English for employability: Why teaching general English is not enough

Ehsan Gorji
Ehsan Gorji
A teacher stood at the front of the class talking to her class
Reading time: 4 minutes

Many English language learners are studying English with the aim of getting down to the nitty-gritty of the language they need for their profession. Whether the learner is an engineer, a lawyer, a nanny, a nurse, a police officer, a cook, or a salesperson, simply teaching general English or even English for specific purposes is not enough. We need to improve our learners’ skills for employability.

The four maxims of conversation

In his article Logic and Conversation, Paul Grice, a philosopher of language, proposes that every conversation is based on four maxims: quantity, quality, relation and manner. He believes that if these maxims combine successfully, then the best conversation will take place and the right message will be delivered to the right person at the right time.

The four maxims take on a deeper significance when it comes to the workplace, where things are often more formal and more urgent. Many human resources (HR) managers have spent hours fine-tuning workplace conversations simply because a job candidate or employee has not been adequately educated to the level of English language that a job role demands. This, coupled with the fact that many companies across the globe are adopting English as their official corporate language, has resulted in a new requirement in the world of business: mastery of the English language.

It would not be satisfactory for an employee to be turned down for a job vacancy, to be disqualified after a while; or fail to fulfil his or her assigned tasks, because their English language profile either does not correlate with what the job fully expects or does not possess even the essential must-have can-dos of the job role.

How the GSE Job Profiles can help

The Job Profiles within the can help target those ‘must-have can-dos’ related to various job roles. The ‘Choose Learner’ drop-down menu offers the opportunity to view GSE Learning Objectives for four learner types: in this case, select ‘Professional Learners’. You can then click on the ‘Choose Job Role’ button to narrow down the objectives specific for a particular job role – for example, ‘Office and Administrative Support’ and then ‘Hotel, Motel and Resort Desk Clerks’.

Then, I can choose the GSE/CEFR range I want to apply to my results. In this example, I would like to know what English language skills a hotel desk clerk is expected to master for B1-B1+/GSE: 43-58.

Screenshot of gse toolkit

When I click ‘Show Results’, I am presented with a list of 13 learning objectives in the four skills of reading, listening, speaking and writing. For example:

  • Speaking:ÌýCan suggest a resolution to a conflict in a simple negotiation using fixed expressions.Ìý(B1+/GSE 53)
  • Reading:ÌýCan understand clearly written, straightforward instructions on how to use a piece of equipment. (B1/GSE 46)

Concentrating on specific skills

The Professional section of the GSE Teacher Toolkit also has the option to select learning objectives according to a specific business skill. Consider this scenario: Ms. Lahm is an HR manager at the imaginary LydoApps company, which designs and sells computer programs and apps in Germany. She already knows her team has the following English language profile:

Team 1

English language profile: GSE 10-42 / <A1-A2+

Number of employees: 15

Nationality: German

Department: Print programs

Team 2

English language profile: GSE 10-42 / <A1-A2+

Number of employees: 12

Nationality: German

Department: Packages

Team 3

English language profile: GSE 10-50 / B1

Number of employees: 9

Nationality: German

Department: Customer care

Team 4

English language profile: GSE 10-50 / B1

Number of employees: 5

Nationality: German

Department: Design engineering Ìý

Team 5

English language profile: GSE 10-58 / B1+

Number of employees: 3

Nationality: German

Department: OverseasÌýÌý

Ms. Lahm wishes to critically check what skills her Customer Care employees need to answer telephone calls in English. She selects ‘Business Skills’ and then ‘Telephoning’, with a GSE/CEFR range of 10-50.

Ms Lahm now has 28 GSE Learning Objectives related to English telephoning, for example:

  • Can introduce themselves on the phone and close a simple call. (A2/GSE 33)
  • Can ask for repetition or clarification on the phone in a simple way. (A2/GSE 35)
  • Can answer simple work-related questions on the phone using fixed expressions. (A2+/GSE 40)
  • Can use simple appropriate language to check that information has been understood on the phone.Ìý(B1/GSE 45)

Ms. Lahm can now use these GSE Learning Objectives to help organize her current team and recruit new colleagues with the appropriate skills for the job.

Try out the GSE Teacher Toolkit today

The GSE Teacher Toolkit is a fantastic resource when it comes to teaching English. General English is often not enough – and it can be daunting for teachers when they are faced with the whole of the language to teach.

Both teachers and HR managers can use the Job Profiles feature of the GSE Teacher Toolkit to examine more than 200 jobs for their English language profile and, by targeting these specific language functions, can prepare students for their chosen careers and recruit candidates with the level of English required to successfully perform a given job.

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    6 tips for teaching business English to low level learners

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    The CEFR describes A1 and A2 learners as ‘basic users’ of a language. So how can we help these students to develop their English for the workplace?

    Here are our six top tips:

    1. Focus on high-frequency vocabulary for work

    Learning English vocabulary for work context is the top priority for many low-level learners in business English classes. It helps them to communicate their message in a simple, effective way. This makes it important to teach common words and set expressions for everyday work situations.

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    • lexical sets (words related to the same topic or situation) – for example, days, months, numbers, verbs to describe work routines, verbs in the past.
    • common collocations with verbs and nouns (for example, manage a team, have meetings, place an order, solve a problem).
    • functional language and fixed phrases – greetings (How are you? Nice to meet you.) and offers (How can I help you? Would you like…?).

    2. Help students with vocabulary learning

    Teach vocabulary items in realistic contexts. For example, phone calls, to-do lists, short emails, text messages etc.

    While it might be tempting to give students lots of vocabulary to memorize, this can cause overload, be frustrating and ultimately demotivating for learners. Instead, you should aim to present eight to ten new words in a lesson as a general rule. This is an achievable number for working memory and helps to build learners’ confidence. The number of words can be a little higher if items are easy to show in images or there is repetition; for instance, the numbers 20 to 100.

    Have students make simple decisions about new words, as this helps with recall later. Start with simple tasks, such as matching words and pictures or verb and noun collocations they’ve seen in a short text (for example, managing a team, call customers, writing emails, etc.). Next, ask students to complete sentences using the target words and write their own sentences using these words.

    Getting students to personalize new vocabulary makes it more memorable, for instance writing sentences describing their work routines. Repetition also aids long-term memory, so make sure vocabulary is recycled in the materials in later lessons.

    Finally, make a list of vocabulary games to use for revision exercises, warmers and to finish classes.

    3. Maximize student speaking time

    Learners need to develop their English-speaking skills for work. The classroom is a safe, low-stakes environment for them to gain fluency and confidence.

    Use the audio and video scripts of short dialogues or an extract from a longer script. Students read the dialogue aloud in pairs or groups. Give feedback by drilling the stress and rhythm of any words or phrases which were difficult with the whole class. Back-chaining phrases – starting with the last sound and building up going backwards – is an excellent way to drill. Get students to swap roles and repeat the task.

    You can also use another technique called disappearing dialogue. Put a short dialogue on the board for students to practice in pairs. Then delete parts of the dialogue and ask them to repeat the task, swapping roles each time. Gradually delete more parts to increase the challenge. Students can reconstruct the dialogue as a final task.

    Moreover, surveys, questionnaires, true/false games, and information-gap exercises are ways to practice speaking in English, target structures, and vocabulary.