it is about belonging. And for many, that community becomes a second home. 

Career-boosting extras

Internships, research opportunities, and strong alumni networks are all part of the U.S. university experience. Students are not just learning in the classroom, they are building resumes, making connections, and preparing for the job market.Ìý

The American dream still inspires

For many, the U.S. represents possibility. It is a place where ambition is welcomed, where diversity is celebrated, and where students can imagine a future that feels bigger than their present. That dream still resonates, and it is one that admissions teams can help bring to life.Ìý

When I think about the students we serve, those dreaming of studying in the U.S., sometimes from places far from test centers or perhaps with limited resources, I’m reminded why we do what we do and why, as a company, we evolve. Access to education shouldn’t depend on geography, cost, or circumstance. However, for some international students, proving their English proficiency has long been an extra hurdle to jump.

That is changing. And it is changing fast.

A new kind of test for a new kind of student

The ÃÛÌÒapp English Express Test was built with flexibility and accessibility at its foundations. It is available 24/7, can be taken from anywhere quiet and secure with a stable internet connection, and delivers results in minutes, with certification in under 48 hours.

That means no more waiting weeks for a test date or traveling hours across land (and sometimes sea!) to a test center. For students juggling work, family, or unpredictable schedules, this is a game-changer.

And it is not just about convenience. It is about equity.

Fairness, built in

One of the most exciting things about ÃÛÌÒapp English Express Test is how it levels the playing field. The test uses AI scoring that has been rigorously developed and validated by human experts. This reduces bias and ensures that every student is assessed consistently, no matter where they are from or what accent they have.

We’ve also built in overÌý90 security features including dual-camera proctoring, ID and speaker verification. So, institutions can trust the results, and students can trust the process.Ìý

Meeting students where they are

Today’s learners are digital experts. They expect speed, flexibility, and transparency. ÃÛÌÒapp English Express Test meets them where they are, both literally and figuratively! It is a test that fits into their lives, not the other way around.

And institutions are taking notice, with universities and institutions joining the list to accept the test for their future admissions windows. At NAFSA, we heard again and again how refreshing it was to see a trusted name like ÃÛÌÒapp offering a modern, student-friendly alternative.

This is just the beginning

At-home testing is not a trend. It is a transformation. It is about removing barriers and opening doors. And while ÃÛÌÒapp English Express Test is still new, to be launched to test takers in certain markets later in 2025, it is already moving towards helping students take that first step toward their academic dreams.

Imagine planning a trip to a new city. Sure, you could wander around on your own, relying on internet reviews and vague directions, or you could hire a tour guide... someone who knows the streets, understands the landmarks, and can give you a genuine and knowledge-filled experience.Ìý

Now, would you pick a tour guide who just started last week, or would you look to one who has been showing people around for decades, refining their approach and knowing all the ins and outs of the landscape?Ìý

That’s the difference experience makes.Ìý

Why experience in testing matters

Just like an expert guide ensures you experience the best parts of a city because they’ve explored every corner before, a test backed by years of research and constant refinement delivers reliable, accurate results for international admissions teams. ÃÛÌÒapp has spent years perfecting its approach to language assessment, not only through research but also by learning from every test taken.

Each test provides valuable data, feeding into ongoing improvements, ensuring that assessments remain fair, precise, and aligned with real-world English proficiency needs.Ìý

The result? Universities can trust they’re admitting students based on a system that gets smarter with every exam, reducing unpredictability and reinforcing reliability.

English Tests designed by experts

Both PTE Academic and ÃÛÌÒapp English Express Test benefit from ÃÛÌÒapp’s expertise:Ìý

• PTE Academic: A globally trusted exam designed to measure real-world English proficiency with precision.Ìý
• ÃÛÌÒapp English Express Test: Fast and convenient skills assessment, backed by the same deep research ensuring fairness and accuracy.

Final thought: Choose experience

When you pick the right guide who is backed with expertise, it can transform your experience from ordinary to unforgettable. Likewise, choosing a well-established proficiency test, refined through years of experience, gives universities the confidence to make informed admissions decisions.Ìý

ÃÛÌÒapp has spent decades perfecting the science of language assessment—so why leave such a critical choice to uncertainty?

By being early adopters of the ÃÛÌÒapp English Express Test, US universities and institutions can ensure they remain competitive and attractive to a global pool of students. Students seeking to study in the US may prefer institutions that recognize this flexible and convenient testing option, which can enhance their overall application experience. This proactive approach can help universities stand out and draw in top international talent.

Whilst the ÃÛÌÒapp English Express Test can open doors to a wealth of opportunities for students eager to study in the US, early acceptance also provides significant advantages for the institutions themselves.

The ÃÛÌÒapp English Express Test is designed to be a convenient and accessible option for students worldwide. Unlike traditional tests that may require extensive travel, this test can be taken online, offering students the flexibility to complete it from their own homes. This is particularly beneficial for students in remote areas, far from a test centre or those juggling multiple commitments. By accepting the ÃÛÌÒapp English Express Test, US universities can cater to a broader range of applicants, ensuring they don't miss out on talented individuals who might otherwise be deterred by logistical challenges.

While tests like PTE Academic provide a comprehensive assessment of English proficiency, the ÃÛÌÒapp English Express Test serves as a valuable complement. It offers a quicker, more streamlined option for students who need to demonstrate their language skills promptly. By accepting both tests, US universities can offer a more flexible and inclusive admissions process.

For admissions teams, the inclusion of the ÃÛÌÒapp English Express Test can significantly enhance efficiency and effectiveness. The streamlined nature of the test means quick turnaround times for results, allowing admissions teams to make faster decisions. This agility can be a competitive advantage, positioning the university as a forward-thinking institution that prioritizes student needs. Additionally, by offering a convenient testing option, universities can attract a broader pool of applicants, leading to a more diverse and inclusive student body.

US universities should consider being among the first to accept the ÃÛÌÒapp English Express Test. This strategic move addresses diverse student needs, complements existing testing options, enhances the admissions process, and boosts institutional reputation.Ìý

Adopting the ÃÛÌÒapp English Express Test is a forward-thinking decision that benefits both students and institutions, ensuring that US universities remain competitive in the global education landscape.

US institutions are always on the lookout for ways to enhance their admissions processes. One effective strategy is leveraging the Score Report Website for both PTE Academic and ÃÛÌÒapp English Express Test. This platform offers numerous benefits that can improve the efficiency and effectiveness of admissions teams.

Simplified score access and verification

The Score Report Website provides a centralized platform where admissions teams can easily access and verify test scores. This eliminates the need for paper-based score reports and reduces the risk of errors associated with manual data entry. By using this digital platform, institutions can quickly retrieve accurate and up-to-date test taker scores for both PTE Academic and ÃÛÌÒapp English Express Test, ensuring a smooth and reliable admissions process.

Enhanced security and accuracy

One of the key advantages of the Score Report Website is its robust security features. The platform uses secure login protocols to protect sensitive student data.Ìý

ÃÛÌÒapp’s score report website also ensures that scores cannot be tampered with, as they are sent directly through the system. This means the score that an institution sees, is the score that was awarded to a test taker. This level of security and accuracy builds trust with both students and institutions, making the admissions process more reliable.

Faster decision-making

The Score Report Website offers real-time access to test scores, allowing admissions teams to make quicker decisions. This is particularly beneficial during peak admissions periods when timely decisions are crucial. The platform's ability to provide instant access to scores means that institutions can respond promptly to applicants, enhancing the overall student experience.

Cost-effective and environmentally friendly

By embracing a digital score reporting system, institutions can reduce the costs associated with printing and mailing paper-based score reports. This not only saves money but also supports sustainability efforts by reducing paper waste. The Score Report Website aligns with the growing trend of digital transformation in higher education, promoting a more eco-friendly approach to admissions.

Improved communication with applicants

ÃÛÌÒapp's Score Report Website allows institutions to share scores with multiple departments and stakeholders seamlessly. This facilitates better communication and collaboration within the admissions team.Ìý

Trust ÃÛÌÒapp with your applicants

Using the Score Report Website to accept PTE Academic and ÃÛÌÒapp English Express Test applicants is a strategic move that positions your institution as a forward-thinking leader in higher education, committed to efficiency and security.Ìý
Ìý

Higher education is competitive and universities need to attract top talent from around the globe. One way to do this is by offering a range of secure, accurate and trusted proficiency tests. Adding the ÃÛÌÒapp English Express Test alongside PTE Academic can be a game-changer for both students and admissions teams.

Meeting diverse student needs

The ÃÛÌÒapp English Express Test is a convenient option for students facing time, location, or financial constraints. Unlike traditional tests, it can be taken online, allowing students to complete it from their own homes. This flexibility is particularly beneficial for students in remote areas, who are not close to a test centre.

Complementing PTE Academic

While PTE Academic is a truly comprehensive assessment, the ÃÛÌÒapp English Express Test offers a quicker, at-home option for prospective students.

Enhancing the admissions process

For admissions teams, the ÃÛÌÒapp English Express Test can enhance efficiency and effectiveness. By offering a convenient testing option, universities can attract a broader pool of applicants. The quick turnaround times for results also mean faster decision-making, reducing the waiting period for students.

Boosting business outcomes

From a business perspective, integrating the ÃÛÌÒapp English Express Test can help to increase enrolment numbers and revenue. The enhanced efficiency in the admissions process, through the use of ÃÛÌÒapp’s trusted Score Reporting Website, can reduce administrative costs and free up resources for other strategic initiatives.

Additionally, offering flexible testing options can enhance the university's appeal, making it more attractive to prospective students and their families.

What does this mean for you as an institution?

Adding the ÃÛÌÒapp English Express Test alongside PTE Academic is a strategic move that benefits both students and universities. It addresses diverse student needs, complements existing testing options, enhances the admissions process, and boosts business outcomes.

By embracing this approach, universities can attract top talent and position themselves as leaders in higher education in the US.