Education trends in MENA: Q&A

app Languages
Children running through a school hall smiling
Today we're discussing Education trends with Isil Berkan, the Marketing Director for the Middle East, Africa & Turkey:

Can you share how your school solutions are implementing AI and other technologies? Are schools interested in these solutions? Have any been implemented? Can you provide case studies from the MENA region?

We have several solutions that are technology influenced that have been deployed across the Middle East, in the UAE, KSA, Oman, Algeria, Bahrain, Egypt, Kuwait, Qatar and Jordan.

  • MondlyWorks by app - This immersive language learning app makes language learning engaging and accessible for schools and university learners through interactive lessons, games, and activities tailored to their age group. The app is an example of gamified learning to keep students motivated and interested while they acquire new language skills.
  • app English Connect (PEC) - a game-changing digital teachers' hub revolutionizing English language teaching inside and outside the classroom. PEC is a fully interactive digital experience that provides highly effective online teaching and easy monitoring of progress and performance for students and teachers alike.
  • app Test of English (PTE) - An internationally recognized computer-based English language proficiency test for study, work, or visas. The app Test of English employs an AI-based scoring system, ensuring 100% impartiality so only the candidate's responses influence the scores. More than 3000 academic institutions, professional organizations and government bodies trust PTE to verify English skills in Canada, the UK, Australia, the USA, and New Zealand.

Expatriates make up more than 40% of the current Middle East population; hence studying abroad is relatively common in this part of the world. The UAE invests significant resources towards overseas education for its students, as evident from widely reported annual numbers of approximately 15,000 individuals studying abroad.

In KSA, the King Abdullah Scholarship Program (KASP), established by the Saudi Arabian government in 2005, is a pivotal component of the ambitious Saudi Vision 2030 initiative. This national vision seeks to transform Saudi Arabia into a diverse and knowledge-driven economy while fostering social and cultural transformation. By investing in the education of Saudi students across various fields and levels, KASP equips them with the necessary skills and expertise and cultivates a global perspective. As these scholars return home after their studies, they are poised to contribute significantly to the nation's economic diversification, technological advancement, and international collaboration, thereby driving forward the comprehensive aspirations of Saudi Vision 2030.

Moreover, in the MEA region, the sector is projected to be worth $7 billion by 2027, demonstrating the growing significance of technology in education.

How do you see current trends - such as present jobs being replaced with others, many as-yet-unknown - influencing curricula across the Middle East? How should schools and universities incorporate skills-based learning to ensure students can fluidly adapt to tomorrow's challenges?

English proficiency also plays a crucial role in a globalized world, bridging individuals from diverse cultures and facilitating seamless information-sharing worldwide. English is the lingua franca for communication. Today, most English speakers have learned English as a second or additional language - learned through study and testing later in life. This is where English proficiency testing products like app's are most useful and can be incorporated into schools and universities.

app surveyed 4,000 employees across the globe for our Skills Outlook 2023, which revealed that people are most interested in careers in tech and business-related fields such as e-commerce, software services, data science, and financial services. However, they believe human skills – like problem-solving, leadership, and teamwork – are the most attractive to employers now and in the future. Additionally, a recent app on ICT certification shows that 59% of employers in the Middle East have increased their investment in IT skills training within the past 12 months.

This is where the MENA region emphasizes STEM and tech-related fields from the elementary level. For instance, one of the key initiatives of the Ministry of Saudi is to build a world-class education system using STEM and transform Saudi into a knowledge-based economy. Another is the UAE Government Development and the Future Office's "building future talents" initiative to build 10,000 UAE public school female students' skills in STEM fields. The region is upskilling its residents and citizens by incorporating EdTech and gamified learning to keep students engaged in associated subjects.

Anything you'd like to add about education trends in the MENA region?

The focus in the MENA region will be on upscaling its E-Learning and Online Education to promote a 'learn-on-the-go' environment. Within this language learning and bilingual education are a focus to allow students to pursue international opportunities and Science, Technology, Engineering, and Mathematics (STEM) education is a focus to equip students with the skills for the modern workforce.

More blogs from app

  • A woman reading outside with a book

    Three ways English students can learn to read at home

    By Kate Fitzpatrick
    Reading time: 4 minutes

    Read more at home if you want to learn English faster: three ways to get into the habit

    I can hear parents, ELT learners and teachers all over the world thinking to themselves: We know it helps if English students learn to read for pleasure at home, but how are we supposed to find the time? Who is buying these materials? What if a parent doesn’t speak English themselves?

    That’s the beauty of reading at home, also called extensive reading: it’s completely autonomous and parents can be as involved as much or little as they like. There’s more good news as it’s never been cheaper to assemble a selection of extensive readers for your children or students, meaning that cost is no longer so much of a barrier to reading at home.

    Is extensive reading really that critical to learning English?

    Stephen D. Krashen’s [1]offers a marvellous summary and critique of extensive reading studies around the world, concluding that:

    "When [second language learners] read for pleasure, they can continue to improve in their second language without classes, without teachers, without study and even without people to converse with.’"(Krashen 1993 p. 84)

    Philip Prowse’s excellent article, “What is the secret of extensive reading?”[2]agrees with Krashen’s conclusion.

    Prowse goes into more detail about efficacy studies at primary, secondary and adult levels. This body of evidence finds that reading for pleasure improves results in grammar, writing, speaking and fluency, as well as comprehension and vocabulary – both alongside and instead of traditional textbooks.

    So, we know it works. As with so many education-related things, the question is how to implement them. Christine Nuttall talks about the virtuous circle of reading – once a learner begins to enjoy reading, they are more likely to read more and benefit more from it, so they learn to read more, and so on.

    The reverse is also true. The questions then follow: how do we motivate our Instakids to read at home in English, if they won’t read in their first language? How do we carve out time between travel, work, school and homework? Here are three ways you can form the habit of reading at home:

    1. Learners need access to extensive reading material at home to use it

    Krashen establishes this common-sense fact based on five studies from 1983 to 2003.[2]It can be a reading app, an online library subscription or a pile of readers in the corner – whatever it is, it has to be the right level for the student and it has to be a topic they’re interested in, or they’ll never learn to read for pleasure.

    Negative reading habits can happen simply because there isn’t much available to the learner: Worthy and McCool studied 11 sixth-graders in 1998 who "hated to read", and found a direct correlation between those students and the lack of reading material at home.[3] Thankfully, we now have more options than we used to:

    For extensive reading online, the Extensive Reading Foundation offers good-quality, free materials, in audio and print, at its .These text resources and audiobooks tend to be quite basic and the stories are largely classics. You can choose by level and genre, and there is also a publisher directory.

    • You can purchase full app English Readers and other publishers’ Kindle editions on the Kindle store, iBookstore and Google Play, and read them on an e-reader, phone or tablet using the Kindle app. These are finely-graded, contemporary, relevant e-books with titles like , , , , , , and .
    • An e-book library subscription can be a cost-effective way to get access to a lot of e-books online through your browser. is a Japanese-run online library which offers hundreds of full-text graded readers, from reputable publishers, and charges about $19 per year.
    • For print readers, cost can be an issue. If you can't buy readers at your local bookshop from a publisher like app, you can buy first- or second-hand readers cheaply from Amazon or the Book Depository, or you can ask your school to let you know when they’re upgrading their readers library, as you may be able to take some of the older books home.

    2.Make the most of the commute or the school run

    The key here is routine – give it a try and see if it works for you. Reading doesn’t just happen on a page. Today’s English learners have multiple ways to read for pleasure on their various devices as well as in print, all of which are well-adapted for reading and listening on the train/on the bus/in the car/on foot.

    I listen to podcasts on my commute by train and, to this day, I know my times tables thanks to a tape my mother used to play in the car on the way to primary school.

    • Download a podcast or audiobook. Ideally, an English learner would both read and listen, but one or the other is better than nothing. Audible.com has plenty of English extensive readers in audiobook format, and a year’s membership is $10 per month, or you can buy individual audiobooks. There are classic extensive reading podcasts available on iTunes for $4.99 each.
    • Never underestimate your public library.is an online service that finds your local library for you, wherever you are in the world. You can also search by title and see which libraries carry that particular book. Just think: you could create an instant, extensive reading library at your home for free that changes every month.

    3. Consider the power of rewards

    You can reward your child or reward yourself for building a reading habit. Remember, we are talking about starting a virtuous circle: persuading a learner to begin a new habit of reading in English for pleasure. Reward mechanisms can be very effective.

    This idea should be explored on a case-by-case basis – it depends on what you or your child responds to best. In my opinion, starting a reading habit is well worth a glass of wine, a chocolate treat, or an extra half-hour playing video games.

    References

    [1]Krashen, Stephen D. (2004),p57

    [2] Prowse, Philip: “”

    [3] Worthy, J. and McKool, S. (1996): “” in Ibid, p61

  • A student writingon a paper with other students doing the same in the background

    More commonly misspelled English words

    By Charlotte Guest
    Reading time: 3 minutes

    Spelling can often feel like navigating a maze. But fear not, for you are not alone in this quest. Whether you're a fluent speaker or learning English as a second language, the challenge of spelling is universal.

    Yet, just as heroes rise to conquer their foes, you too can triumph over misspelled words. With dedication and the right tools, you'll soon find yourself spelling with confidence and ease. Carrying on from our previous post, 'The most commonly misspelled words in English', let's explore more commonly misspelled words and empower ourselves with the knowledge to spell them correctly.

  • a teacher stood with two students sat a desk

    What’s it like to teach English in Spain?

    By Steffanie Zazulak
    Reading time: 2 minutes

    Tim Marsh has been teaching English since 1985 and has taught over 3,500 students, with ages ranging from six to 65. He is therefore well placed to describe teaching English as a “difficult and demanding” job, as well as to share the five lessons he’s learned during his impressive time in his career…

    1. Know your stuff

    “The Spanish expect paid professionals to know everything about their expertise but there are few teachers of the English language who do know everything. We should prepare lessons adequately when teaching aspects we’re not entirely confident about.

    Many CELTA tutors say that if you are asked a question that you cannot answer confidently, you shouldn’t panic but instead inform the student that you will check and give them the detailed answer at the following lesson. This may be useful when you first start out, but it shouldn’t happen frequently, as your honesty will not always be appreciated!”

    2. Expect the unexpected

    “Teaching English is very rewarding and can be full of surprises. As a result, it’s not a good idea to try to follow a rigid teaching plan. Write a plan that’s flexible enough to allow for a good dose of spontaneity to enter into proceedings. I can honestly say that not one single day is the same as another.

    If a Spaniard is not in the mood for working on a particular skill, as will happen from time to time, then be prepared to change that lesson at the drop of a hat. It’s always a good idea to keep four or five ‘favourite’ lessons filed within easy reach for just such occasions – preferably skills lessons that can be easily adapted to the theme that you are currently working on.

    Whatever you had planned for this week can always be done next week. The customer is always right and, when living in Spain, big lunches, high temperatures, Barcelona against Real Madrid and the after-match party can bring about very unexpected lessons!”

    3. Stick to what you’re being paid to do

    “The Spanish are extremely friendly people who love to talk and are happy to share – sometimes in great detail – the problems in their working and even private lives. In an effort to establish friendly relationships, they often create an intimacy: what is referred to in Spanish as ‘confianza’.

    This is much the same kind of trust and confidence that we have with our doctors or lawyers, so, unless you’re careful, you can find yourself doubling as teacher and therapist, which will alter the dynamic of the classroom.

    A teacher of English teaches English. Stick to what you know, stick to what you’re being paid to do and create a professional framework in which to do your best as a teacher and not as a therapist.”

    4. Do not offer guarantees

    “The busiest time of the year is often during the summer, when language schools begin to fill up as state-school exam results come in. Parents enroll their children on intensive or exam revision courses so that they can take their resits in September.

    English courses are often expensive and parents will expect a guarantee that their child will pass the school English exam at the end of the summer. Never offer a guarantee! There are usually a number of reasons why the child has failed in the first place and it is better to lose a client than to make promises you can’t keep.”

    5. Have a good pair of shoes

    “Many years ago, the famous soprano Rita Hunter was asked what she considered to be the most important requirement when singing opera. She answered, “A good pair of shoes.” She went on to say that when she was appearing in a Wagner opera that started at 5.30 pm and didn’t finish until 11 pm, the most important thing to look after was her feet.

    I’ve always tried to avoid institutions that insist on a uniform or on wearing a shirt and tie. Students often feel uncomfortable in a classroom where the teacher is formally dressed. I have always found the working environment much more relaxed when dressed in a similar way to my students. This and the fact that in Spain the temperature can hit the 30s in June and stay there into September mean that I dress casually, often in shorts. And I always wear a good pair of shoes.”