Unlocking economic potential with language learning

Samantha Ball
Coworkers talking together in an office by windows
Reading time: 5 minutes

As demographic shifts and technological advancements reshape the global workforce, the gap between the skills people have and the skills they need continues to widen. This "skills chasm" is particularly evident in language learning, where traditional education systems often fail to keep pace with the demands of the modern economy.

Unlocking economic potential with language learning
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The skills chasm in language learning

Demographics and technological disruption

The aging population and declining birth rates mean fewer young people are entering the workforce, including roles that require multilingual capabilities. , highlighting the need for lifelong language learning to keep older workers engaged and productive.

Also, advancements in AI are reshaping the learning and usage of languages in professional settings. Tools like language translation services and learning applications are increasing the demand for employees who can utilize these technologies and adapt to evolving linguistic tools.

By 2030, i, including language capabilities, which will require ongoing improvements in language proficiency. In our report, How English empowers your tomorrow, 40% of survey participants expressed concern that AI could replace their jobs within the next five years. Mastery of English is considered essential for securing careers in a landscape heavily influenced by new technologies and AI.

Economic stakes and language learning

Economic growth

Enhanced language skills can significantly contribute to economic growth. For instance, a one-standard-deviation increase in cognitive skills, which includes language proficiency, is in a country¡¯s annual economic growth. This highlights the economic value of investing in language education.

Transition losses

In language learning, transition losses refer to delays in acquiring essential language skills for employment. Bridging these gaps can lessen economic losses and enhance job readiness.

, with a considerable amount stemming from skills gaps, including language proficiency. Our survey results show that those employees who work for a company that offers language training are more than twice as likely to say that they are very satisfied with their job than those working for companies that do not offer any language training.?

However, only 33% of learners indicate that their employer provides language training. Happier employees are more inclined to remain with their company longer, thereby reducing overall turnover costs

Learning to learn

Emphasizing learning-to-learn skills in corporate training for HR professionals can enhance efficiency in employee development. Metacognitive strategies, such as self-assessment and goal setting, help employees retain and apply new concepts and skills more effectively. By investing in and implementing solutions that address these needs, businesses can cultivate a more competent and adaptable workforce. Tools like 'Mondly by ÃÛÌÒapp' can support their learning.

Aligning with market needs

Language learning pathways should be aligned with labor market needs. Industries such as international business, tourism, and diplomacy require specific language skills that should be integrated into educational programs. Creating adaptive and transparent pathways for language learning can help individuals navigate their careers more effectively. For help on aligning language skills with jobs, make sure to look at our GSE Job Profiles.

Flexible pathways

Establishing adaptable and clear pathways for language acquisition is crucial. This involves providing modular courses, certifications, and opportunities for real-world language practice. For instance, virtual reality training can create realistic language-use scenarios, guiding learners in determining if they should change their course. For example, ÃÛÌÒapp has an AI-driven language training tool named Digital Language Tutor, designed to assist learners in realistic language environments.

The path forward: Investing in language learning for economic success

For HR professionals and decision-makers, the message is clear. Investing in language learning is a strategic economic imperative.?Bridging language learning can enhance employee potential while driving significant economic growth and reducing transition losses.?

The future of work demands a proactive approach to language learning, ensuring that individuals and organizations are equipped with the skills they need to thrive in a globalized economy. and find out how to close it with language learning.

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  • Two children looking over a book together

    How to motivate reluctant readers

    By Sue Alderman

    Reading in English can be one of the most challenging activities for young learners and teenagers, especially when they don¡¯t get much enjoyment from reading in their own language.

    These four reading strategies are fun, high-energy, and educational ways of getting even the most reluctant students involved in your reading lessons.

    1. Bring outside interests into the classroom

    Many students find it hard to get enthused by the reading texts used in their classrooms; they might feature complex vocabulary, be too generic, or just not resonate with their interests. An effective way of reaching out to the more reluctant readers in the class is to use reading materials related to the media they enjoy engaging with in their leisure time.

    ÃÛÌÒapp¡¯s Marvel series of graded readers provides an ideal opportunity for bringing popular movie culture into your learners¡¯ reading skills development. All of the readers are designed specifically for use in the classroom and feature an integrated skills approach that reinforces vocabulary and helps develop language skills. The readers come with activities to complete throughout the book rather than at the end, and key vocabulary is highlighted and defined.

    Excitingly, most of our readers come with downloadable audio files (MP3s), so the students can listen along and hear the stories come to life. The audio can help students model pronunciation, get used to different accents and dialects, and make it even more accessible for students who are still less keen on reading.

    2. Gamify the reading experience

    By adding simple game dynamics and mechanics to your reading activities, you can add a competitive and fun element to your classes. This could help maintain the interest of learners who might otherwise lose enthusiasm.

    The ¡°dictogloss¡± activity is a good way of adding that extra element as it uses a countdown timer and peer-to-peer interaction to make the reading more of a competitive game.

    First, find a good level and age-appropriate story for your students. Before you begin reading the story, tell your students to pay close attention because they are going to re-tell it themselves later.

    You will need to read the story to the students in an engaging way, occasionally stopping, and asking students what they think will happen next.

    Afterwards, allow the students five minutes to write as much of the story as they can remember in their notebooks.

    When time is up, put the students in pairs and allow them to compare stories and correct each other, combining their stories, so they have a complete version. Help students by writing key vocabulary on the board as they request it.

    Finally, hand out the original story for students to compare. Get feedback to find out what new vocabulary they have learned and help them make corrections in their stories where needed.

    3. Experiment with high-energy activities

    Reading doesn¡¯t have to be a sedentary activity. Make use of the classroom space and use movement as a way to motivate and engage your students.

    Add a dash of physical activity to your reading task by turning it into a running dictation competition. At the same time, they will practice a whole range of skills; reading, listening, pronunciation, and writing.

    Before the class, stick some level-appropriate reading materials to a classroom wall; ideally, you should space it out well and have one reading sheet for every two to four students (the material should be identical).

    Put your students into pairs and tell them they are going to have a reading race. Nominate one student to write and another student to dictate.

    Students who are writing must sit at a table on the opposite side of the room to the reading material. Students who are dictating must go to the text on the wall, memorize as much of the text as possible, come back to the writer and dictate what they can remember.

    Pairs must write as much as they can in four minutes, and when you get halfway through the activity, students should swap roles.

    Finally, ask the students to swap their papers and listen to your dictation, making corrections and asking questions as they go. The pair with the longest text and fewest errors is the winner!

    4. Go beyond the text

    Taking a text and making it into something entirely original can also be a powerful motivator for creative students. Those who complain that reading is boring or too hard will have an extra reason to get through a story if there¡¯s a promise of creative fun at the end of the task.

    Tell students that once they have finished reading, they must re-imagine the story and characters and adapt it for a radio show, complete with sound effects, music and scripts.

    Depending on how creative your students are feeling, they could write a sequel or a prequel, or adapt the existing story ¨C ideal if you¡¯re using a superhero reader from the Marvel series.

    They will need to review vocabulary and pronunciation, remember the details of the original story, explain the characters and their motivations, and plot and write their own scripts. Students can find sound effects on YouTube and record the whole thing on their mobile phones, or a school computer.

    By turning a book into a creative project, not only can you motivate students to read, but you will reinforce vocabulary, pronunciation and have a lot of fun doing it.