Five ways to apply startup thinking in your classroom

Nicole Kyriacou
College students sitting together working on a project
Reading time: 3 minutes

Startups are generally considered to be new, technology-focused companies that are less than five years old. For the most part, they aim to disrupt industry with innovations, grow in terms of users and revenues and provide value to customers and shareholders.

It may not appear that startups have much in common with English Language Teaching (ELT), but there is, in fact, plenty to learn from startups and the way they work.

By understanding how startups think and looking at their best attributes, we can bring more creativity to our classrooms. Not only can we find new ways for our students to learn, collaborate and grow together, but we can also help our students develop much-needed leadership and critical thinking skills.

What is startup thinking?

At its core, startup thinking is about problem-solving and growth. User-focused and data-driven, startup teams theorize, research, plan and test their products on new markets. Their strength is in their agility, being able to "pivot" quickly: change products, services and technology based on feedback from their customers.

They also operate on a number of key principles, all of which can be applied in the classroom:

1. Be entrepreneurial

Startups are entrepreneurial by definition. Their staff work in teams, but also have no problem going it alone, finding solutions and taking responsibility for new projects and initiatives. These are all excellent traits to encourage in the classroom as they will not only help your learners in an educational context, but in their professional lives too.

By learning to be accountable to themselves, measuring their own progress and seeing their achievements, autonomous learners develop self-confidence and progress faster as a result.

It’s therefore important to encourage students to take responsibility for their own learning. Rather than being solely reliant on their teacher, autonomous learners seek out ways to practice and improve their language skills in ways that appeal to them.

To do this, brainstorm strategies with your students to help them find ways to use English outside the classroom. They could, for example, keep a journal in English, watch English language films and take notes, read short stories or news articles, or even set their technology and social media language settings to English.

2. Collaborate and learn from each other

Startups have a common goal: to establish a business model and achieve a product-market fit. This goal focuses people’s attention and develops rapport among team members. As an additional benefit of working together, startuppers learn their own strengths and weaknesses and begin to collaborate with team members with complementary skills.

By learning about your students’ interests, objectives and needs, you can find inspiration to design relevant class projects. These give your students a common goal and the chance to collaborate effectively. What’s more, project work is rich in language learning opportunities and makes students accountable to one another. This in turn increases motivation and provides a genuine context for language learning.

3. Reward effort

Startups are not afraid to get things wrong. In fact, all entrepreneurs embrace mistakes, as they are part of coming to the right solution. As Thomas Edison once said "I have not failed 10,000 times – I’ve successfully found 10,000 ways that will not work." ÌýSome startups go as far as to reward and celebrate failure – saying that it’s a sign that a person is trying to succeed.

Encourage students to see mistakes as learning opportunities. Creating a safe space in the classroom where everyone is treated with respect and mistakes are viewed as natural learning experiences. This will help your students learn the language at their own pace, without fear of ridicule.

4. Foster a growth mindset

Startups are famous for focusing on growth and believing in improving their products. They see both negative and positive feedback as opportunities to grow. By always seeking to optimize their products and services, they improve the user experience and earn loyalty.

Similarly, it’s key to foster a growth mindset in your learners. ÌýA growth mindset perceives intelligence and ability as attributes to be developed, whereas a fixed mindset sees intelligence and ability as innate and unchanging.

Students with a growth mindset will therefore believe they can improve, be more motivated and see more progress as a result.

5. Mentor and support

Startup founders mentor and support their team members when they face challenges, when they need to grow and when they are not reaching their potential. This increases the value of the workforce and enables them to be more productive.

Teachers are often already naturals at this. We know how important it is to offer support to our students, especially when they are feeling frustrated or disappointed with their progress. With our encouragement and support, our students can achieve things they never thought possible. So perhaps, in this final point, startup leaders could learn a thing or two from us.

Read our blog posts 'Build success beyond the classroom: Critical thinking and assessment' and 'Talking technology: Teaching 21st century communication strategies'.

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  • A group of young people sat at a table discussing with a woman stood up

    How to get teenagers to think critically

    By Anna Roslaniec

    Critical thinking is a 21st century skill that has been around for thousands of years. There are records of Socrates using critical thinking skills in his teaching in 4th century BC Greece. In recent years though, critical thinking has again become more prominent in education.

    What is critical thinking?

    Critical thinking requires students to do more than remember and repeat information. Instead, it encourages them to analyze, examine, evaluate and use their problem-solving abilities through questioning, theorizing and rationalizing to have a deeper understanding of the world around them, both inside the classroom and beyond.

    Why is critical thinking so important?

    In the past, success in education was largely based on the ability to remember facts and figures. However, the skills which our students need today go further than memorization. With our rapidly evolving technology, the internet, and the bewildering amount of information online, it is essential that our students can use higher-order thinking skills to analyze and assess the information they are presented with.

    How can you incorporate critical thinking into your classes?

    Devising long-term goals

    We all know the importance of looking ahead and planning for the future. We can encourage this skill in our students and directly relate it to their learning.

    At the start of the course, take a moment to chat with each student individually and ask them to identify an objective for the first part of the year. You may like to brainstorm possible objectives as a class first, but it’s important for students to determine their own personal objectives, rather than imposing objectives on them.

    During the first half of the year you can talk to each student about their progress and ask them to assess to what extent they’re achieving their goals.

    The key point comes at the end of the semester when students evaluate their progress and set a new objective for the following one.

    Analyzing

    The ability to analyze options, risks and opinions will help your students in the future in many situations, including when they decide which course to take at university or which job to take.

    You can practice this skill by providing students with relatable situations and asking them to analyze and compare the options.

    For example:

    Imagine you are taking a trip with some friends this summer. You have a number of different options and want to discuss them before finalizing your plans. Talk to a partner about the different trips and decide which would be best:

    • Traveling around Europe by train for a month ($1,000)
    • A weekend hiking and camping in the countryside ($200)
    • A weekend break in a big city, with shopping, sightseeing and museum trips ($500)
    • A week-long trip to the beach in an all-inclusive resort ($650)

    Anticipating consequences

    Students also need to have an awareness of the consequences of their actions; this is a skill which is transferable to making business decisions, as well as being important in their everyday lives.

    To practice this skill, put students into small groups and give them the first part of a conditional sentence. One student completes the sentence and then the next student adds a consequence to that statement.

    For example:

    Student A: If I don’t study for my English exam, I won’t pass.

    Student B: If I don’t pass my English exam, my parents won’t let me go out this weekend.

    Student C: If I can’t go out this weekend, I’ll miss the big football match.

    Student D: My coach won’t let me play next year if I miss the big match.

    Rearranging the class menu

    By giving students more responsibility and having them feel invested in the development of the lesson, they will be much more motivated to participate in the class.

    Occasionally, let students discuss the content of the day’s class. Give them a list of tasks for the day, including how long each will take and allow them to discuss the order in which they’ll complete them. For larger classes, first have them do it in pairs or small groups and then vote as a whole class.

    Write on the board:

    • Class discussion (5 minutes)

    The following tasks can be done in the order you decide as a class. You have five minutes to discuss and arrange the tasks as you choose. Write them on the board in order when you’re ready.

    • Check homework (5 minutes)
    • Vocabulary review (10 minutes)
    • Vocabulary game (5 minutes)
    • Reading activity (15 minutes)
    • Grammar review game (5 minutes)
    • Speaking activity (10 minutes)

    Take this one step further by asking your students to rate each activity out of 10 at the end of the class. That way, you’ll easily see which tasks they enjoy, helping you plan more engaging lessons in the future.

  • A group of young people looking at results and papers in a hallway, laughing and smiling

    Motivating your students through assessment

    By David Booth

    Motivating students can be difficult, especially where exams are concerned. The prospect of preparing learners for them seems like a mammoth task. But assessment can also be a way of encouraging motivation. The clue is in the word ‘test’. Whether externally or internally driven, students wish to test their knowledge and their learning; they want to see how they are developing and progressing.

    In this article, David Booth explores what makes students want to push themselves and how you can encourage them with assessment.

    What motivates students?

    Students are incentivized in different ways, through internal (intrinsic) and external (extrinsic) motivation. Internal motivation is when someone takes an exam for their own satisfaction or interest; without immediate external reward. External motivation is driven by other factors such as the need to graduate or get to a particular level for career advancement. External motivation may also come from others, such as parents and teachers, encouraging students to attain a particular level in a subject or a qualification.

    The important thing to recognize is that students should identify their intention for learning English. This will then enable them to determine short- and long-term goals that will drive both internal and external motivation. For example, a student might say; ‘I like learning English because I love reading books about Harry Potter and also English will be useful in my future life so I can meet and learn from people from different countries’. Recognizing and acknowledging reasons for learning with help reinforce the motivations for learning.

    How can we promote an environment that is engaging and motivating?

    Students’ self-belief is important but teachers also have a significant role to play. Teachers can help give students the confidence to build on their own skills. One way to do this is by promoting a growth mindset. This is the theory that ability and performance can be developed through fostering a positive environment, and is the opposite of a fixed mindset which is the idea that a person’s talents are already fixed from birth.

    Developing a growth mindset is important because it encourages us to see new challenges as a positive thing. It involves praising effort rather than just focusing on outcomes.

    With all the above in mind, here are five things teachers can do in class to help keep up student motivation levels:

    5 ways you can motivate your students

    1. One of the best things that teachers and educators can do to support their students is to help them identify their motivation. Ask them why they are learning English. Is it for themselves? Their parents? Or a job opportunity? This will help teachers and learners decide on the best course of action for learning and also help students find satisfaction within the task, whether in an exam or taking a conversation class.

    2. It’s important to teach courses that are focused on developing communicative ability and knowledge, not just passing a exam. As education evolves, assessment must too, so it’s crucial to foster the practical linguistic skills of your students, not just aim for a good final grade.

    3. Teachers can help students develop their dominant learning styles. Do they learn by writing new words or reading things aloud? In doing so, you and your students can tailor their exam preparation towards how they work best and ensure they feel motivated to learn by themselves.

    4. You can give students the best understanding about the type of tasks they will face. Looking at past papers or using a wealth of exam resources will give them confidence and familiarity when facing any final assessment.

    5. Teachers must talk the talk! We must say the right things to keep our students motivated. This involves talking about what they have done in a positive way. Praising students just for their intelligence is not productive, because that refers to a quality rather than their behavior. Instead, we want to encourage student development through hard work and application.

    Here are some growth mindset statements to inspire your students:

    • You worked really hard on that.
    • I’m so proud of your progress.
    • You kept going even when it was hard.
    • You have a tenacious attitude; I’m so proud that you never quit.
    • You really did … well because …

    Motivating students with the ÃÛÌÒapp English International Certificate (PEIC)

    PEIC is designed to help motivate students, offering them the opportunity to identify their strengths, and track improvement and success over time. It is widely used by learners who are looking for a general English test that allows them to build a portfolio of their communicative language ability for travel, to improve their employment prospects or for further education. It’s also valid for life.

    Graded progression

    PEIC offers a pathway for graded progression from level to level and explicit opportunities to evaluate and accredit learning outcomes at each of the CEFR levels. There are six English proficiency levels, from very low (A1) to very high (C2). There are no hidden surprises, false starts, or sudden jumps in difficulty from one test to the other.

    This makes it easy for teachers and students to track progress. Showing students they have progressed in their studies is very motivating and encourages further study.

    Assessment of communicative ability

    The exams assess learners’ ability to communicate and use English effectively rather than their test-taking skills. The emphasis is on communicative skills; the level of ability that the student has in using the language for practical purposes. This is very motivating both in the short and long term.

    A positive testing experience for the student

    PEIC delivers a relaxed and enjoyable English testing experience that is a natural continuation of what happens in the classroom. It’s perfect for those educators who are interested in using assessment as a way of building students’ confidence and motivation, as well as raising school standards.

    Easily integrated into a general English curriculum

    Fitting PEIC around a general English program could not be easier. This is because the types of tasks that students will find in the English exams are similar to those found in most modern communicative course books. Therefore, there is no need to do a specific PEIC course before taking the test.

    A wealth of learning resources

    There are lots of resources out there offering something for everyone, including test guides for each level, test tutorials, practice tests, test tips and many more, so students will feel supported throughout the preparation process.

  • A teacher holding books in a classroom

    Mindfulness for teachers: managing expectations over the holidays

    By Amy Malloy

    Mindfulness and your routine

    In the run-up to the holidays, it is common to feel like your routine has completely broken down, especially when you’re not giving classes or working at school. The holidays also often bring with them lots of people, family, and excitement. That sometimes means we also experience fluctuating emotions, stress and the feeling that everything should be perfect.

    On top of this, shops and social media are filled with advertising – and there’s definitely more ‘stuff’ to buy. In addition, we can see messages telling us we need to feel ‘merry’ and ‘bright’ wherever we look. Even the popular greeting, ‘Merry Christmas’, can sometimes feel less of a greeting and more of an instruction.

    Sometimes it feels like the people around us expect us to always feel happy and joyful over the holiday season. This is fine if we do feel merry, but we will always have ups and downs. If you don’t feel happy, for whatever reason, it can feel even harder than it might at times where there is less expectation all around us.

    Overcoming the challenge

    Finding a way to introduce mindfulness into the holiday season can be a wonderful way for us to understand our emotions at this time of year. It will help you think about your expectations and let you find a moment to pause to accept whatever the reality actually is.

    Here are some quick and easy ways to find some ‘you’ time and keep checking in with how you’re feeling. These are also tips you can try with children in the classroom and for yourself at home to keep yourself on track.

    3-minute body scan

    Find a quiet moment. This may be in the few minutes after you wake up or go to bed, during break time, or even at the start of a lesson.

    • Notice the contact of your feet with the floor. Notice the sounds around you in the room.
    • Take three deep breaths and notice how they feel.
    • Scan down the body in your mind from the top of your head all the way down to your toes. Observe what you notice about your body with an air of curiosity – look for any tension, discomfort or comfort. Also, notice if there are any expectations you have of that day or moment. See if you can simply notice them and set them aside. This curiosity helps us stay detached from what we notice so we can just observe.
    • Take three more deep breaths, and carry on.

    2-minute notebook

    Writing something down can be a wonderfully mindful exercise. Have a stack of post-its or a little notebook on your desk or bedside table. You could encourage your students to do the same.

    1. Pick a point in your day. It could be at the start of each day, the start of each lesson, or just before bed. Each day, at that time, take a moment to write down three:

    • good things that have happened in your day
    • things that felt challenging
    • things you feel grateful and thankful for.

    2. Review your notes every now and again during the holiday period. This will give you a sense of your shifts of mood and energy that might have occurred.

    Noticing something you feel grateful for has been shown to .

    1-minute cupboard pause

    When things feel over-stimulating, find a quiet space just for a minute. Even if it’s in a cupboard!

    STOP: notice the contact of your feet with the floor.
    BREATHE: take ten deep breaths, breathing in for a count of four and out for a count of six.
    WATCH: watch each breath coming and going from the nose or chest or belly. Observe what your thoughts and feelings are doing. Allow them to sit without needing to respond.

    Then head back into the area you were in.

    I hope these tips help you to navigate the festive season without expectation and with curiosity for what each moment holds along the way.

    Remember that the holiday days you celebrate are really just normal days. It’s simply that expectations have changed, and what’s more, everyone’s expectations will be different.

    Simply taking time to notice this can make a massive difference to the pressure we put on ourselves. Releasing this pressure can even lead to more enjoyment overall – so why don’t you try it and see?