Making the case for English language training and assessment in your organization

Samantha Ball
Two business men looking at a laptop
Reading time: 4 minutes

You¡¯ve done your research and you know that a greater focus on language skills could help you and your organization reach your goals faster and more effectively. The next stage? Getting buy-in from your key stakeholders.

Securing budgets and implementing new initiatives is a real challenge for HR professionals. That¡¯s why building a strong business case is essential. Reliable language testing tools can accurately measure a candidate's ability to use a language in real-life contexts. Assessing language proficiency is crucial for tracking employee fluency levels and ensuring effective communication within the organization.

Making the case for English language training and assessment in your organization
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Your essential business case template

Designed to support busy HR professionals, our free business case template helps you build a compelling case for language training and assessment, whilst saving you time.

Key features and benefits

  • Time-saving: Spend less time crafting your business case from scratch.

  • Data-driven: Guides you with examples and more to help you find robust data to back up your claims and arguments.

  • Persuasive: Present a compelling argument that resonates with decision-makers.

  • Customizable: Easily tailor the template to suit your organization¡¯s specific needs and objectives, which can be used for language training or assessment or both, and includes branding guidance.

  • Comprehensive: Cover all necessary aspects of a comprehensive, bespoke language training and language assessments business case, including potential return on investment (ROI), employee engagement, and talent retention, and ensure nothing is overlooked.

  • User-friendly: Easy to navigate with clear instructions, enabling you to create a professional-looking document efficiently.

How the template can help your stakeholder buy-in

Identifying business needs

The first step in using the template is identifying your organization¡¯s specific language training needs. This could include improving customer service, enhancing internal communication, or supporting international business expansion.

Additionally, it is crucial to consider the unique needs of English language learners to ensure that training programs are inclusive and effective.

Calculating ROI

Our template provides a framework for calculating the ROI of language training programs. Whether it¡¯s through improved customer satisfaction, increased revenue, or enhanced employee engagement, you¡¯ll be able to quantify the benefits in financial terms.

Securing budget approval

Once you¡¯ve identified the business needs and calculated the potential ROI, the next step is to secure budget approval. The template includes sections to outline the costs involved and the expected benefits, making it easier for you to present a well-rounded argument.

The benefits of language training and assessment

To illustrate the impact of language training, consider the following benefits:

  • Improved customer satisfaction: Companies that invest in language training often see higher customer satisfaction scores due to better communication with clients.

  • Increased revenue: Enhanced language skills can open up new markets and opportunities, driving revenue growth.

  • Enhanced employee engagement: Employees who receive language training feel more valued and engaged, leading to higher retention rates.

  • Stronger teamwork: Language training fosters collaboration among diverse teams by bridging communication gaps, leading to improved teamwork and a more inclusive workplace culture.

  • Competitive advantage: Businesses with a multilingual workforce can differentiate themselves in the market, attracting a broader client base and establishing stronger relationships globally.

  • Adaptability and agility: In a constantly changing business environment, employees equipped with language skills can more easily adapt to shifts in market demands, facilitating agile responses to new opportunities or challenges.

Ready to make a difference in your organization?

Building a business case for language training and language assessment doesn¡¯t have to be a daunting task. With our template, you can create a compelling business case that demonstrates the tangible benefits of language training and assessment for your organization.

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    5 of the strangest English phrases explained

    By Steffanie Zazulak

    Here, we look at what some of the strangest English phrases mean ¨C and reveal their origins¡­

    Bite the bullet

    Biting a bullet? What a strange thing to do! This phrase means you¡¯re going to force yourself to do something unpleasant or deal with a difficult situation. Historically, it derives from the 19th century when a patient or soldier would clench a bullet between their teeth to cope with the extreme pain of surgery without anesthetic. A similar phrase with a similar meaning, ¡°chew a bullet¡±, dates to the late 18th century.

    Use it:?¡°I don¡¯t really want to exercise today, but I¡¯ll bite the bullet and go for a run.¡±

    Pigs might fly

    We all know that pigs can¡¯t fly, so people use this expression to describe something that is almost certain never to happen. It is said that this phrase has been in use since the 1600s, but why pigs? An early version of the succinct ¡°pigs might fly¡± was ¡°pigs fly with their tails forward¡±, which is first found in a list of proverbs in the 1616 edition of John Withals¡¯s English-Latin dictionary,?A Shorte Dictionarie for Yonge Begynners: ¡°Pigs fly in the ayre with their tayles forward.¡± Other creatures have been previously cited in similar phrases ¨C ¡°snails may fly¡±, ¡°cows might fly¡±, etc, but it is pigs that have stood the test of time as the favored image of an animal that is particularly unsuited to flight! This phrase is also often used as a sarcastic response to mock someone¡¯s credulity.

    Use it:?¡°I might clean my bedroom tomorrow.¡± ¨C ¡°Yes, and pigs might fly.¡±

    Bob¡¯s your uncle

    Even if you don¡¯t have an uncle called Bob, you might still hear this idiom! Its origin comes from when Arthur Balfour was unexpectedly promoted to Chief Secretary for Ireland by the Prime Minister of Britain, Lord Salisbury, in 1900. Salisbury was Arthur Balfour¡¯s uncle (possibly his reason for getting the job!) ¨C and his first name was Robert. This?phrase is used when something is accomplished or successful ¨C an alternative to ¡°¡­and that¡¯s that¡±.

    Use it:?¡°You¡¯re looking for the station? Take a left, then the first right and Bob¡¯s your uncle ¨C you¡¯re there!¡±

    Dead ringer

    This phrase commonly refers to something that seems to be a copy of something ¨C mainly if someone looks like another person. The often-repeated story about the origin of this phrase is that many years ago, people were sometimes buried alive because they were presumed dead ¨C when actually they were still alive. To prevent deaths by premature burial, a piece of string would supposedly be tied to the finger of someone being buried ¨C and the other end would be attached to a bell above ground. If the person woke up, they would ring the bell ¨C and the ¡°dead¡± ringer would emerge looking exactly like someone buried only a few hours ago! Other stories point to the practice of replacing slower horses with faster horses ¨C ¡°ringers¡±. In this case, ¡°dead¡± means ¡°exact¡±.

    Use it:?¡°That guy over there is a dead ringer for my ex-boyfriend.¡±

    Off the back of a lorry

    This is a way of saying that something was acquired that is probably stolen, or someone is selling something that¡¯s stolen or illegitimate. It can also be used humorously to emphasize that something you bought was so cheap that it must have been stolen! ¡°Lorry¡± is the British version ¨C in the US, things fall off the back of ¡°trucks¡±. An early printed version of this saying came surprisingly late in?The Times in?1968. However, there are many anecdotal reports of the phrase in the UK from much earlier than that, and it is likely to date back to at least World War II. It¡¯s just the sort of language that those who peddled illegal goods during and after WWII would have used.

    Use it:?¡°I can¡¯t believe these shoes were so cheap ¨C they must have fallen off the back of a lorry.¡±

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