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"What’s the most effective way to learn English?" It’s a question that has perplexed linguists for years. I see room for plenty of innovation in where it all starts - 'Ed'.

The evolution of edtech

In the seventies, reel to reel tape recorders were the latest technology. They enabled us school kids in the north of England to hear French sentences spoken by a first language speaker, rather than by an English teacher.

We looked at pictures projected onto the wall, listened to the sentences and repeated them over and over again.��Not only did the audio-lingual methodology use the latest technology – but the pedagogy was also based on the 'sound' learning science of behaviorism. In a nutshell: if you repeat something often enough, it becomes automatic.

This 'drill and kill' approach to language learning has since been discredited and replaced by the communicative approach. Nevertheless, it lasted long enough to inform all of my secondary school French education.

I was considered a linguist and a grade A student. I went on to study for a French degree. But when I finally landed in France, I was unable to participate in even the most basic conversations. How effective had my language learning been?

A focus on outcomes is needed

So what is the takeaway? Publishers, entrepreneurs and edtech companies must think carefully about their products and courses. What problems are they trying to address? What outcomes are they trying to target?

It’s not enough to be innovative or novel. The shiny new toy will only engage learners for a short time if they don’t feel like they are making progress. We need to measure the impact on actual learning.

However, it is great to see so many exciting things happening in the world of edtech. For the first time, I believe we are on the cusp of delivering truly personalized learning journeys to all students –not just those who can afford individual tuition.

Many of us are developing AI that makes the learning journey adaptive, that monitors learner progress and surfaces that progress to the learner, that offers feedback on pronunciation, grammar, vocabulary, speaking and writing.

We know that feedback has a significant impact on learning. We also know that it is challenging to give feedback on spontaneous language. But this is where AI is heading and soon the vision of learners interacting with virtual tutors on various topics will be a reality.

The role of teachers in the edtech landscape

Will technology replace teachers? Unlikely. Language is a social construct. We learn languages to communicate with others – and an increasing number of language apps are partnering with online tutors and creating language communities to address this need for human interaction. But technology can supplement what the teacher does – and will be able to do so more meaningfully thanks to AI.

It can extend language learning outside of the classroom, driving faster progress. It is available 24/7.It provides learners with a safe space to practice and fail – a way to build confidence. It does not replace the teacher. Instead, it enables the teacher to be replaced in the classroom, focusing on the communicative elements of language learning that are still a challenge for apps.

Bringing cultural diversity into the classroom is becoming increasingly important. Our young learner and teen students are exposed to different ideas, traditions and voices from all over the world. This is thanks to social media platforms like YouTube, SnapChat, TikTok, and Instagram – among others.

This is a hugely positive advance because greater cultural understanding increases opportunities for studying and working abroad. However, with so many online contradictions, the world can also seem confusing. It’s our job as teachers to show students how to navigate and cope with the information they find.

By talking about cultural similarities and differences – and rejecting stereotypes – we help our students understand that the world is an extremely diverse and exciting place. In turn, this will encourage them to be more understanding and tolerant of others in the classroom, helping them to thrive in the future, if they enter an international working environment.

So here are five exciting ways to bring cultural diversity into your classroom using maps, reading materials, and images.

1. Use a world map

World maps are excellent classroom resources. You can use an online version projected on the whiteboard, a poster-sized one from a school supplier, or one that you build on a bulletin board with A4 printed sheets.

Having the world at your fingertips suddenly makes a huge planet seem much more inviting and exciting. It’s not just the places themselves but the distances, geography and diversity that can be displayed on a world map bringing new information and connections to the learners’ attention.

Build on your map throughout the year. Encourage students to add information to the map to increase their knowledge of the world as you cover different themes. Add cultural details relevant to where you teach and new places students are learning about in class.

If you create a yearbook, add a snap of the final map to show students the world they have discovered over the past year.

2. Build a background

Build on a theme or topic covered in your coursebook by including photographs and/or commentary from students of a similar age from around the world. You can find authentic materials online using resources like (a school-friendly video platform), or search for images or articles online. Themes you could cover include; musical instruments, animals, festivals, places of interest and sports.

Then you can encourage students to share their traditions or thoughts on how their experiences relate to those you have introduced. It’s also a good idea to bring in items related to the theme that they recognize and talk through why they are important in their culture.

For example, if your theme is related to music, find a video or a set of images of children around the world playing (or talking about) traditional instruments. Bring in an instrument or two that your students would easily recognize. Ask them to share how the instruments are played and their cultural significance. They can then add their ideas to the map in the form of stories, photos or drawings.

3. Highlight similarities

Sometimes when we mention culture, the outcome can be to highlight differences, but we can highlight similarities too. Students can often be interested and even amazed at how similar lives across the world can be. Below are some example activities:

• Who are the people who help in your community? Possible answers could include nurses/doctors, the police or fire service, teachers, bus drivers, etc. Compare images of these occupations from around the world and have students identify/discuss why they are similar.
• What is your favorite way to celebrate? Look at what items (food, clothing, gifts) mark celebrations in different cultures – why are some things, like New Year celebrations and birthdays, universal?
• What makes a good friend? Ask students if distance changes these characteristics.

Use string to link the countries to an image or word-list of similarities and add to this, as topics increase.

Note that while it’s also important to show there are differences, you should be wary of stereotypes. If you are using a coursebook, look and see how many stereotypes are included – you might be surprised. Are the Inuit only shown living in igloos? Does everyone in Mexico have a sombrero? Is the most pasta eaten per person in Italy? (No, it’s the USA).

Does the stereotype give the learner a better understanding of a country or culture? How can we present a balanced view?

4. Share a story

Most cultures are rich in storytelling tradition. This means asking students to share a story should be stress-free. Nevertheless, they may need help with the English words, so how do we prepare children to share their stories?

This can be an excellent opportunity to build a home/school link. Help students to think about a story they want to share:

• What words do they need to tell that story?
• Can they act out parts of the story?
• Could a picture, a clip of video, a piece of music help tell the story?

Give the students time to prepare so they can bring in photos, realia etc. from home. In some situations, it might be an opportunity to invite in parents/grandparents to help with the story.

If you have tablet computers in your class let a small group of students take turns to record the stories. Have other groups create a poster for each story to add to the world map.

5. Use culturally diverse reading materials

Providing diverse reading materials is an excellent way to introduce your students to cultures, ideas and traditions from all over the world. So perhaps it’s time to review your class library. If you can’t find authors from every continent, it might be time to update it.

While printed books are a nice resource to have, you are restricted by your shelf space. Digital readers, on the other hand, can help you solve that problem. With so many great titles available, there’s no need to limit what you have available for your students to read.

Focus on one area of the world at a time and read adapted versions of books by authors from this region. Then ask students if they have a similar story in their culture.

A guide to the ����app assessment suite

Are you stuck on which English exam or test to offer your students? You’re not alone – there are lots of different assessments to choose from and it’s often hard to see how they are different and why you should select one over another.

We’re bringing it all together in this handy guide to help you decide which English language assessment is right for your students.

There are many reasons why your students may need to take a language exam. Some adults need proof of their level for work or university, companies may wish to analyze the abilities of their staff, or individuals may be keen on pursuing a personal goal.

Whatever the motivation, choosing the correct assessment is crucial.��By checking out the summaries below of all our assessment options for adults, you’ll be sure you’ve picked the best one.

����app English International Certificate

Who it's for:������app English International Certificate (PEIC) is designed for adults of any level who use English in a variety of daily activities, such as with work, at university or socially. As a result, we’ve ensured that the content of PEIC is suitable for learners in any part of the world, age-appropriate, and available at various times of the year.

With its widely recognized Ofqual accreditation, PEIC is excellent for those needing a general English certificate for their work or higher-educational institutions.

What it tests:��Throughout the six-level options, ranging from A1 (beginner) to Level 5 C2 (proficiency), authentic materials regarding specific themes are frequently used to assess all four key skills.

Learners will complete tasks related to note completion, letter or email writing, and speaking role plays, along with defending a point of view at higher levels. This reinforces the PEIC as an exam which best suits those who complete everyday tasks in English.

PTE Academic

Who it's for:��If your learners are looking for reliable, unbiased proof of their English level for immigration or studying abroad, then the ����app Test of English Academic is perfect for them. by governments for their visa application processes, and multiple leading universities such as Harvard University in the USA, PTE Academic can be .

In addition, the exam is 100% computer-based, can be accessed over 360 days of the year, and can be booked only 24 hours in advance. This suits students and professionals who require more flexibility and benefit from the results being available after only 5 business days.

What it tests:��PTE Academic uses the latest Artificial Intelligence software. This means students can be confident that they’re given an unbiased grade for the four main skills they are tested on. The initial speaking and writing sections assess your learner’s abilities to produce responses to questions and scenarios using academic English.

This theme continues through the subsequent listening and reading sections, where candidates complete various tasks such as interpreting information, reordering paragraphs, and summarizing a spoken text.

Versant tests

Who it's for:������app’s Versant tests are designed for businesses that require a simple, quick and reliable way to assess the English competence of their current or prospective staff. Furthermore, they suit educational institutes that require an efficient way to evaluate the English capabilities of their students before, during, or after their courses.

What it tests:��The suite of four different English exams is tailored to suit different requirements, depending on the client's needs. Ranging from 17 to 50 minutes in length, the skills tested will vary from a specific written (Versant Writing Test) or spoken focus (Versant English Test), to the Versant English Placement Test and Versant 4 Skills Essential which integrate all four skills.

Speaking tests are also available in additional languages including Arabic, Dutch, French, and Spanish for dual language programs.

All Versant tests are fully automated, and available online or offline throughout the year. This means that you’ll be able to access the results immediately afterwards.

Level test

Who's it for: Level Test is designed for educators and learners aged 14 and above who are seeking to determine their proficiency level in English, particularly for those interested in assessing their general international English skills. It is suitable for both American and British English users.

What it tests: Level Test assesses the speaking, reading, listening, and writing skills of individuals. It provides detailed insights into learners' abilities, allowing educators to accurately place them in the appropriate class level (ranging from A1 to C2 on the CEFR scale) and make personalized learning recommendations.

The test is adaptable to individual responses, ensuring it challenges learners appropriately without being too easy or too difficult.