How to motivate and engage students with authentic video

Sue Kay
A teacher holding a tablet in a classroom with students around her also looking at the tablet smiling
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Sue Kay has been an ELT materials writer for over 25 years. She is the co-author of app's Focus Second Edition and is one of the co-founders of . In this article, Sue takes us through her experience of using video in the classroom and shows us how to motivate and engage students with authentic video.

Videos are no longer a novelty

When I started teaching in the early 80s, video was a novelty in the classroom. We only had one video player for the whole school and had to book it a week in advance. There was very little published material available, but thanks to the rarity factor, the students lapped it up.

There was no problem with getting them motivated, even if the lessons accompanying the videos were not particularly exciting and consisted mainly of comprehension questions. Lucky for me, our school had a very dynamic Director of Studies who gave great teacher training sessions and I was very taken with a presentation he did on active viewing tasks.

I was, and still am, a big fan of the Communicative Approach and I embraced the more interactive video tasks enthusiastically: freeze frame and predict, watch with the sound down and guess what people are saying, listen with the screen hidden to guess the action, etc.

When I’m preparing a video lesson, I still try to include at least one of these activities because the information gap provides an ideal motivation for students to watch the video and check their ideas.

Motivating students with video
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Is video a good motivational tool to use in the classroom today?

In the old days, video could motivate and engage a class because it was something relatively new, but what about nowadays when video has gradually moved from a ‘nice-to-have’ element of new courses to a ‘must-have’?

We teachers have unlimited access to videos, either those that accompany our course or on the internet. But has this affected motivation? Has video also become harder to use as a motivating factor in the classroom?

Yes and no.

Teenagers have grown up with a smartphone in their hand. They live their lives through video - filming themselves or one another, uploading and sharing video content on TikTok or other similar platforms, accessing YouTube on a variety of devices, and even aspiring to be like the YouTubers they spend hours and hours watching.

The importance of this to the way we teach is summed up by this quote from The Age of the Image, “We can’t learn or teach what we can’t communicate – and increasingly that communication is being done through visual media.”

Video is the ideal medium for teaching 21st-century skills and visual literacy. None of my students bat an eyelid when I ask them to make a video for homework, film themselves telling an anecdote, watch a grammar explanation online, or do some online research.

But in terms of what we watch in class, our videos need to work harder than before. In my experience, students won’t tolerate boring or unnatural videos, just because they’re in English. Because they watch so many online films, documentaries and series, students are used to high production values, strong narratives and authentic material.

What makes a motivating and engaging video?

When we were writing the second edition of Focus, we were lucky enough to have access to the BBC archives. However, just because something has appeared on the BBC it doesn’t mean it is suitable for our students. In my experience, there are certain criteria that needs to be fulfilled in order to motivate and engage students with video.

The wow factor

First of all, it helps if a video has a visual wow factor. This may be an unusual setting or a location with breathtaking scenery. If there’s no visual interest, you may as well do an audio lesson. However, stunning places and incredible landscapes won’t hold the students’ interest for very long.

Relatability

There also has to be something in the video that the student can relate to their own lives. For instance, one of the clips we chose for Focus Second Edition is set in an amazing place in Turkey, popular with tourists who visit in hot air balloons. The students are unlikely to have visited this place, but to make it relatable and interesting for students, we chose an extract that focuses on the caves that older generations still inhabit, while the younger generation have moved to the nearby cities. The topic of young people leaving the countryside for the big city is a topic that will be familiar anywhere in the world.

An inspiring story

A generation that have access to endless TV series and films on demand expect a good story. While this can be an episode from a drama - it doesn’t have to be fiction. It can be an inspiring story of human achievement or any kind of human-interest story that follows a journey and has a story arc.

Social relevance

Generation Z and Alpha tend to be very socially engaged and open-minded; they want to change the world. So videos that air social issues are ideal as stimulus for discussion. For example, in Focus Second Edition we’ve included a video clip about a project that’s underway in Holland, where students can have low-priced accommodation in a Care Home in return for some help with the elderly residents. In class, we’ve used this video clip as a springboard for discussing relationships across generations.

Why are these types of video more motivating?

Videos that fulfil these criteria raise motivation in class because they facilitate more interesting lessons. If the video is visually engaging, it’s easier to write the active viewing tasks I mentioned earlier. If the topic is relatable on some level, the lesson can include personalization and discussion, which wouldn’t work if the content was so far removed from the students’ reality that they have nothing to say about it.

I’m particularly keen on videos that are engaging enough to facilitate follow-up tasks that might spark the students’ imagination and help to put them in other people’s shoes. For example, in Focus Second Edition, we’ve included a video about window cleaners on the Burj Khalifa in Dubai, the tallest building in the world.

As you can imagine, the film shots are breathtaking and have not only the wow factor but the ‘agh factor’ too for people who are afraid of heights. The presenter, Dallas, joins the experienced window cleaners, and you can’t help but hold your breath as he climbs out onto the side of the building, which is a sheer drop of 800 meters below him. No wonder he has a dry mouth.

The short clip is so engaging that the lesson practically writes itself. Here are a couple of examples of follow-up tasks that are only possible because the video holds the students’ attention and ignites their imagination:

After you watch

  • You are Dallas and you want to learn more about the daily routine of the window cleaners at the Burj Khalifa. In pairs, decide on a list of five questions you want to ask the window cleaners about their job.
  • Imagine that you are Dallas and write an article about your work experience on the tallest building in the world.

All this increased volume and choice of video is great, and video certainly still has the power to motivate our students, but I believe we teachers and materials providers need to focus more on the quality of the videos we use in class than the quantity.

Read our posts '21st-century skills and the English language classroom' and 'Key challenges in secondary education'.

Bibliography

  • Apkon, S. (2013) The Age of the Image. Farrar, Straus and Giroux
  • DLA. Digitallearningassociates.com
  • Donaghy, Kieran (2015) Film in Action. Delta Publishing
  • Goldstein, Ben. & Driver, Paul. (2015) Language Learning with Digital Video. Cambridge University Press
  • Keddie, Jamie. and .
  • Donaghy, K & Whitcher A., , ELT Teacher 2 Writer

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    Reaching exam success with happiness and wellbeing in mind

    By Sophia Fergus

    Are you or your students preparing for an exam like ? If so, you might find that things are more stressful than usual or that motivation is starting to lack. When preparing to take an exam, it’s easy to overlook the fact that people also need to destress and relax a little.

    Exam preparation is an important period. That’s why we’ve come up with some tips and advice that will help increase happiness and well-being. It will also help develop good study habits and ensure you or your students remain happy right up to their exams and beyond.

    1. Create a study plan

    A clear plan can help you get off to a positive start. At the same time, it will inevitably lead to more confidence and better results on the big day. Make sure to gather all the materials and equipment you will need (or provide your students with a list of what they need to gather). Once prepared, set up a comfortable workspace where you will feel happy to spend time. If you’re a teacher, you can ask your students to describe their ideal study spaces in class – this will help them visualize what they need to do at home!

    It's also helpful to create a schedule where you write down what you need to work on and when. Try to include all areas of the exam but prioritize those areas that may need more work and improvement.

    2. Take time out

    If you're starting to feel anxious or stressed as the exam day comes nearer, here are some ideas to help manage:

    Take a break

    It’s better to study for short periods rather than spending hours on end at their desk. It’s a good idea to break up study periods and take a short break at regular intervals. If possible, also go outside and get some fresh air at least once a day.

    Try mindfulness techniques

    Guided meditation apps such as or can help reduce stress and prepare learners to focus better on their studies. You can also find guided meditation videos and audio tracks on Youtube or Spotify.

    Be positive

    Remember how far you’ve progressed and celebrate what you can do, and if you’re an educator encourage them to visualize themselves confidently completing the exam.

    3. Have fun!

    Although exam practice and reviewing are important parts of preparing for an exam, you can also have some fun. Play games and base activities around a variety of different media, including short videos and podcasts and other forms of entertainment.

    Make English a part of your leisure time. Watch series or films in English, listen to music or choose podcasts related to your interests. A good tip is to look for English-language alternatives to any materials or media usually consumed.

    4. Stay healthy

    The stress caused by exams can result in bad habits, and eating unhealthily – fast food, snacks and caffeine can provide a false sense of energy. However, the food we eat and drink can greatly affect our body and mind. A healthy diet can improve our mood, our memory and our levels of concentration:

    • Healthy carbs such as brown rice, pasta, whole grain bread and cereals will provide the necessary energy to allow students to keep working through the day.
    • Oily fish like salmon and sardines are great for the brain, heart and joints, as well as increasing serotonin which makes us feel good!
    • Other sources of Omega 3 such as nuts and seeds are a great substitute for vegans.
    • A variety of fruits and vegetables will ensure that students have a balanced diet that will improve memory, brainpower and mental agility.

    5. Get a good night’s sleep

    Sleep is essential for learning to take place. The time you spend asleep is just as important as the time you spend awake. You should aim to sleep for 8 hours a night. This will help your brain to recharge, allowing you to start the day with energy and focus.

    It’s especially important that you sleep well the day before the exam. This will help you relax and ensure that you are alert and ready to give your best performance.

    6. Offer incentives

    If you are studying intensively or for a long time, motivation levels may start to drop. If you’re a teacher and you see this is the case, your class will need some additional support and encouragement to help them keep going. Small rewards can help with this.

    Teacher: You can offer rewards in class by allowing students to choose an activity they enjoy, but it’s also useful for students to give themselves rewards for any goals they set and accomplish. This personalization will make the reward even more satisfying.

    Self-learner: When you get to certain checkpoints of your study make sure to reward yourself with something small that you enjoy. Small rewards include things like listening to your favorite song, eating a sweet treat or watching a funny video.

    7. Reduce the workload

    As the exam approaches, make sure to gradually slow down. Rather than trying to learn something new, spend the last few days reviewing what you’ve studied and practice English as much as you can. On the day before the exam, do something completely different, like go for a long walk or watch a good film. Just to get your mind to wind down and relax before your exam, which will likely be quite demanding on the brain.