Boost the quality of your hires with English proficiency testing

Samantha Ball
Business people sat and waiting in a row
Reading time: 6.5 minutes

Hire quality is top of the agenda for recruiters and talent acquisition leaders. Discover the impact of English skill testing on hiring fit-for-role employees.

The results are in… thousands of recruiting professionals and top talent acquisition leaders say that sourcing high-quality candidates is their number one objective in 2024 and beyond.

54% of recruiters are now prioritizing quality of hire above all else, according to LinkedIn’s Talent Solutions report . The report also highlights that 73% are using a skills-based approach to find top-quality hires, faster, with skills that fit the business both now and in future.

Getting recruitment right can drastically impact productivity. In the UK alone, r, according to the Recruitment and Employment Confederation (REC). Conversely, the direct and indirect costs of mistake hires are a constant concern to organizations, not just in the UK but around the world. According to a survey of 400 hiring decision-makers by , 75% have hired the wrong person and say that one bad hire costs them nearly $17,000 on average. It’s no surprise then that skills-based quality hiring is such a top priority for recruiters.

It’s harder than it might seem to systematically increase the quality of your hires, especially when you’re recruiting at scale. But the rewards are high when you get it right and a skills-first approach increases your chances of success – particularly when you focus on core skills like English proficiency that underpin communication. As an added bonus, skills-based testing can speed up the recruitment process significantly.

Boost your hiring with language testing
Play
Privacy and cookies

By watching, you agree ÃÛÌÒapp can share your viewership data for marketing and analytics for one year, revocable by deleting your cookies.

Why are great communication skills so intrinsically linked to high-quality hires?

The ability to communicate well and integrate into the company culture is a core workplace skill that’s easy to assess with the right tools. Effective communication is essential for successful business operations. It’s the fundamental skill across all roles and departments that not only underpins a full suite of soft business power skills such as building customer relations, negotiation, delivering presentations and problem-solving, but also hard skills including IT literacy, data analysis and reporting.

Why testing English skills should be central to the hiring process

Proficient English language skills power confident business communication. It’s long been acknowledged that English is the , with one in four of the global population speaking it to at least a useful level. English is also the language of technology. Since the globalization of the internet – and more recently the widespread adoption of generative AI – English has established itself as the global language of digital technology and innovation. To remain competitive, forward-thinking international businesses know that they must prioritize English proficiency.

Many skilled professionals around the world are proficient in English, so by testing proficiency levels, organizations can access a larger pool of candidates from diverse backgrounds and locations, bringing fresh ideas and perspectives.

This is particularly true when it comes to recruiting candidates who speak English as a second or additional language. It’s also an important consideration when hiring for remote or hybrid positions (according to , there was a 146% increase in remote job applications last year alone). A team that’s strong in English also means good communication with clients, suppliers and colleagues, wherever in the world they are based.

Testing English skill levels at an early stage of the recruitment process can be efficiently carried out at scale to increase the chances of quality hires. Regardless of sector, role, level or department, screening out candidates who don’t meet the minimum requirements for English fluency will save all parties time, giving you a shortcut to the very best candidates for the role.

A skills-based hiring approach fast-tracks finding the best talent

This approach has been proven to open up access to a much wider range of talent, with LinkedIn reporting that . It’s a trend that’s set to stay, not least because Gen Z will soon make up more than a quarter of the workforce and they’re to prioritize skill development opportunities.Ìý

When building teams, recruiters are under increasing, and often conflicting, pressures – not just to fulfill short-term need, but also to factor in longer-term strategic workforce planning priorities. An emphasis on using skills to increase quality of hire helps build experienced, skilled and stronger teams for the long term (and reducing attrition rates due to higher employee satisfaction, too).

Judy Wisenhunt, APAC CEO, TDS Global Solutions, says:

“English language assessment gives individuals a starting point from which to improve their communication skills, competencies and capabilities, subsequently boosting their confidence and personal growth. This will open doors to better career opportunities.

While testing is invaluable, organizations should emphasize the importance of effective communication, continual exposure to the language, consistent practice and continuous learning to realize long-term business benefits.â€

Contact us about corporate English testing

Why robust data is key to supporting skills-based hiring

are now commonplace and skills assessments that speed up the decision-making process using reliable data are a key part of that. By using AI-based English language assessment tools such as Versant by ÃÛÌÒapp, recruiters can be confident that results are not only accurate but also unbiased, ensuring a consistent recruiting experience for all candidates and supporting wider DE&I initiatives.Ìý

Large-scale intakes can be incredibly difficult and time-consuming to manage. Using innovative AI-led technology can reduce the time to hire. With tools that reduce the number of manual touchpoints needed, you can streamline the process and deliver insightful recruitment metrics that can be used to inform and speed up future hiring decisions.ÌýÌý

It’s not only recruiters who benefit from a more efficient hiring process with in-built skill testing. Candidates also value a speedy and streamlined process, as it increases their chances of finding the right role more quickly. AI-based skills testing can free-up recruiters to focus on a more thorough human assessment of candidates to find the best fit for the role (and candidates still value human interaction in the recruitment process, according to ).

Quality hiring means widening your talent poolÌý

To attract the best of the best, particularly when hiring at speed and scale, you need to be sure that your talent pool is as wide and diverse as possible. From a well-written job advert and person specification right through to screening and language testing, the interview stage and beyond, demonstrating to candidates that you value communication skills will make your organization attractive to a far greater number of candidates. English language testing at scale can open the door to candidates all over the world, without risking the quality of business outcomes dropping due to employees’ English skill levels not being appropriate for the role.

ÃÛÌÒapp Languages’ VP of Product Management (Corporate), Nick Laul, says:Ìý

“Employers tell us that language proficiency is critical to the retention and success of new hires, but language skills are difficult to assess without support. Subjective judgments based on communication in interviews can give a misleading picture and often lead to qualified candidates being filtered out of a recruitment process or unqualified ones being advanced.Ìý

Using a tool like Versant by ÃÛÌÒapp, talent acquisition professionals can efficiently maximize the pool of qualified candidates and recruit based on the skills and experience most relevant to the role, safe in the knowledge that language won’t be a barrier to success.â€Ìý

The long-term benefits of skills-based hiring cannot be overstated

Putting English language testing at the center of a skills-first recruitment strategy can bolster your hiring practices and increase top-quality, long-term hires.ÌýÌý

A skills-first approach to quality hiring delivers a wealth of longer-term business advantages, including:

1. Cost savings

Raising the quality of hires by testing skills like English proficiency means fewer costly mistakes hires.Ìý

2. Retention

Putting the right people in the right roles reduces employee churn (a growing concern, particularly in the wake of the Great Resignation). Confident communicators find it easier to integrate into teams and feel a sense of belonging.Ìý

3. Productivity

A confident and skilled workforce positions your organization to operate and expand into an international marketplace.Ìý

4. Employee satisfactionÌý

Hiring with a focus on communication skills leads to a happier, more confident and collaborative workforce.Ìý

5. Happy customers

Recruiting well means giving your customers the very best service, and by testing English proficiency at the hiring stage, you can be sure that standards won’t be compromised.Ìý

6. Better workforce planning

It’s far easier to make strategic, long-term plans and identify skills gaps with a skills-based approach.Ìý

7. A great culture

Putting communication at the top of your hiring agenda means a happier and healthier culture and team dynamics.

Ìý

The quality of your hires is directly linked to the amount of time and resources you put into testing core communication skills like English language proficiency. This is set to shape the hiring strategies of the future as talent acquisition leaders work to get the most out of every hire.Ìý

Communication has always been, and will always be, an enduring workplace skill that underpins a wealth of other skills.ÌýÌý

Testing English skills early in the recruitment process ensures you attract top-tier candidates and hire effective communicators. It can accelerate your hiring process, enhance team performance and help you retain the best talent.

Prioritizing English language skills supports a high-quality recruitment strategy, cultivating a competent and adept workforce that ultimately improves business outcomes.

Find out more about how we can help your business recruit, retain and develop top talent with ÃÛÌÒapp Language Solutions for Work.

If you liked this article and want to save or share it, you can download it here.

Learn more about our corporate language solutions

More blogs from ÃÛÌÒapp

  • a hand reaching for a book from a bookshelf

    9 great novels to help improve your English

    By Steffanie Zazulak

    Reading is one of the most fun and effective ways to help improve your English language skills. It can help to expand your vocabulary and expose you to different sentence structures, all while you enjoy some wonderful stories.

    E-readers and tablets make learning English even easier because if you don’t know a word, you can click on it to read its definition. On the Kindle, you can even add new words you’ve learnt to its Vocabulary Builder feature, which is stored on the device. Others recommend listening to and reading text at the same time as an excellent way to enhance the learning process. Kindle’s Whispersync for Voice is designed for just this purpose and includes audio with selected books, so you can listen and follow the text as you read.

    9 great novels to help improve your English

    Below, we reveal nine novels, including William Golding’s Lord of the Flies and George Orwell’s Animal Farm, to help improve your English.

    1. The Wind in the Willows – Kenneth Grahame

    This classic tale takes place in the English countryside and shares the adventures of the animals that live by the river. Grahame’s simple use of language with imaginative stories makes this a pleasurable read for adults and children.

    2. Lord of the Flies – William Golding

    This book is a modern classic and a popular study text for schools all over the world. When a group of boys are isolated on a desert island, the society they create descends into ruthless behavior. Golding uses dramatic and descriptive language, almost like poetry, making you feel like you’re in the scenes yourself.

    3. The Old Man and the Sea – Ernest Hemingway

    Ernest Hemingway is well-known for his clear, straightforward writing style and short sentence structure, which is great for English language learners and many people have read it in school. It’s the courageous tale of a Cuban fisherman and his battle to land a giant marlin and it’s a perfect introduction to Hemingway as an author.

  • A Young woman smiling and gesturing at her friend

    Improve your English without saying a word

    By Steffanie Zazulak

    Communicating in English goes far beyond simply learning English vocabulary. In fact, there are many non-verbal strategies you can leverage to appear more confident as you improve your English. Below you’ll find three of the most important aspects of non-verbal communication to work on:

    Make eye contact when you speak in English

    When you’re talking to someone, it’s best to look them in the eye as much as possible. This shows that you are engaged in the conversation and listening intently when not speaking. Especially in loud environments, you may find your eyes drawn to someone’s lips as they talk. While it may help you better understand what they’re saying in a noisy place, like a restaurant, aim to maintain eye contact as much as you can (but do remember to take a quick break away once in a while so as to not stare too intently).

    Be mindful of body language

    What you’re doing with your hands and the facial expressions you make can say a lot—sometimes more than words! Not only should you be aware of the body language of who you’re talking with, but you also need to know what your body language is saying about you. Different cultures see hand gestures differently so it's good to be mindful of what gestures you make with your hands. If you want to appear open and friendly you may want to keep your arms open and avoid closed body language like crossing your arms.

    If someone is leaning away from you slightly, this may indicate they aren’t interested in the topic you’re speaking about. They may lean in closer if more interested in what you're talking about. If they smile a lot, this may mean they agree with you.

    Prepare yourself for English conversations you may have

    If you are planning to practice talking in English, it’s OK to prepare yourself for the conversation. Create a script for yourself to speak from that allows you to practice difficult terms and phrases. Not only will this give you real-time experience bettering your skills, but it will allow you to speak English with confidence.

    Either in work situations or casual conversations, there’s more than just English words being exchanged so remember to dedicate your full attention. It’s an excellent opportunity to practice and improve your English skills and you’re likely to learn more than just studying on your own.

  • A group of young people sat at a table drinking and eating

    How the English language has changed over the decades

    By Steffanie Zazulak

    All languages change over time, and there can be many different reasons for this. The English language is no different – but why has it changed over the decades?

    Some of the main influences on the evolution of languages include:

    • The movement of people across countries and continents, for example, migration and, in previous centuries, colonization. For example, English speakers today would probably be comfortable using the Spanish word 'loco' to describe someone who is 'crazy'.
    • Speakers of one language coming into contact with those who speak a different one. No two individuals speak identically: people from different geographical places clearly speak differently and even within the same community there are variations according to a speaker’s age, gender, ethnicity and social and educational background. For example, the word 'courting' has become 'dating'.
    • New vocabulary required for inventions such as transport, domestic appliances and industrial equipment, or for sporting, entertainment, cultural and leisure reasons. For example, the original late 19th century term 'wireless' has become today’s 'radio'.

    Due to these influences, a language always embraces new words, expressions and pronunciations as people come across new words and phrases in their day-to-day lives and integrate them into their own speech.

    What changes has the English language seen?

    As the English language has changed, it’s been easy to pick out words that pass into common usage. Here at ÃÛÌÒapp English, we have explored some of these recent changes to the English language. The rise in popularity of internet slang has seen phrases such as 'LOL' (Laugh Out Loud), 'FOMO' (Fear Of Missing Out) and 'fam' (an abbreviated form of family) become firmly embedded in the English language over the past ten years.

    Every decade sees new slang terms like these appearing in the English language. And while some words or abbreviations do come from internet or text conversations, others may appear as entirely new words, a new meaning for an existing word, or a word that becomes more generalized than its former meaning, brought about by any one of the reasons above. Decades ago, 'blimey' was a new expression of surprise, but more recently 'woah' is the word in everyday usage.

    Sentence structure is of course, another change to the English language. Decades ago, it would have been normal to ask 'Have you a moment?' Now, you might say 'D’you have a sec?' Similarly, 'How do you do?' has become 'How’s it going?' Not only have the sentences been abbreviated, but new words have been introduced to everyday questions.

    Connected to this is the replacement of certain words with other, more modern versions. It’s pretty noticeable that words like 'shall' and 'ought' are on the way out, but 'will', 'should' and 'can' are doing just fine.

    Other changes can be more subtle. Many verbs can take a compliment with another verb in either the '-ing' form or the 'to' form, for example, 'they liked painting/to paint', 'we tried leaving/to leave', or 'he didn’t bother calling/to call'. Both of these constructions are still used and have been for a long time, but there has been a steady shift over time from the 'to' to the '-ing' compliment.

    What do the changes mean?

    There are many other changes to the English language – what have you noticed? Have these changes affected your teaching or learning methods?Ìý

    Most contemporary linguistic commentators accept that change in language, like change in society, is inevitable. Some think that is regrettable, but others recognize it as a reinvigoration of a language, bringing alternatives that allow subtle differences of expression.

    Linguist, writer and lecturer David Crystal considers whether 'text speak' is undermining the English language. His response to the naysayers who claim it is damaging the English language is to point out that abbreviations have been around for a long time. While some, such as the ones we discussed above, are new, others, such as the use of 'u' for 'you' and the number 8 as a syllable in 'later', have been around for a century or more. Further to this, research shows that there is a correlation between the ability to use abbreviations and the ability to spell. After all, in order to abbreviate, you have to know which letters to abbreviate.

    As with everything, change isn’t necessarily a bad thing and, as the needs of English language users continue to change, so will the language.

    Fancy learning more about English? Check out our post 'How do English phrases travel across countries?'.