Education trends in MENA: Q&A

app Languages
Children running through a school hall smiling
Today we're discussing Education trends with Isil Berkan, the Marketing Director for the Middle East, Africa & Turkey:

Can you share how your school solutions are implementing AI and other technologies? Are schools interested in these solutions? Have any been implemented? Can you provide case studies from the MENA region?

We have several solutions that are technology influenced that have been deployed across the Middle East, in the UAE, KSA, Oman, Algeria, Bahrain, Egypt, Kuwait, Qatar and Jordan.

  • MondlyWorks by app - This immersive language learning app makes language learning engaging and accessible for schools and university learners through interactive lessons, games, and activities tailored to their age group. The app is an example of gamified learning to keep students motivated and interested while they acquire new language skills.
  • app English Connect (PEC) - a game-changing digital teachers' hub revolutionizing English language teaching inside and outside the classroom. PEC is a fully interactive digital experience that provides highly effective online teaching and easy monitoring of progress and performance for students and teachers alike.
  • app Test of English (PTE) - An internationally recognized computer-based English language proficiency test for study, work, or visas. The app Test of English employs an AI-based scoring system, ensuring 100% impartiality so only the candidate's responses influence the scores. More than 3000 academic institutions, professional organizations and government bodies trust PTE to verify English skills in Canada, the UK, Australia, the USA, and New Zealand.

Expatriates make up more than 40% of the current Middle East population; hence studying abroad is relatively common in this part of the world. The UAE invests significant resources towards overseas education for its students, as evident from widely reported annual numbers of approximately 15,000 individuals studying abroad.

In KSA, the King Abdullah Scholarship Program (KASP), established by the Saudi Arabian government in 2005, is a pivotal component of the ambitious Saudi Vision 2030 initiative. This national vision seeks to transform Saudi Arabia into a diverse and knowledge-driven economy while fostering social and cultural transformation. By investing in the education of Saudi students across various fields and levels, KASP equips them with the necessary skills and expertise and cultivates a global perspective. As these scholars return home after their studies, they are poised to contribute significantly to the nation's economic diversification, technological advancement, and international collaboration, thereby driving forward the comprehensive aspirations of Saudi Vision 2030.

Moreover, in the MEA region, the sector is projected to be worth $7 billion by 2027, demonstrating the growing significance of technology in education.

How do you see current trends - such as present jobs being replaced with others, many as-yet-unknown - influencing curricula across the Middle East? How should schools and universities incorporate skills-based learning to ensure students can fluidly adapt to tomorrow's challenges?

English proficiency also plays a crucial role in a globalized world, bridging individuals from diverse cultures and facilitating seamless information-sharing worldwide. English is the lingua franca for communication. Today, most English speakers have learned English as a second or additional language - learned through study and testing later in life. This is where English proficiency testing products like app's are most useful and can be incorporated into schools and universities.

app surveyed 4,000 employees across the globe for our Skills Outlook 2023, which revealed that people are most interested in careers in tech and business-related fields such as e-commerce, software services, data science, and financial services. However, they believe human skills – like problem-solving, leadership, and teamwork – are the most attractive to employers now and in the future. Additionally, a recent app on ICT certification shows that 59% of employers in the Middle East have increased their investment in IT skills training within the past 12 months.

This is where the MENA region emphasizes STEM and tech-related fields from the elementary level. For instance, one of the key initiatives of the Ministry of Saudi is to build a world-class education system using STEM and transform Saudi into a knowledge-based economy. Another is the UAE Government Development and the Future Office's "building future talents" initiative to build 10,000 UAE public school female students' skills in STEM fields. The region is upskilling its residents and citizens by incorporating EdTech and gamified learning to keep students engaged in associated subjects.

Anything you'd like to add about education trends in the MENA region?

The focus in the MENA region will be on upscaling its E-Learning and Online Education to promote a 'learn-on-the-go' environment. Within this language learning and bilingual education are a focus to allow students to pursue international opportunities and Science, Technology, Engineering, and Mathematics (STEM) education is a focus to equip students with the skills for the modern workforce.

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    Learning has always been an interesting topic to explore in the language education industry. Every week, a lot of webinars are delivered on how learning another language could be more successful, lots of articles are written on how to maximize learning, and many discussions take place between teaching colleagues about how they could surprise their language learners with more amazing tasks and games. In our lesson plans, too, we put learners into focus and try to write learning objectives that will benefit them in the real world.

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    Imagine a class of English language students aged 8– 9 taught by a dynamic teacher they love. The young learners sit together for two hours, three times a week to learn English as a Foreign Language (EFL). The vibe they bring with them to the class, plus the dynamic teacher and the creativity she develops in her lesson plans, is fantastic.

    I have been observing trends in teaching EFL to young learners, and it is clear to me that school directors, syllabus generators, teachers, parents and learners are all satisfied with this image… “Hooray! Young learners sit together for two hours, three times a week to learn English as a Foreign Language. And the teacher is able to manage the class. Bravo!” But is it enough?

    What causes the lack of focus?

    It all begins with the coursebooks. If you take a coursebook for young learners and thumb through the ‘Scope and Sequence’ pages, you’ll see holistic definitions of language input in each unit. The school authorities then design a course based on the coursebook, and the snowball effect happens, whereby they design a course without specific details on what exactly to focus on.

    It is the teacher’s turn now. The creative and dynamic teacher provides an excellent classroom experience through which young learners can learn English together. She also assigns a piece of homework: write an email to a friend and tell her about your last holiday.

    When the teacher reviews the emails, she smiles as she finds many uses of the simple past tense—both in affirmative and negative forms. She then drafts an email thanking everyone and praising them generously. She includes a link to a PDF of other exercises to reinforce the grammar (the next day in class, they will review the completed handouts).

    This hardworking teacher tries to blend her style with digital literacy and applies creativity along the way. Everything seems perfect in her class, and she regularly receives emails from parents thanking her. Nevertheless, some questions remain: What was the task? What was the learning outcome? Which learning objective should have been tracked?

    Let’s reconsider the task – this time with our critic’s hat on – and analyze what has been taking place in this class. It is very nice that young learners sit together to learn English, and the teacher is able to manage the class successfully, but having fun and ease alone is not enough. We should aim for “fun, ease and outcomes”.*

    *Assessing Young Learners of English: Global and Local Perspectives,Dr Marianne Nikolov, 2016.

    Which important dynamics should be considered?

    The assigned piece of homework said: write an email to a friend and tell her about your last holiday. However, what actually occurred was a shift from this task to the students’ best performance in producing simple past-tense sentences. There are other important dynamics that have migrated out of the teacher’s focus. Did the students begin their emails appropriately? Was the tone appropriate? Did they pay attention to organizing their thoughts into sentences and paragraphs? Was the punctuation correct? Did they end their emails in the right way?

    If the coursebook had been equipped with clear and concrete learning objectives, the course directors would have employed them while designing study syllabuses, and the teacher would have used them when lesson planning. Consequently, the student’s formative and summative progress would have been evaluated against those detailed learning objectives rather than according to what some did better than the average.

    How can learning objectives be applied to tasks?

    With the Global Scale of English (GSE), publishers, course designers, teachers, and even parents can access a new world of English language teaching and testing. This global English language standard provides specific learning objectives for young learners that can be applied to tasks.

    For example, for our task, the GSE suggests the following learning objectives:

    • Can write short, simple personalemails/letters about familiar topics, given prompts or a model.(GSE 40/A2+)
    • Can use appropriate standard greetings and closings in simple, informal personal messages (e.g., postcards or emails). (GSE: 37/A2+)

    By applying language learning chunks – learning objectives, grammar and vocabulary – and identifying the can-do mission each one is supposed to accomplish, teaching and testing become more tangible, practical and measurable. Going back to my original scenario, it is excellent that young learners sit together for two hours, three times a week to learn English as a Foreign Language – provided that we know in detail which learning objectives to focus on, which skills to grow and what learning outcomes to expect.

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    English for employability: Why teaching general English is not enough

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    Many English language learners are studying English with the aim of getting down to the nitty-gritty of the language they need for their profession. Whether the learner is an engineer, a lawyer, a nanny, a nurse, a police officer, a cook, or a salesperson, simply teaching general English or even English for specific purposes is not enough. We need to improve our learners’ skills for employability.

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    The four maxims take on a deeper significance when it comes to the workplace, where things are often more formal and more urgent. Many human resources (HR) managers have spent hours fine-tuning workplace conversations simply because a job candidate or employee has not been adequately educated to the level of English language that a job role demands. This, coupled with the fact that many companies across the globe are adopting English as their official corporate language, has resulted in a new requirement in the world of business: mastery of the English language.

    It would not be satisfactory for an employee to be turned down for a job vacancy, to be disqualified after a while; or fail to fulfil his or her assigned tasks, because their English language profile either does not correlate with what the job fully expects or does not possess even the essential must-have can-dos of the job role.

    How the GSE Job Profiles can help

    The Job Profiles within the can help target those ‘must-have can-dos’ related to various job roles. The ‘Choose Learner’ drop-down menu offers the opportunity to view GSE Learning Objectives for four learner types: in this case, select ‘Professional Learners’. You can then click on the ‘Choose Job Role’ button to narrow down the objectives specific for a particular job role – for example, ‘Office and Administrative Support’ and then ‘Hotel, Motel and Resort Desk Clerks’.

    Then, I can choose the GSE/CEFR range I want to apply to my results. In this example, I would like to know what English language skills a hotel desk clerk is expected to master for B1-B1+/GSE: 43-58.