Five ways to apply startup thinking in your classroom

Nicole Kyriacou
College students sitting together working on a project
Reading time: 3 minutes

Startups are generally considered to be new, technology-focused companies that are less than five years old. For the most part, they aim to disrupt industry with innovations, grow in terms of users and revenues and provide value to customers and shareholders.

It may not appear that startups have much in common with English Language Teaching (ELT), but there is, in fact, plenty to learn from startups and the way they work.

By understanding how startups think and looking at their best attributes, we can bring more creativity to our classrooms. Not only can we find new ways for our students to learn, collaborate and grow together, but we can also help our students develop much-needed leadership and critical thinking skills.

What is startup thinking?

At its core, startup thinking is about problem-solving and growth. User-focused and data-driven, startup teams theorize, research, plan and test their products on new markets. Their strength is in their agility, being able to "pivot" quickly: change products, services and technology based on feedback from their customers.

They also operate on a number of key principles, all of which can be applied in the classroom:

1. Be entrepreneurial

Startups are entrepreneurial by definition. Their staff work in teams, but also have no problem going it alone, finding solutions and taking responsibility for new projects and initiatives. These are all excellent traits to encourage in the classroom as they will not only help your learners in an educational context, but in their professional lives too.

By learning to be accountable to themselves, measuring their own progress and seeing their achievements, autonomous learners develop self-confidence and progress faster as a result.

It’s therefore important to encourage students to take responsibility for their own learning. Rather than being solely reliant on their teacher, autonomous learners seek out ways to practice and improve their language skills in ways that appeal to them.

To do this, brainstorm strategies with your students to help them find ways to use English outside the classroom. They could, for example, keep a journal in English, watch English language films and take notes, read short stories or news articles, or even set their technology and social media language settings to English.

2. Collaborate and learn from each other

Startups have a common goal: to establish a business model and achieve a product-market fit. This goal focuses people’s attention and develops rapport among team members. As an additional benefit of working together, startuppers learn their own strengths and weaknesses and begin to collaborate with team members with complementary skills.

By learning about your students’ interests, objectives and needs, you can find inspiration to design relevant class projects. These give your students a common goal and the chance to collaborate effectively. What’s more, project work is rich in language learning opportunities and makes students accountable to one another. This in turn increases motivation and provides a genuine context for language learning.

3. Reward effort

Startups are not afraid to get things wrong. In fact, all entrepreneurs embrace mistakes, as they are part of coming to the right solution. As Thomas Edison once said "I have not failed 10,000 times – I’ve successfully found 10,000 ways that will not work." Some startups go as far as to reward and celebrate failure – saying that it’s a sign that a person is trying to succeed.

Encourage students to see mistakes as learning opportunities. Creating a safe space in the classroom where everyone is treated with respect and mistakes are viewed as natural learning experiences. This will help your students learn the language at their own pace, without fear of ridicule.

4. Foster a growth mindset

Startups are famous for focusing on growth and believing in improving their products. They see both negative and positive feedback as opportunities to grow. By always seeking to optimize their products and services, they improve the user experience and earn loyalty.

Similarly, it’s key to foster a growth mindset in your learners. A growth mindset perceives intelligence and ability as attributes to be developed, whereas a fixed mindset sees intelligence and ability as innate and unchanging.

Students with a growth mindset will therefore believe they can improve, be more motivated and see more progress as a result.

5. Mentor and support

Startup founders mentor and support their team members when they face challenges, when they need to grow and when they are not reaching their potential. This increases the value of the workforce and enables them to be more productive.

Teachers are often already naturals at this. We know how important it is to offer support to our students, especially when they are feeling frustrated or disappointed with their progress. With our encouragement and support, our students can achieve things they never thought possible. So perhaps, in this final point, startup leaders could learn a thing or two from us.

More blogs from app

  • A couple laughing together while having drinks

    10 English words and slang terms you should know

    By app Languages

    Not everything can be taught in the classroom – that’s why we’ve put together a list of 10 English words, slang terms and figures of speech for you to sprinkle into your English conversations. Not sure how to use them? Don’t worry, we’ve included definitions and examples of how to use them in a sentence.

    Earworm

    A song or tune that, once you’ve heard it, is stuck in your head.

    Use it: “That new Taylor Swift song is such an earworm!”

    Staycation

    Spending your holiday in your hometown rather than traveling abroad. Often spent relaxing around the house or doing activities in the local area.

    Use it: “I’m having a staycation this summer, as I’m trying to save money.”

    Webisode

    An episode or series created exclusively for online viewing. This can be part of a web series or used to promote a television series.

    Use it: “There’s a new Breaking Bad webisode online, have you seen it?”

    Crowdfunding

    Funding a project or business venture by asking a large number of people (typically online) to invest a small amount of money – usually via websites such as Kickstarter and Indiegogo.

    Use it: “We raised enough money to launch our business using crowdfunding.”

    Glamping

    Glamorous camping! Avoiding any rough conditions with luxurious facilities and accommodation, such as a yurt or cabin.

    Use it: “We’re going to be glamping at Glastonbury this year.”

    Lookalike

    Something or someone that closely resembles something else, often used to describe someone who looks very similar to a celebrity.

    Use it: “Have you seen the Prince William and Kate Middleton lookalikes over there?”

    Handover

    This word has a more political significance, in terms of gaining land or ownership. However, its modern usage is commonly in the workplace: The act of passing over control or responsibility to another person while you are off work on holiday or leaving a job.

    Use it: “I’ll send my notes in a handover email so you can continue the project while I’m away.”

    Meh

    When something is a little uninspiring or dull. Also a word you could use to describe your lack of interest or indifference. It’s basically a verbal shrug.

    Use it: “The film was a bit meh.”

    Binge-watch

    Watching multiple episodes of a TV show, one after another, in a single sitting. Usually, with a DVD box set or using online streaming.

    Use it: “I’m planning to binge-watch the entire series of Game of Thrones this weekend!”

    Spill the tea

    When someone 'spills the tea' they are telling you all the latest news or gossip.

    Use it: “Please spill the tea about last week's party!"

  • A pile of open books on top of each other

    Using authentic material from the real world to teach English

    By app Languages

    There are lots of resources available to English teachers today: from textbooks to online teaching tools, they can all aid and enrich English lessons. Many ESL teachers also introduce authentic English material into their lessons to expose learners to the language as it is spoken in the real world.

    Authentic material is any material written in English that was not created for intentional use in the English classroom. Using this content for teaching English can make the teaching experience even more engaging, imaginative and motivating for students. It can also be useful to elicit genuine responses from English language learners.

    The great thing about using authentic material is that it is everywhere, which makes it easy to find, and simple for learners to practice English in their own time. Remember that it isn’t limited to articles from newspapers and magazines. Songs, TV programs and films, radio and podcasts, leaflets, menus – anything written in English constitutes authentic material.

    Selecting authentic material

    The best content to select depends on the learners, their level of English and the course content the English teacher wishes to focus on. It’s also a good idea to find out the learners’ interests – after all, there’s no point trying to get students fascinated by a text on the latest sci-fi movie if they’re all fans of action films.

    The materials should reflect a situation that a student may face in an English-speaking environment – this will help them transition into a world where English is the norm. In this world, people use abbreviations, body language is important and they’ll use 'filler' sounds – such as 'ummm' – when they are speaking English – and learners will encounter these in authentic material.

    It’s important not to overwhelm learners with the first piece of authentic material. So, choose articles, songs or sections of TV programs or movies that aren’t too difficult to understand or take too long to get through.

  • a young boy and a young girl sat at desks in a classroom, smiling and looking at another child in front of them

    Five ways to promote friendship in your English language classroom

    By Joanna Wiseman

    There is a strong link between well-being and friendship, which is just as accurate for children as it is for adults. that children with stable friendships are happier, more able to cope with stress, and have higher self-esteem. Moreover, too, and children who experience friendship adjust more easily to school and perform better academically. School friendships are also a valuable way of learning social skills like sharing, resolving conflict, and engaging with peers positively.

    Having friends is an important part of school life, and teachers can play a significant role in creating a positive classroom culture and helping children and young people to form friendships. How can you promote friendships between your students? Here are some ideas:

    1. Make friendship a central theme in your classes

    If there is an example of a good friendship in a book you are reading with students or in your lesson materials, draw your students’ attention to it. For instance, The Jungle Book is an excellent example of a story about friendship. Encourage your students to think critically about the friendships that they read about. You can ask questions like:

    • What are some things a good friend does?
    • What are the qualities of a good friend?
    • What words do you associate with friendship?

    By discussing friendship regularly in the classroom, your students will learn about the behavior and characteristics of being a good friend.

    2. Create opportunities for interaction

    You can create lots of opportunities for students to build friendships with one another during class time. Design activities that call for pair or group work, and include at least one or two in every lesson. Focusing on a common goal or problem is a great way to encourage your students to bond with one another.As a bonus, this collaborative way of working promotes important 21st century skills like communication and problem-solving.

    Another way of promoting friendships between different groups of students is moving them around. Adjust your seating plan regularly to ensure that all your students interact with and work alongside different classmates, to promote positive, friendly classroom vibes.

    3. Discuss and model good behavior

    Friendship is a social skill that children need to learn – and you can help by teaching them. Be explicit about exactly what you expect from them. Saying, “Be kind” is an abstract, vague concept that children might struggle to put into practice. Instead, give them concrete examples of behavior, such as:

    • take turns when playing
    • speak respectfully
    • share pens or other resources

    When you see a student engaging in these behaviors, draw attention to them and praise them.

    But to really convey the importance of school friendships and kind behavior, it’s not enough to tell them. As the teacher, you must model the behavior you’d like to see in your students. Be consistently positive and upbeat in your interactions with students, thank your learners when they offer help with something, and try to refrain from sounding impatient (even when you are!). All these steps will help to build a positive classroom culture where students feel secure, supported and happy.

    4. Help to navigate difficult situations

    Conflict is an inevitable part of school life, but you can help students to navigate arguments and other difficult situations in the classroom. If two students argue, you can help them to resolve it with the following steps:

    • Separate the students to give them time to calm down.
    • Have a conversation with them. Ask for their perspective on the conflict, and find out how their day has been in general. Sometimes, you can better understand a student’s reaction when you look at the bigger picture. Ask them how they feel, and how they could resolve the situation.
    • Bring the students together again to discuss things and find a resolution together. Reconciliation is the goal.

    Following these simple steps teaches children a framework for resolving conflict and gives them the tools to process strong emotions.

    5. Do some friendship-focused activities

    An excellent way to promote a positive classroom culture is to do friendship-focused activities with your students:

    You could do a Venn diagram activity, where students work in pairs to discuss and write down things they have in common and areas of difference. It’s good to pair students who don’t spend much time together for this activity.

    Another positive activity is a 'Honey Roast'. Give students enough squares of paper to have one for each of their classmates. Get them to write their classmates’ names on the paper, and then, on the other side, write down a compliment or something they like about that person, for example, “I like your handwriting”, or “You always use kind words”. Collect the pieces of paper and read out some nice examples to the class. Alternatively, give them directly to the students to read to themselves.