Revel for Marketing

Encourage active reading and learning to engage your students with complex marketing concepts

See Revel in ActionÌý

Encourage active reading and engage your students with the most complex concepts in Marketing.

Revel is a digital learning tool that offers students the ability to read, practice and reflect in a single resource. Filled with multimedia, mini-simulations and interactives, Revel provides a positive teaching and learning environment to support student development and prepare them for the world of work.

With Revel, you can keep track of students' progress via the performance dashboard. Revel is an online teaching software that also allows you to quickly identify the students who struggle or haven't completed their assignments.

Most Revel for Marketing, including Principles of Marketing by Owusu-Barnaby, have new content released between editions, ensuring that your students have access to the latest case studies, and saving you time sourcing additional material.

Features

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Key features

Bring concepts to life

Difficult concepts are broken down into manageable chunks and illustrated with interactive, case studies, real-world scenarios, surveys, in-class exercises chapter experiments and activities, visual activities and much more.

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Interactive exercises

Drag-and-drop, “think like a marketer†fill-in-the-blanks, Journal entries for reflection and matching exercises woven throughout the text help your students check their understanding as they go.

Assessment tools

Discussion prompts, MCQs, short- answers, assessment tools (including test banks and answer keys), guided questions, teaching guides, chapter at glance, and much more.

Progress tracking and analytics

Access both individual and class performance with dashboard and analytics, grade sync, supplementary online materials, and an array of additional assets.

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Simulations

Mini-sims included for topics that each chapter covers like, marketing mix, buyer decision process, segmentation, each of the 4Ps of marketing, customer value.

Anytime anywhereÌý

Revel provides flexibility to tailor course reading to educators' timetables and set assigned chapters to cohorts easily which they can access anytime and anywhere by students.

Want to learn more?

Download our Revel for Marketing leaflet below for more information.Ìý

Download leaflet

Explore some of our best-selling titles available through Revel for Marketing

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Principles of Marketing 1/E Owusu-Barnaby
Principles of Marketing 1/E Owusu-Barnaby
Marketing Communications Chris Fill & Sarah Turnbull
Marketing Communications 9/E Fill and Turnbull
Marketing Management 16/E Kotler, Keller & Chernev
Marketing Management 16/E Kotler, Keller & Chernev
Marketing for Hospitality and Tourism 8/E Kotler
Marketing for Hospitality and Tourism 8/E Kotler
Digital Marketing 8/E Chaffey & Ellis-Chadwick
Digital Marketing 8/E Chaffey & Ellis-Chadwick
Global Marketing 8/E Hollensen
Global Marketing 8/E Hollensen
Consumer Behaviour 7/E Solomon et al
Consumer Behaviour 7/E Solomon et al
Essentials of Marketing 3/E Brassington
Essentials of Marketing 3/E Brassington

Explore Marketing Titles

"Highly likely to recommend Revel to colleagues both in Swansea and other universities...it's a fabulous way to integrate blended learning."

- Dr. Samantha Burvill, Senior Lecturer

Success Stories

Revel in Action

Revel transforms "Digital Marketing" into an interactive learning experience, guiding students through various aspects of internet and multichannel marketing. Renowned author Dave Chaffey's expertise is highlighted, and the platform utilizes engaging media-rich content like video case studies to enhance classroom learning.

What's exciting about this Revel:

  • Video case studies
  • Case study video interviews from eBay, Facebook and more
  • Chapter-embedded MCQs
Privacy and cookies
By watching, you agree ÃÛÌÒapp can share your viewership data for marketing and analytics for one year, revocable upon changing cookie preferences. Disabling cookies may affect video functionality. More info...

Supporting your success at every step

Our Digital Solutions Specialist team provides dedicated support from implementation setup to training and onboarding, including assignment strategy support and on-demand check-ins.Ìý

Digital training and support

Explore our other Revels

We also have Revels available in a range of other disciplines, to learn more about the Revels available click on the buttons below.

Revel for Business & ManagementÌýRevel for EconomicsÌýRevel for LawÌýRevel for Psychology Revel for CommunicationÌýRevel for ProgrammingÌýRevel for Organisational Behaviour

Webinars, blogs and more

Access live webinars, on-demand recordings and accounts of Mastering and its impact.

Explore higher ed webinars and blogs

Find out more about Revel for Marketing

If you’d like to explore the Revel content available for your course or module, you can request a short demonstration of the title(s) of most interest to you.Ìý

Simply complete the form opposite, specifying which title(s) you'd like to see in action and we'll be in touch.Ìý


















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